nxt creds response management
Post on 22-Nov-2014
673 Views
Preview:
DESCRIPTION
TRANSCRIPT
Solutions
We Are Beyond Conventional
Offering outsourced “Integrated Marketing Solutions” right from conceptualization to execution, in a new package .
About NXT SolutionsNXT Solutions was conceived with a view to provide unconventional integrated marketing solutions ,which are proven to consistently deliver a high measureable return on marketing investment.The highly creative and professional team at NXT Solutions, ideates concepts, creates identity, launches campaigns and livens up events with unforgettable themes, ideas and presentation
“As you go through your souvenir, there’s something you remember and there things you never forget;
We at NXT Solutions create memories you will never forget”
“ The 4448 formula of NXT offers effective
Integrated Marketing Solutions ”
Step 5:The Communications are done in Eight ways
Step 4:What you discuss is either of Four Communications
Step 3: Four ways to contact
Step 2:Four Locations where he is contactable
Step 1:The key Customer - End user or channel Partner
NXT CUSTOMER ACTIVATION 5 Steps
I R I Information, Research & Intelligence Services
Marcom•Designing•Printing
•Letter Shopping•Fulfilment – Post, Courier
•Response Tracking & management
E- marketing Services•Web site design•E-Mailer Design•Hosting Services
•Response Tracking & management•Online Tracking services
Databases •Create New Databases as per custom need of the client
•The need can be for a new product, customer segments etc.•Mass Data entry
•Outsourced Database Management
Research & Tracking•Qualitative & Quantitative research
•Focussed Groups•Customer, Partner satisfaction : Process, system, tracking
•Retail trend analysis
Activation ServicesEvents
• Product launches• Channel Partner Meets
• Guru Seminars• Tech. Partner Programs
• Award Shows• Gaming Competitions
RetailMerchandising
• Kiosks• Shop-in-Shops
• POP• POS
• Time bound Installations• Permanent Installations
Retail Activation
•Large field force activation•Market / Competition Intelligence & Analysis
•Sampling and Audits•Mystery Shopper Programs
Promotions• Static in markets, malls
• Live in markets, malls, HTA’s• Mobile
• Canopy/prefabricated installations• Specialised custom made promotion merchandise
• Alternate Transportation Medium Promotions
Relationship Services
White Glove • Personalised Greeting cards
• Flower Baskets•Champagne Hampers• Chocolate Hampers• Gourmet Services•Customised gifts
• Personalised Exoticas
Direct Marketing• Customised Mailers
• In print• In 3D
•With pre-post followups
Interactive Services
Response Management • Partner Programs
• Guru Seminars• Speciality workshops• Product demo. Shows
• Channel / End User Meets
Lead Generation & Management
• Pre- Sales• Post Sales
• Product demo appointments• Demo Follow up
• After Sale Service calls• Relationship calls
• VAS calls• SMS follow ups
Help Lines• Toll Free Nos.
• Individual City nos.• SMS broadcasts
• On line helpline/support service
Value Ads…Methodology
An internationally validated approach for developing the program and providing value ongoing
Experience
• Understanding of retail
• Understanding of Clients business
• Large sales & retail team deployment and management experience
Transparency
• Financial – open ledger
• Account team – standards
• Reporting – customised to deliver insights on the critical to success issues
• Senior management involved in optimisation of program to best in class status Continuous improvement supported by tools,
processes, and standards
….and above all alignment through the culture and aspirations and competitiveness of our people
Planning, detailing, strategizing, executing, performance, ownership, optimizing the stake holders requirements and the expectations of the customers, channel partners and the society
Our Accountability
Response Management at NXT
Process & Capabilities
The Process
Data Identification
Invite Creative Development
Outbound Communication
Tele
Broadcast Fax
Direct Mailers
Inbound Communication
Venue Reg Management
Analysis and Reporting
SMS Blast
Project Manager
Operations Manager Database Head
Field Sup -1 TM Sup - 2
Field Staff - 10 Tele-Marketing Staff - 10
Database Executives-2
The Response Center
The NXT Team
Data Identification
In-house database of over 100,000 organizations
Over 150,000 contacts Can extract relevant companies and
individuals basis the event target profile
Response Management Expert Telemarketing Executives Dedicated response management
team with experience in handling Paid conferences
Modular and scalable ways to Ensure cold Telecalling, and tracking of Lead, until it is Warm Hot Registration
Dedicated RSVP & Fax number for the inbound facility.
Email Blast
Field VisitTelecalling
SMS Blast
Reporting
• Dedicated trained callers to handle the query and take the registration and confirm the participation of the delegate.
• Final round of calling on all the confirmation received to ensure the attendance of the delegate at the right time.
• Regular quality checks on Registration to ensure the attendance of TG
Outbound Communication
Capability to acquire customers in up-country through a vendor network- managed by NXT Response Management Team
In house personalized e-broadcast facilities Fax Broadcast facility Direct Mailer personalization facilities SMS Broadcast
Analysis and Reporting
Daily updates on invites sent, Telecalling done etc.
