non-linear storytelling: towards new methods and aesthetics for data narrative

Non-linear Storytelling: towards new methods and aesthetics for data narrative

Oct 29, 2013Strata Conference

Hadoop WorldNew York

giorgia lupitw: @giorgialupiwww.accurat.itwww.giorgialupi.netgiorgia.lupi@accurat.it

www.accurat.it

www.accurat.it

founders and partnersgiorgia lupi gabriele rossi simone quadri(architect)

Design Director(designer)

Managing Director(sociologist)

Contents Curator

teammarco vettorello

glauco mantegari

davide ciuffi

alex piacentini

marco bernardi

pietro guinea montalvo francesco majno

michele graffieti

federica fragapane

visual designer interaction designer

interaction designerdata-visualization designer

data-visualization designer data-visualization designer

chief technology officer

data scientist and analyst

content managergiovanni marchi

art director

marco prandinadata scientist

stefania guerradesigner

alessandro continiinteraction designer

and developer

information designers“a visual bridge between the data and the people that needs to understand, improve their knowledgeor take decisions from these data.

project:State, citizensand companies inthe digital era

Ambrosetti, theEuropean House

client:

field:consulting

Working side by sidewith businessconsultants todetect and highlight patterns,trends, virtues and foes on an internationalresearch onthe state of thedigital transition

06 | 10 / Kandinskyvisualizing painters’ lives

a project by Accuratdirected by Giorgia Lupi and Michela Buttignolwww.accurat.it

artisticperiod

artisticperiod

artisticperiod

equals to a single artwork

artistic production:paintings per year

the artistic production of the author has been scaled and normalized to the total of the works of Picasso

Landscape

Abstract paintingPicture with archer

Composition VIII

Blue rider

Composition VII

Painting with green center

Improvisation 30 (Cannons) Picture With A White Border

Small worlds

Succession

CityscapeHouses at MurnauMunich-Schwabing with

the church of St. Ursula

Expressionism Abstract ArtPost-impressionismClaude Monetinfluenced by:

(impressionist)Marcel Duchampinfluenced:

(dadaist)

Paul KleeGabriele Münter

Arnold Schoenberg

Franz arc

Founds the Der Blaue ReiterMoscow

StudiesAnton A!be's

private school Academy of Fine Artsof Munich

Moscow Academyof Fine Arts Bauhaus

University ofMoscow

1870 1880 1900 19101890 1930 194019201866Dec. 16Moscow, Russia

1944Dec. 13Neuilly-sur-Seine, France

77 y. o.

Germany______

Ukraine______

1933Neuilly-sur-SeineFrance______

1921Berlin

1925Dessau

1896Dessau

1922Weimar

1871Odessa

1886Russia______ Moscow

1914Moscow

Mathilde(1876)

Vasily Silvestrovich Kandinskyfather

Lidia Ivanovna Tikheevamother

Vsevolod

Gabriele Münter

Lily Stumpf

Anna Chimyakina

sister

firstexhibition

how to read it:shapes, elements, forms

relationship(love affair)

artworks

colors =artwork palette

son

born

acquistance

<1 sqm

1< area <2 sq m

>2 sqm

The sun melts all of Moscow down to a single spot that, like a mad tuba, starts all of the heart and all of the soul vibrating. But no, this uniformity of red is not the most beautiful hour. It is only the final chord of a symphony that takes every colour to the zenith of life that, like the fortissimo of a great orchestra, is both compelled and allowed by Moscow to ring out.

“

“Kandinsky

[...]

(1980)

(1962)

[...]

[...]

full name

distinctive features

SagittariusRighty

death [...] data not available

travels

Vasilij Vasil'evic Kandinsky

event

1900 1920 1930 1940 1950 1960 1970 19801910

GuggenheimInternational Award

1958Venice Biennale Grand Prize

for Graphic work

1954Gold medal of Fine Arts

1958

Paul Cezanne(impressionist)

influenced by:

equals to a single artwork

artistic production:paintings per year

the artistic production of the author has been scaled and normalized to the total of the works of Picasso

<1 sqm

1< area <3 sq m

>3 sqm

artworks

colors =artwork palette

PortraitPortrait ofMrs Mills in 1750(after Constable)

