omni channel solution overview & case studies

Omni Channel Solution Overview & Case Studies

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Unicommerce A Market Leader in SaaS based e-Commerce focused solutions with Significant Client Base

Unicommerce isaleadinginproviderofSaaS (Software-as-a-Service)solutionsandourmissionistoconnectandoptimizetheecommerceforbrands,retailers,manufacturers,

wholesalers,distributors,etc.

Clients

10,000+Across Apparels, Electronics, Home

Décor, Footwear, etc. who have used the system

Transactions in a year

120 Million+US $1.3-1.5 Bn+ GMV(15-20% of Overall India’s

eCommerce Market)

40+ Marketplaces & Carts

(Amazon, Flipkart, Limeroad,Shopify, Magento etc.)

30+ Logistics Partners

(FedEx, DelhiveryBluedart, DTDC etc.)

10+ Point of Sale & ERP Systems(Ginesys, Logic, SAP,

Navsion, Oracle, Tally etc.)

Clients

Partners

www.unicommerce.com 2

Our Clients

www.unicommerce.com 3

…andmanymore

Solutions Marketplaces Brands Vendors

AdvancedWarehouseManagementSolution

OmniChannel Solution

VendorManagement

ERPIntegration

Multi-ChannelOrderManagement

Multi-ChannelInventoryManagement

Unicommerce A Preferred eFulfillment Technology Solution Provider

Alltheoperationscanbeseamlesslymanagedthroughamobileapp

www.unicommerce.com 4

39%Retailersusein-storesignagetoconvertcustomerstodigital

50%Morepurchasesarenowinfluencedbydigital

information

80%Smartphoneshoppersusetheirmobilein-storetohelpwithshopping

Offline & Online Shopping Experiences are blurring with the Introduction of Omni-Channel Retail

www.unicommerce.com 5

Through Omni-Channel Customers can now get a seamless experience across all touchpoints

Click

Click

Buy

Buy

Pick-upfromStore

DeliveryatDoor

BuyOnline ReturnOffline

www.unicommerce.com 6

BuyOffline ReturnOnlineUsecasesc

overed

…andmanymore

MobileApp Website Marketplaces PointofSale In-StoreKiosk

OmniChannelSolution

CustomerView

Omni-Channel is a win-win for both customers and businesses

AnyChannel AnyWhere AnyTime

OneCatalogView

OneInventoryView

OneCustomerView

OnePromotion

View

OneLoyaltyView

BusinessOutcomes

PerStoreSaleCustomerLifetimeValueCustomerEngagementCustomerReachCustomerAcquisitionCostMarketingROI

Omni-ChannelCommercePlatform

www.unicommerce.com 7

Consistency

Unicommerce Omni-Channel Solutions are being used by Leading

Brands to Manage 1000+ Stores

Seamless&integrativeretailprovidingmulti-channelshoppingexperiencetocustomers

Mobile In-Store

Online

www.unicommerce.com 8

1.InventoryManagement

- Centralizedinventoryacrossonlineandofflinechannels- OptimuminventoryallocationtogethigherRoI- Efficientinventoryturnover- Reductioninworkingcapital

2.OrderManagement/Routing

- Quickandeasyprintsoflabels,invoicesandmanifests

- Routingorderstoneareststore- Manageonlineandofflineorders- Reducedorderprocessingtime

3.EndlessAisle

- Loweredunexpectedcosts- Improvingsalesvolume- Highermarginoneveryorder- Easytrackingofinventoryandordersfromcross-channel- CentralizedOmnicommerceplatformsensuresmoothfunctioningofbusinessoperations

4.PointofSale(POS)

- MultiplePaymentoptions- LoyaltyProgram

- Simplyscantheproductandgeneratetheinvoice

- Centralizeddiscountmanagement- Easytouseinterfaceforboth

mobileandweb

Our Omni Channel Retail System allows management of end-to-end processes

www.unicommerce.com

UseCaseswehandle

ShipfromStore

ShipfromWarehouse

EndlessAisle OrderOfflineReturnOnline

OrderOnlineReturnOffline

Centralizedinventory

managementacrossonline&offline

Routingofonlineorderstonearestofflinestore

StoretoStoreTransfer

BillingofOfflineOrders

SeamlessintegrationwithPointofSale&ERPSystems

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Case Study 1: India’s Complete Eyewear Solution