Updates on number of audience expected Midcourse correction if required
Analysis of the attendees and feedback
Key Strengths1. Extensive Reach2. Infrastructure3. Creative Team4. Response Management 5. Servicing6. The Core Operations Team7. Trust of our Clients
Case StudiesResponse Management
Making of Indian Giants with Verne Harnish
Event objective Leadership program for
fast growing companies Coverage
Mumbai, Bangalore, Hyderabad and Delhi
Target Audience CEO, MD’s & Functional
Heads Delegate Fee
Rs 16900Target
Achievement
600+
Target
600
Indiatimes Strategy Summit – Jack Trout Event objective
GURU Event with Jack Trout
Coverage Mumbai
Target Audience CFO’s & HR Head
Delegate Fees Free Target
70
Achievement
80
IAMAI – Digital Marketing Event objective
Conference on Digital Marketing
Coverage Mumbai
Target Audience CEO’s & Marketing
Heads Delegate Fees
5000/-Target
300
Achievement
350
CNBC’s Infrastructure Excellence Award Event objective
Recognize and Felicitation companies for excellence in the field of infrastructure development
Coverage Event City – Mumbai & Delhi
Target Audience CEO, Functional Heads all across
India Delegate Fees
Free
Target
80
Achievement
82
Economictimes – Knowledge Forum Event objective
DRIVING PROFITABILITY AND GROWTH THROUGH INNOVATION - using innovation to prosper in difficult times
Coverage Mumbai, Delhi, Bangalore
Target Audience CEO’s & CIO’s
Delegate Fees 9500/-
Times Grey Cell – Brand Equity Compass 09
Event objective Leveraging the downturn
to create stronger brands Coverage
Mumbai Target Audience
Marketing Heads Delegate Fees
5000/-Target
50
Achievement
70
Dataquest – eGovernance Summit 09 Event objective
Knowledge Sharing on innovative e-Gov implementations
Coverage Patna
Target Audience Central & State
Government Officials Delegate Fees
Free
Target
80
Achievement
149
PC Quest - SMB Forum 2009 Event objective
Empower your business with the latest technologies
Coverage Coimbatore, Hyderabad,
Kolkatta Target Audience
CEO’s & IT Heads of SMB Organization (15 – 70 Crs Companies)
Delegate Fees Free
Target
50
Achievement
80
Dare Magazine - SAHAS Event objective
A Movie about Entrepreneurship
Coverage Agra, Surat, Baroda, Hubli,
Nashik, Mysore, Rajkot, Nagpur, Pondicherry
Target Audience CEO’s, Proprietors, Owners,
Partners Delegate Fees
Free
Target
60
Achievement
90-100
InspireOne (TMI India) – Training Workshop Series
Event objective Training Workshop on
Negotiation, Person Quality, Relationship, Customer Service, Time Management, Sales
Coverage Mumbai, Pune, Bangalore,
Hyderabad, Kolkatta, Delhi, Chennai, Ahmedabad
Target Audience Functional Heads
Delegate Fees 5000/- to 22000/-
Target
10 - 15
Achievement
Average 12
Event objective Mastering the challenges
for global success. Coverage
Mumbai Target Audience
CEO’s Delegate Fees
12000/-Target
75
Achievement
95
HR Summit – Times of India Event objective
To create awareness on real issues and deliberate strategies to benefit human capital and affect company growth
Coverage Mumbai
Target Audience HR Head
Delegate Fees 5500/-
Target
100
Achievement
147
Indian Financial Inclusion - TOI Event objective
To sustain and provide further momentum to Rural Banking Heads
Coverage Delhi
Target Audience Head of Department
Delegate Fees 5500/-
Target
100
Achievement
122
Banking Technology - TOI Event objective
Risk and compliance management through efficient use of technology
Coverage Mumbai
Target Audience Head of Department
Delegate Fees 5500/- Target
100
Achievement
110
Event objective Creation &
Management of Wealth
Coverage Mumbai & Bangalore
Target Audience CEO’s
Delegate Fees 12000/- Target
80Achievement
95
Brand Equity – Compass 2010 Event objective
Marketing 3.0 one to one & one to a billion !
Coverage Mumbai
Target Audience Brand Manager /
Marketing Head Delegate Fees
5500/- Target100
Achievement112
Why NXT
Over 11 years of Industry experienceExtensive Network in IndiaExperienced Technical & Professional team equipped at handling all the
complex logistics of a successful event Extensive Network in the Entertainment Industry including Artist
ManagementKnowledge and prior experience of producing events & promos of similar
nature and profile.Our CORE TEAM !
Dedicated & Experienced Team Dedicated & Experienced Team Experience Team handled more than 150 events per yearExperience Team handled more than 150 events per year
Team Experience with below clientsTeam Experience with below clientsBusiness Objects, Siebel, Infragistics, Raritan, Veritas, Macromedia, Business Objects, Siebel, Infragistics, Raritan, Veritas, Macromedia, Interwoven, McAfee, Symphony, NIIT, Britannia, Pru ICICI, Nerolac, IMRB, Interwoven, McAfee, Symphony, NIIT, Britannia, Pru ICICI, Nerolac, IMRB, Tata AIG, ICICI Lombard, Castrol, Schneider, AMFI, Seagate, Hitachi, Tata AIG, ICICI Lombard, Castrol, Schneider, AMFI, Seagate, Hitachi, Hewlett Packard, Microsoft, CSI, Capgemini, ACME, CIOL, CISCO, Equant, Hewlett Packard, Microsoft, CSI, Capgemini, ACME, CIOL, CISCO, Equant, EMC2, Citrix, GPTW, Intel, Madura Garments, MNYL, SAP, Solid Works, EMC2, Citrix, GPTW, Intel, Madura Garments, MNYL, SAP, Solid Works, Apple, Tata Indicom, Kingfisher….Apple, Tata Indicom, Kingfisher….
Contact Us
NXT SolutionsF-93 ,Profit Center ,A-Wing
PanchsheelEN.Mahavir Nagar ,PH II, Bldg B-2 Borivali ( West ), Mumbai-400 092
Ishak Ansari / Mridul Sharma
Directors
Mobile: +91 9322415533 / 09324213573
Thank You
top related