Portrait of Vincent Nubiola

Portrait of E.C. Ricart Man and woman in front of a pile of excrement

Metamorphose

Women and birdin the moonlight

Person throwinga stone at a bird

Rope and people I

Still Life with old shoe

The farm

Dutch interior, I

The hunter (Catalan landscape)

The birth of the worldCiphers and constellations,in love with a woman The song of the vowels

Dutch interior

Still life

Landscape

Interior painting

Abstract painting

Genre painting

Self-portraitSelf-portrait

Early Years Surrealism Abstract Art

Joan Prat Henri Matisse

Jose Luis Sert

Joseph Dalmau

Joseph Llorente Artigas Pablo Gargallo

Andre Breton King Juan Carlos

Archile Gorkyinfluenced:

(abstract expressionist)

Dalmau Gallery

1893Apr. 20Barcelona, Spain

Studies

1983Dec. 25Palma, MajorcaSpain

90 y. o.

Carrer del Regomir 13 Escuela deBellas Artesde la Llotja

School ofCommerce

Escuela de Artede Francesco Galí

Cercle Artísticde Sant Lluc

Miquel Miró Adzeriasfather

Dolores Ferràmother

Maria Dolors

1920Paris

Spain______

France______

1928NetherlandsVisit______

1949

1930

Paris

Montroig1940

Palma, Majorca1956

Palma, Majorca1932

Barcelona

United States1968

1942Barcelona

Pilar Juncosa Iglesias (1995)

firstexhibition

how to read it:shapes, elements, forms

marriage

(love affair)

death

daughter

born

acquaintance

award

event

travels

02 | 10 / Miróvisualizing painters’ lives

a project by Accuratdirected by Giorgia Lupi and Michela Buttignolwww.accurat.it

Miró“

Joan Miró Ferráfull name

distinctive features

AriesRighty

You must always plant your feet firmly on the ground if you want to jump into the air. The fact that I come down to Earth from time to time makes it possible to jump all the higher.

“

artisticperiod

artisticperiod

artisticperiod

International LeninPeace Prize

1964

Picasso

“

Pablo Diego José María de los Remedios Crispinianode la Santísima Trinidad

full name

distinctive features

ScorpioRighty

My mother said to me, 'If you are a soldier, you will become a general. If you are a monk, you will become the Pope.' Instead, I was a painter, and became Picasso.

“

Symbolic painting

Nude painting

Portrait

Genre painting

Literary painting

Mythological painting

Still life

Girl in front of mirrorMarie-Thérèse Walter

Portrait of Sylvette DavidSylvette David

A dreamMarie-Thérèse Walter

Portait of Suzanne BlochSuzanne Bloch

Guernica

The girls of Avignon

The old blind guitarist

Boy leading a horse

Crying woman

Family ofacrobats jugglers

A boy with a pipeAn actor The piano accordionist

Girl with mandolin(Fanny Tellier)

Don Quixote

The dance Night fishing at Antibes

The pigeon pea Fruit dish

The minotauromachie

Celestina

Early Years Blue Period Rose Period African Period Cubism Neoclassicism & Surrealism Late YearsNeoclassicism & SurrealismNeoclassicism & Surrealism

Julio Gonzalez

Henri Matisse

Erik Satie

Gertrude Stein

Ernest Hemingway

George Braques

Jaime Sabartes

Max Jacob

Jean Cocteau

1881 1890 1900 1920 1930 1940 1950 1960 19701910 1970Oct. 25Malaga, Spain

1973Apr. 8Mougins, France

91 y. o.Paulo Maya Claude Paloma

1891 1895 1897

1900

1917

1936

Coruna Madrid Barcelona

Paris Paris1946

Antibes 1946

La Californie1961

Mougins

Barcelona Spain______

France______

José Ruiz y Blasco father

María Picasso y Lópezmother

Conchita

Fernande Olivier

Eva Gouel

Olga Kokhlovawriter

Marie-Therese Walter

Dora Maarwriter

Francoise Gilot

Genevieve Laporte

Jacqueline Roque

Still alive

(1977)

(1997)

Still aliveStill alive

Still alive

Paul Gauguin(impressionist)

influenced by:Jackson Pollockinfluenced:

(drip painter)

01 | 10 / Picassovisualizing painters’ lives

a project by Accuratdirected by Giorgia Lupi and Michela Buttignolwww.accurat.it

“

project:Visualizingpainters’lives

selfclient:

field:art

a visual anthology of 10 abstract painters' lives, isolating pictorial elements from painters' styles and using them to tell the story of their life and artistic production through a series of diagrams.