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www.unicommerce.com 11

India’sfamousonlineshoppingportalforeyewearleadswithamissiontoreacheveryIndianwithhigh-qualitydesignerglasseswithouthurtingtheirpocketmuch.EmergingasthelargesteyewearmarketplaceinIndia,thebrandwasfacingmajorchallengeslike:

Client’s Challenges before Unicommerce

Showcasingthesameinventoryacrossallchannels

(Online&Offlineboth),

Simplified Warehouse Management

Robust Omnichannel Solution Centralised Order Management

Centralised Inventory Management

Theyhadcertaingoalsasanorganizationandwerelookingforsomesolutiontoinvestin:

Ordermanagementwhenthecustomerorderonlinebutcanpick-uptheproduct

fromnear-bystore

Difficultyinprovidingcustomerexperiencealong

withconvenience

www.unicommerce.com 12

Omnichannel Use Cases We Implemented

EndlessAisleDispatch

OrderOnline,Pick-upfromStore

OrderOnline,DeliveryfromWarehouse

Use Case a) Endless Aisle Dispatch

www.unicommerce.com 13

Website________

MobileApp

Masters(SKU

,Category,Tax

Classes)

Uniware

InventoryERP

Invoice

DispatchInfo

MasterFlowProcessFlow

2

3

UpdateInventory&OrderStatus

4

Uniware App POS1|POS2|POS3|POS4

OrderReceived

1

Customerwalks-intotheofflinestore,selecttheframeandorderoffline

Customerreceivesthenotificationsastheordergetsdeliveredfromwarehouse

Use Case b) Order Online, Pick-up from Store

www.unicommerce.com 14

Website________

MobileApp

Masters(SKU

,Category,Tax

Classes)

Uniware

Inventory

OrderReceived

Invoice

MasterFlowProcessFlow

Uniware App

OrderReceived

OrderReceived

Invoice

ERP

POS1|POS2|POS3|POS4

DispatchInfo

1

2

34

56

Basisofpincodeandinventoryavailableorderroutedtonearbystore

UpdateInventory&OrderStatus

6

Use Case c) Order Online, Delivery from Warehouse

www.unicommerce.com 15

Website________

MobileApp

Masters(SKU

,Category,Tax

Classes)

Inventory

Uniware

InventoryOrders

Marketplaces

ERP

OrderReceived

Invoice

DispatchInfo

MasterFlowProcessFlow

1

2

3

OrderReceived

1

UpdateInventory&OrderStatus

4

www.unicommerce.com 16

Integrated with 1000+ Stores, Uniware helped the brand provide the true Omni experience to the customers

BenefitsafterCollaborationwithUnicommerce

AccurateInventoryManagementEffectivelymanagingwarehouseand

inventoryhelpedthebrandkeepcross-channelfulfilmentconsistent.

Real-TimeReportingWithreal-timereporting,thebrand

managedtoconstantlyadaptandimprovewarehouseprocesses.

BrandPerceptionBrandsthattakeadvantageofmultipledistributionchannelsareviewedinthemarketplaceasattentivetocustomers’

needsandpreferences.

Sales&RevenuesDistributingproductsthroughseveral

channelsopensupnewmarketopportunities,resultinginincreasedsales

andrevenue.

Case Study 2: Leading Women Fashion Retail Brand

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www.unicommerce.com 18

India’sleadingapparelbrandinwomenweargotincorporatedin1997.Theysellproductsthrough400+exclusiveoutlets,1000+largeformatstores,1200+multi-brandoutletsandthroughtheironlinesitetoo.Itwasnecessaryforthebrandtomanageitscustomerandprovidethesameexperienceandalsotomaintainthecompany’spoliciesacrossallchannel,that’swhereUnicommerce providedthesolutionandhelpthebrandwith:

Client’s Challenges before Unicommerce

Theywerewillingtoinvestintechnologyinordertohave:

