“promoting greek life in the community” relay for life 2013 communications radio/tv capstone...

“PROMOTING GREEK LIFE IN THE COMMUNITY”

RELAY FOR LIFE 2013

Communications Radio/TV

Capstone ProjectLauren Palmer

WHO IS THE CLIENT?

The client is Candice Apt

the Student Activities

Coordinator

Alpha Sigma

Alpha

Alpha Sigma

Tau

WHO ARE THE GREEKS?

Sororities

ALPHA SIGMA ALPHA

Committed to supporting Special Olympics

Girls on the Run program as volunteers

St. June Smith Center through financial

contributions.

ALPHA SIGMA TAU

Committed to supporting Pine Mountain Settlement School

Habitat for Humanity International

Kappa Sigma Tau Kappa

Epsilon

WHO ARE THE GREEKS?

Fraternities

KAPPA SIGMA

Committed to supportingMilitary Heroes Campaign

Provides charitable donations to Fisher House

TAU KAPPA EPSILON

Committed to supportingThe Alzheimer's Association

St. Jude’s Children’s Hospital

The Boys Scouts of America.

WHAT DID MY CLIENT WANT?

Revamp the presence of Greek life at Rogers

State University within the community

Involve the Greeks in promotion, preparation

and increasing financial contributions for the

Rogers County “Relay for Life Walk”

PROJECT DEVELOPMENT

In meeting with people:

Candice Apt-client

Alpha Sigma Alpha President and Philanthropy chair

Kappa Sigma’s Vice President

Tau Kappa Epsilon President

Presented proposal to Alpha Sigma Tau Philanthropy

chair as well as the Chapter Advisor, Dan Hardt.

PROJECT RATIONALE

Get all four Greek organizations

involved in raising money and

participating in activities hosted by

the RSU Greeks.

ie. The Tabling and Kickball game

PROJECT RATIONALE

Give the Greek members the opportunity to

interact with members of the community

Enable them to communicate for other major

events that occur either on campus or in the

community.

A goal to get more students on campus

involved in each event.

WHAT IS A PHILANTHROPY?

A service project adopted by an

organization on a campus or in a

community, in this instance, the

Greeks take on multiple

philanthropies.

SKILLS USED

Creating and publishing content online

Content development

Writing and producing media

Graphic design

Video editing

Strong written and oral communications and

organizational skills

RELAY FOR LIFE

Fundraising Events• Sign-up Tabling• Kicking Cancer Kickball Game

• Boys vs. Girls competition

TABLING FUNDRAISER

Donating to a good Cause

$

FACEBOOK

2 Facebook events produced• Sign up event• Kickball game

KICKING CANCER KICK BALL GAME

BUDGET

Shirts for Relay $ 5.25 each with sponsorship.

Equaling $315.00

Supplies for the game- $35.00

Radio spots on 91.3 KRSC-FM Free

Camera from friend Free

Refreshments donated by CAT

Volunteer pricing 7.25 per hour- for 5 hours

maximum=$36.25 per person. For 40 persons equals up

to $1,450 per person for this allotted time.

T-SHIRT

RADIO ANNOUNCEMENTS

https://soundcloud.com/#

lauren-palmer-8/kicking-cancer-3

https://soundcloud.com/#

lauren-palmer-8/kicking-cancer-2

https://soundcloud.com/#

lauren-palmer-8/kickballemily

LIVE AIR PRESENCE

PLEASE ANNOUNCE BEFORE FRIDAY, APRIL 5TH AT 1 PM

WHAT: Kicking Cancer Kickball Game

WHEN: Friday, April 5th, 2013 at 3:00 PM

WHERE: behind RSU’s Will Rogers Auditorium

WHO: RSU’s Greek Life

DETAILS: Boys vs. Girls – all proceeds benefit Rogers County Relay for Life

CONTACT: To sign up, email Lauren Palmer at sdlaurenpalmer@student.rsu.edu.

COPY: RSU students, faculty, and staff are invited to join RSU’s Greek Life for the

Kicking Cancer Kickball Game. The game is on Friday April 5, 2013 at 3:00 PM

behind Will Rogers Auditorium. The teams are boys vs. girls, and proceeds go to

Rogers County Relay for Life. You can sign up right before the game or by emailing

Lauren Palmer at sdlaurenpalmer@student.rsu.edu.

PUBLIC SERVICE ANNOUNCEMENT

This will be beneficial to the

client and the Greeks in the

future to show involvement.

http://youtu.be/jhm2eyC4efI

WHY PICK THIS PROJECT?

Learn more about the sororities and

fraternities on campus.

Learn about the goals and missions of each

organization

Future generations of Greek members to know

and understand the importance of

philanthropies and serving others.

LONGEVITY

Help chapters and colonies by:

Making them more visible on campus and in the

community

This project has the potential to reach the national

levels of the organizations involved

Allow Greek life to flourish and increase numbers

and potentially allowing them to access larger events

to help others.

CHALLENGES

Lack of Greek Community Awareness

Getting the organizations

comfortable with the ideas that I

knew would help them to strive in

working with the community.

WHAT WAS LEARNED

Coordination of responsibilities

Resolving scheduling conflicts

Dealing with production delays

WHAT WAS GAINED

In doing this project I learned

that people are willing to do

almost anything embarrassing

to raise money for a good cause.

Getting Ready to Win!

WHAT WAS RECEIVED?

Full participation by all 4 Greek organizations

Consistent support from Rogers County Relay

for Life Event Coordinators

Full support from the Greek Life Coordinator

Full backing from the RSU Administration,

faculty, and staff.

WHAT DO YOU THINK?

“The game was amazing! I was timid about the

idea at first, but once I got there I was excited”-

Bethany McFerron, AST

“Kickball was such a great idea. It helped to

raise awareness for Greek life while doing such

an amazing thing for cancer research”- Kayla

Conkling, AST

GAME TIME FUN!

SPECIAL THANKS TO:

Dr. Juliet Evusa

Professor Cathy Coomer

Professor Lee Williams

Mr. Daniel Hardt

Anna Petross for her photography skills and pictures

Jared Warren and Bethany McFerron for creative input

All of those who came to watch and support my

project!