International LeninPeace Prize

1964

Picasso

“

Pablo Diego José María de los Remedios Crispinianode la Santísima Trinidad

full name

distinctive features

ScorpioRighty

My mother said to me, 'If you are a soldier, you will become a general. If you are a monk, you will become the Pope.' Instead, I was a painter, and became Picasso.

“

Symbolic painting

Nude painting

Portrait

Genre painting

Literary painting

Mythological painting

Still life

Girl in front of mirrorMarie-Thérèse Walter

Portrait of Sylvette DavidSylvette David

A dreamMarie-Thérèse Walter

Portait of Suzanne BlochSuzanne Bloch

Guernica

The girls of Avignon

The old blind guitarist

Boy leading a horse

Crying woman

Family ofacrobats jugglers

A boy with a pipeAn actor The piano accordionist

Girl with mandolin(Fanny Tellier)

Don Quixote

The dance Night fishing at Antibes

The pigeon pea Fruit dish

The minotauromachie

Celestina

Early Years Blue Period Rose Period African Period Cubism Neoclassicism & Surrealism Late YearsNeoclassicism & SurrealismNeoclassicism & Surrealism

Julio Gonzalez

Henri Matisse

Erik Satie

Gertrude Stein

Ernest Hemingway

George Braques

Jaime Sabartes

Max Jacob

Jean Cocteau

1881 1890 1900 1920 1930 1940 1950 1960 19701910 1970Oct. 25Malaga, Spain

1973Apr. 8Mougins, France

91 y. o.Paulo Maya Claude Paloma

1891 1895 1897

1900

1917

1936

Coruna Madrid Barcelona

Paris Paris1946

Antibes 1946

La Californie1961

Mougins

Barcelona Spain______

France______

José Ruiz y Blasco father

María Picasso y Lópezmother

Conchita

Fernande Olivier

Eva Gouel

Olga Kokhlovawriter

Marie-Therese Walter

Dora Maarwriter

Francoise Gilot

Genevieve Laporte

Jacqueline Roque

Still alive

(1977)

(1997)

Still aliveStill alive

Still alive

Paul Gauguin(impressionist)

influenced by:Jackson Pollockinfluenced:

(drip painter)

marriage

relationship(love affair)

<1 sqm

1< area <3 sq m

>3 sqm

artworks

colors =artwork palette

award

travels

daughtersister

artworks

born

son

artisticperiod

artisticperiod

artisticperiod

equals to a single artwork

artistic production:paintings per year

the artistic production of the author has been scaled and normalized to the total of the works of Picasso

event

how to read it:shapes, elements, forms

a project by Accuratdirected by Giorgia Lupi and Michela Buttignol

“

project:A slice ofcorruption

Mc Cann,(Fiorucci)

client:

field:advertising

Design of a scientific map of the history of corruption in Italy,for the mockumentaryADV campaign of cold-cuts brand Fiorucci(playing with the visualmetaphor of theirproducts)

Docto

client:

field:

Share srl

healthcare

project:

Ethnographic research and consequent design of a an integrated digital information system designed specifically for the many different users or medical structures.

project:

Visual.lyclient:

field:business

the StartupUniverse

Design and developmentof an interactive visualaccess to theCrunchbase Database,highlighting theeconomical and temporalrelationships among- Startups, - their Founders - and the VCsinvesting in them

project:the Emmetcollection

NY PublicLibrary

client:

field:humanities

Design anddevelopment of an interactiveand multiperspectivevisualizationof one of theNew York Public Library literary archives

project:Sento

Sisu Labsclient:

field:marketing

Design and developmentof an interactive web application to monitorsocial media reputationand supportmarketing activitiesthrough content andsemantic analysis

(ongoing)

sentoapp.com

Non-linear Storytelling: towards new methods and aesthetics for data narrative

Corriere della Seraclient:

field:journalism

project:Visual Datacolumn

Visual Storytellingfor the Sunday culturalsupplement of Corriere della Sera

[1]presenting

some piecesin detail

dissectingour methods

[2]

how far can we go?

