promotion for events & organizational initiatives
Post on 30-Dec-2015
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Promotion for Events & Organizational Initiatives. Sara Loken ~ Community Shelter Board scloken@csb.org. “No one should go homeless, for even one night, in Columbus.” - Mel Schottenstein. 1 Campaign. 2 Initiative. 1 Campaign. 2 Initiative. faith-based congregational campaigns. - PowerPoint PPT Presentation
TRANSCRIPT
Promotion for Events &
Organizational Initiatives
Sara Loken ~ Community Shelter Boardscloken@csb.org
“No one should go homeless, for even one night, in Columbus.”
- Mel Schottenstein
1Campaign
2Initiative
1Campaign
2Initiative
messaging matters
messaging matters
nothing lasts forever
OLD NEW
One day of your rent or mortgage
paymentJust $1 a day
16
One-time donor
Monthly donor
Value = $62Value = $30 X 12 mos
$360/year2013201420152016201720182019202020212022
Value = $3,600Over 10 years
1Campaign
2Initiative
CSB 101
CSB 101
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