Eachstoretobecomeawarehouseforquick

delivery

Robust Omnichannel Solution

Centralised Order Management Centralised Inventory Management

Showcasingthesameinventoryacrossallchannels

(Online&Offlineboth),

Orderofflinebutwanttheproducttobedeliveredto

theirhome

www.unicommerce.com 19

Omnichannel Use Cases We Implemented

OrderOnline,DeliveryfromStore

OrderOffline,DeliveryfromotherStoreUsingStoreApp

Use Case a) Order Online, Delivery from Store

www.unicommerce.com 20

Website________

MobileApp

Masters(SKU

,Category,Tax

Classes)

Inventory

Uniware

InventoryOrders

Marketplaces

OrderReceived

Invoice

MasterFlowProcessFlow

Uniware App

OrderReceived

OrderReceived

Invoice

ERP

POS1|POS2|POS3|POS4

1

2

34

5

OrderReceived

1

Basisofpincodeandinventoryavailable,orderroutedtonearbystore

UpdateInventory&OrderStatus

6

Use Case b) Order Offline, Delivery from Other Store Using Store App

www.unicommerce.com 21

Kiosk________

MobileApp

Masters(SKU

,Category,Tax

Classes)

Inventory

Uniware

InventoryOrders

Marketplaces

OrderReceived

Invoice

MasterFlowProcessFlow

Uniware App

OrderReceived

OrderReceived

Invoice

AX

POS1|POS2|POS3|POS4

1

2

34

5

Basisofpincodeandinventoryavailableorderroutedtonearbystore

UpdateInventory&OrderStatus

6

www.unicommerce.com 22

Integrated with 100+ Stores, Uniware helped the brand provide their customers access to their wide range of products with full convenience

BenefitsafterCollaborationwithUnicommerce

IncreasedSalesOmni-channelretailingsetupallowsshopperstomake

purchasefromwherevertheyplease.Itgivesbrands’stockvisibilityandaccessibilityinthecustomers’favouredchannel.

Moreoveritprovidesconveniencetothecostumersandsubstantiallyincreasesthebuyingopportunities

ConsistentCustomerExperienceAgoodretailerunderstandsthatmultiplechannelserviceand

productofferingisessentialtoprovidethehighestselectionandservice.Omnichannelmanagementisessentialforthatservice

focusedshopping.

ReducedLogisticsCostWiththefullyintegratedsolution,eachorderfromanychannel(Offline&Online)canbetrackedandalsodispatchcanbedonefromthenearbystoreinsteadofshippingfromwarehouseeverytime.Inotherwordseachstorecanbetreatedas

warehousefornearbylocation.

OptimizedSupplyChainforOmnichannelFulfillmentAsomnichannelbecomesmoreofabusinessimperative,brandsarestrivingtoprovidethebestexperiencepossible,particularly

duringtheorderfulfillment anddeliveryprocess.Whetherthroughship-from-storeorin-storepickup,merchantsareenabling

consumerstochoosewhenandhowtheyreceivetheirorders.

Our Integrated Solution Partners

www.unicommerce.com

40+ Marketplaces & Carts

30+ Logistics Partners

10+ Point of Sale & ERP Systems

WehaveanopenAPIarchitecture,whichallowsanyclienttoseamlesslyintegratetheirexistingsystemswithourmodules,allowingminimum

disruptiontotheexistingwaysofworking,ifrequired

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Unicommerce A SaaS Based Solution Provider with Significant Benefits Over Traditional (On-Premise) Solutions

www.unicommerce.com

Cloudbasedsolution

ReducedtotalcostofOwnership

Payperuser

Easytoconfigure Quickimplementation

QuickTATintechnicalsupport

Dataagility

Customizable&scalable

Lowerfinancialrisk

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Comparison Of SaaS solutions vs Traditional solutions

www.unicommerce.com

Features CloudBasedSolutions(SaaS – SoftwareasaService)

TraditionalSolution(On-premise)

ImplementationCost Low High

Implementation &SupportTAT Low High

Scalability High Medium

Integration withotherSoftwares High Medium

FinancialRisk Low High

TotalcostofOwnership Low High

Security High High

RequirementofTechnicalStaff Low High

On-goingMaintenance Low High

NewFeaturesDevelopment High Low

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Our Solutions Have demonstrated high Return on Investment across multiple customers

www.unicommerce.com

20% - 30%Increased Sales Growth

30% LowerManpower Cost

25% ReducedInventory Cost

20% ReducedeCommerce Returns

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Thank You

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