[3]

% of GDP invested in R&D - - - - - - - >- - - - - -

n. o

r re

sear

cher

s pe

r 1M

peo

ple

- -

- -

>-

- -

- -

-

> be (visually) inspired from very different fields how to build “unusual” visual compositions?

MOMA (NY)“Inventingabstraction1910-1925”

MOMA (NY)“Inventingabstraction1910-1925”

> Brain Drain

data-visualization

(first sketches)trying to

“paint withdata”

(sketches)data starts

to paint!

123.456 BrasilBras

il

123.456

Brasil Bras

il

Brasil

documentirankingdonne

documentirankingdonne

Brasil

Brasil

Brasil

Brasil

qui ho schiarito

le opacità di tutti

tranne i ricercatori

(storia principale piu chiara) quelli che ritornano

in verde?

(E’ una cosa positiva)

Brasil

*

*

Danimarca

India

Brasile

Italia

Spagna

Olanda

Uk

Canada

Belgio

Francia

Australia

Usa

Germania

Svizzera

Giappone

Svezia

(intermediate steps)exploring on singularelements’ composition

PhD

Master

Bachelor

no degree

PhD

Master

Bachelor

no degree

PhD

Master

Bachelor

no degree

PhD

Master

Bachelor

no degree

PhD

Master

Bachelor

no degree

PhD

Master

Bachelor

no degree

(fascination)graphic music notations

(fascination)graphic music notationsJohn Cage,

Fontana Mix project (1959)

(intermediate steps)building thearchitectureand fine tuning

layering and making hierarchies clear,for both the data analisis and the visual composition

Multi-layered storytelling

Non-linear Storytelling: Journalism through “Info-spatial” Compositions

(article - Parsons Journal for Information Mapping vol. 04 - 2012)

Layering, and making

hierarchies clear

Supplementing the greater story through the addition

of “minor or tangental tales” elements

Composing the main architecture of the

visualization

Positioning singular elements within the

main framework.

Providing small visual explanations such as a legend or key

Fine-tuning and stylizing of elements shapes, colors, and weights to make hierarchies pop out.

Constructing shaped elements of dimensionality and

form

Elucidating internal relationships between

elements. (if any)

Labeling and Identifying elements

[1]

[2]

[3]

[4]

[5]

[6]

[7]

[8]

Composing the main architecture of the visualization

[1]

Positioning singular elements within the main framework.

[2]

Constructing shaped elements of dimensionality and form

[3]

Elucidating internal relationships between elements. (if any)

[4]

Labeling and Identifying elements

[5]

Supplementing the greater story through the addition of “minor or tangential tales” elements

[6]

Providing small visual explanations such as a legend or key

[7]

Fine-tuning and stylizing of elements shapes, colors, and weights to make hierarchies pop out.

[8]

Supplementing the greater story through the addition

of “minor or tangental tales” elements

Composing the main architecture of the

visualization

Positioning singular elements within the

main framework.

Providing small visual explanations such as a legend or key

Fine-tuning and stylizing of elements shapes, colors, and weights to make hierarchies pop out.

Constructing shaped elements of dimensionality and

form

Elucidating internal relationships between

elements. (if any)

Labeling and Identifying elements

[1]

[2]

[3]

[4]

[5]

[6]

[7]

[8]

Layering, and making

hierarchies clear

good visualizations

Moritz Stefaner

“answer questions, generate new questions, make you think and concern, visualisations tell stories, thousand stories: and if done good, with multiple levels of explorations.

good visualizations“

as visual ways to convey the richness, the involvement and feelings that we experience in our everyday lives rather than simplifications of the world.

Aristotle

“Metaphor consists in giving the thing a name that belongs to something else

Twyla Tharp

“ In the end, creating is all about playing and innovating within familiar forms

Non-linear Storytelling: towards new methods and aesthetics for data narrative

Oct 29, 2013Strata Conference

Hadoop WorldNew York

giorgia lupitw: @giorgialupiwww.accurat.itwww.giorgialupi.netgiorgia.lupi@accurat.it