napoleon's choice: all natural pet ingredients

All Natural Pet IngredientsEcuadorian Rainforest, LLC.

Since 1997, ER has maintained its position as one of the premier representatives of South American and worldwide farmers. For many years we have supplied all natural fruits, vegetables, herbs, spices and marine powders and powdered extracts.

“South America And Beyond!”

Quality StatementTake note of some of the ways that we define and enforce rigorous standards of quality for our products: • The institution of an internal Quality Control Program• Weekly testing for microbial pathogens and heavy metals• Ensuring that products are free of toxins and undesired

by-products• Prevention of all sub-potent and contaminated materials

from entering the products.• Alliances with science laboratories to enforce rigorous

testing procedures• Regular testing for proper identification and chemical

efficacy

Quality Statement

“We test Ecuadorian’s products on a weekly basis for microbial pathogens and heavy metals. We also test many of their products for proper identification and chemical efficacy. They obviously want to ensure the products they sell are of the highest quality, are safe for consumption, and take their testing program very seriously.”

Rich ChludzinskiVice President

Advanced Laboratories, Inc.

What is Napoleon’s Choice?

Napoleon is a 6 year old miniature poodle and companion of Ecuadorian Rainforest’s Vice President Steve Siegel.

The idea behind Napoleon’s Choice came to us when we discovered a lack of all natural products specifically tailored to the needs of not just dogs like Napoleon but to all pets and domestic animals (like horses).

From that, Napoleon’s Choice was born!

All Natural Ingredients for Pets!

MARKET OVERVIEW

Napoleon’s Choice

U.S. Market Overview

According to the 2009/2010 National Pet Owners Survey 62 % of U.S households own a pet which equates to 71.4 million homes!

Source: American Pet Products Association (APPA)

U.S. Pet ExpendituresYEAR BILLION (USD)

2010 $47.7 (Est.)

2009 $45.5

2008 $43.2

2007 $41.2

2006 $38.5

2005 $36.3

Source: American Pet Products Association (APPA)

U.S. Pet Expenditures

• Food–$18.28 Billion (USD)

• Supplies/OTC –11.01 Billion

“Isn’t Time To Create A Pet Product?”

Pets Are Important!• According to a recent national survey, given

the choice of human or animal companionship, more than half of the pet owners surveyed want a family pet instead of another person with them if deserted on an island.

• A survey of 1,019 pet owners, conducted by the American Animal Hospital Association (AAHA), reveals that pets play a stronger role in Americans' lives for companionship and affection than many realize

Source: American Animal Hospital Association (AAHA)

CHOICE INGREDIENTS

Napoleon’s Choice

Choice Ingredients

Ecuadorian Rainforest (and Napoleon) researched ingredients based on the following criteria:– Scientific backing–Nutritional benefits– Availability & Sustainability

Choice IngredientsJoint CareBoswelliaGlucosamineYucca Schidigera

Anxiety (Calming)LavenderValerianGinger

Aches & Pain (Arthritis)Pineapple BromelainYucca SchidigeraWhite Willow Bark

AllergiesNettle LeafRosemary

EnergySpirulinaAcaiPomegranate

Overall Wellness Barley GrassGarlicBlueberry

……more on the next slide!

Choice Ingredients

DigestionParsleySlippery ElmAloe VeraFlaxseed

Reproductive HealthRaspberry LeafMotherwort

Uterine InfectionsBlack CohoshGolden Seal

“More ingredients are being

added as we research their

nutritional benefits!”

THE SCIENCE BEHIND THE INGREDIENTS

Napoleon’s Choice

Backed By Science

What good are ingredient suggestions without scientific backing?

We’ve done our research so you can formulate and create your product with confidence!

Backed By Science

Evaluation of the effect of topical application of lavender oil on autonomic nerve activity in dogs.Komiya M, Sugiyama A, Tanabe K, Uchino T, Takeuchi T.

When dogs were treated with lavender oil, the mean heart rate was significantly lower during the period of 19:00 to 22:30 on day 2, compared with the mean heart rate during the same period when dogs were treated with saline solution. On the other hand, high-frequency power during the period of 15:30 to 19:00 was significantly higher when dogs were treated with lavender oil, compared with the high-frequency power during the same period when dogs were treated with saline solution.

Backed By Science

Investigation of the antispasmodic potential of Hibiscus sabdariffa calyces Medicinal and Aromatic Herbs Research Institute, National Council for Research, Khartoum, Sudan

Addition of an aqueous extract of Hibiscus sabdariffa calyces (2.5 ml/bath approximately125 mg of starting crude material) inhibited the tone of various isolated muscle preparations (rabbit aortic strip, rhythmically contracting rat uterus, guinea-pig tracheal chain and rat diaphragm).

Where can I find more scientific information??

www.intotherainforest.com/KB

Now is the time!

• Why create a natural pet product?– ENORMOUS growing market– Consumers adore their pets– Very few products to compete

against– Science behind the ingredients can

help make your product a success!

…..What are you waiting for?

Contact Us Today:Ecuadorian Rainforest, LLC.25 Main St. Bldg. 6Belleville, NJ 07109T. 973.759.2002info@intotherainforest.comwww.intotherainforest.com SKYPE: EcuadorianVoip