pbr
Post on 17-Jan-2017
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Private Business
Receptions(PBRs)
WHY?
• Every new business has a Grand Opening
• Introduces warm market to new IMR’s business
• Opportunity to get business partners and customers
WHY?
• Fastest way to achieve Executive Trainer and earn $200 bonus
• Creates the new representative’s success story
• Duplicates – Every new IMR has a PBR
• Creates momentum
WHEN?
Schedule PBRwithin 10 days
of IMR start date
WHERE?
• New IMR’s home• Sponsor’s home• Office• Coffee shop/Restaurant
INVITE• Use script and two-minute pique call• Tell, don’t ask – “You need to be
there”• Do not prejudge – Invite everyone• Send professional invitations to all
guests–RSVP, regrets only –Provide clear directions and time
EXPECTATION• Send out 30 to 40 invites• With IMR on the call, sponsor
should confirm guests a day before the PBR• Expect about 60% of confirmed
guests to attend• Know who the REDS are before
you arrive
SETUP• Put out fewer seats than you think
you’ll need• Set up a flip chart• Cool the room for comfort• Set up separate room with soda and
finger foods (chips, pretzels, etc.)• Start on time• Keep meeting under 1 hour for best
results• NO ALCOHOL!!
PBR TOOLSCorporate-approved:• 5LINX Opportunity presentation slides• DVDs• Magazines (Success at Home, InVision)• IMR applications• LOAs• Marketing materials• Velocity tablet
PRESENTATION
• New IMR shares story, shares WHY, shares excitement
• IMR introduces and edifies guest speaker
• Round circle – All guests introduce themselves, what they currently do for a living
• Speaker delivers the presentation
CLOSE• 3 types of people– Type 1: Doesn’t see opportunity for
themselves• Turn into a customer
– Type 2: Has questions• Answer 3, then refer to your Personal
Website– Type 3: Sees the opportunity• Sign up immediately
• Take a 2 to 5 minute break• SWAT the room
SWAT
Special Winning Attitude Team• Select SWAT team 7 days before
PBR–1 SWAT leader for every 5 guests
• Ask guests: “Do you see an opportunity?” YES or NO–No: Move guest to the room with
the food–Yes: Promote the Quick Start
THREE RESULTS
1.New business partners2.New customers3.Referrals
PBRs
CreateMassive
Momentum
Simple and Duplicable
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