pedalabikeaway
Post on 06-Aug-2015
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Design and Branding
Pedalabikeaway branding Pedalabikeaway is the name given to a cycle centre set within Forestrty Commission woodland in the heart of the Forest of Dean in Gloucestershire. The business changed hands in the spring of 2011 and, after remodelling the site layout and expanding its facilities the new owners wanted to created a focal point for cyclists, friends and families to meet in a relaxed and casual environment.
We carried out an initial brand audit and followed up with a full rebrand which included a new logo, an updated set of promotional materials, signage, a template for a new website, ads and articles in local and national media.
Within six months of rebranding the business had seen visitor numbers increase by 30% and turnover had doubled.
Design and Branding
PEDALABIKEAWAY | CYCLE CENTRE, CANNOP VALLEY, COLEFORD GLOUCESTERSHIRE GL16 7EH TEL: 01594 860065 | PEDALABIKEAWAY.CO.UK
IAN OFFICERian@pedalabikeaway.co.uk
Pedalabikeaway
Cycle Centre Cannop Valley Coleford Gloucestershire, GL16 7EH TEL 01594 860065 www.pedalabikeaway.co.uk
PEDALABIKEAWAY | CYCLE CENTRE, CANNOP VALLEY, COLEFORD GLOUCESTERSHIRE GL16 7EH TEL: 01594 860065 | PEDALABIKEAWAY.CO.UK
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