podcasting: what is it and should i do it?

Post on 19-Jan-2015

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Presentation by Kristin Sundin Brandt and Erin Martin Kane at SheStreams 2011.

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PodcastingWhat is it and should I do it?

Presented by

Kristin Sundin Brandt & Erin Martin Kane

About Podcasts

About Podcasts

Active social networkersFacebook - 66% vs 41%

Edison Research - The Current State Of Podcasting 2010

27% of Americans have listened to a podcast = Approximately 70 million

About Podcasts

Edison Research - The Current State Of Podcasting 2010

Consumers continue to prefer consuming content at their desktop• 71% audio• 83% video

32% found through iTunes

About Podcasts

Should You Podcast?

Why?

What?

Should You Podcast?

How?

Should You Podcast?

Still want to podcast?

Hosts

Time

Audio or Video

Post or No Post

MusicSponsor

VoicemailIntroBreak

InterviewBreak

Wrap upMusic

Equipment

Equipment

Equipment

GarageBandAudio Hijack Pro

LevalatorSkypeiChatLibsyn

Advertising/Sponsorships

Advertising/Sponsorships

Advertising/Sponsorships

Advertising/Sponsorships

Events

Thank you!

ManicMommies.com

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