r y p marketing
Post on 31-Dec-2015
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“No-nonsense Marketing To Raise Your Profits!”. R Y P Marketing. How to Create a Persona. 1. Know your client. 2. Be able to articulate specifics. 3. Find the identifiers. Finding Your Client Online. Finding Your Client Online. Websites. Websites. Communities. Communities. - PowerPoint PPT Presentation
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RYP Marketing
“No-nonsense Marketing To Raise Your Profits!”
Know your client
Find the identifiers
How to Create a Persona
1
2 Be able to articulate specifics
3
Finding Your Client Online
• Websites
Facebook “Likes”
• Communities
Finding Your Client Online
Websites
Communities
LinkedIn Groups
When and Why
AdWords vs Persona Targeting
Strong Affinity/Need
Platforms and Targeting
AdWords Display - Placements
Facebook Ads
LinkedIn Ads
Client Examples
Industry Association
Telecom
Weight Loss
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