runet 2013: forecast & trends
Post on 16-Jun-2015
381 Views
Preview:
DESCRIPTION
TRANSCRIPT
Internet-burzhui.ru
Internet-BurzhuiAndrei Riabykh
Internet-burzhui.ru
I am the owner of
– the publishing house "Media Cartel" which develops Internet projects in Russia and the CIS countries in the areas of financial services and new housing projects.
– the founder and owner of one of the largest online mass medias in St. Petersburg - GAZETA.SPb (http://gazeta.spb.ru)
My first business – a web development company WebMaster.SPb created in 1999
Internet-burzhui.ru
850,000
unique monthly visitors on projects which belong to me up until November 2013
Internet-burzhui.ru
I am the author of two books
Internet-burzhui.ru
Internet-burzhui.ru
Internet of Russia2013
Internet-burzhui.ru
76,000,000 people per month(62% of the population, 0 +)
TNS
Internet-burzhui.ru
Internet-burzhui.ru
http://en.wikipedia.org/wiki/List_of_countries_by_number_of_Internet_users
Internet-burzhui.rurunet.fom.ru
Internet-burzhui.ru
Internet-burzhui.ru
TNS
Internet-burzhui.ru
Internet-burzhui.ru
Internet-burzhui.ru
Internet Economy of Russia
Internet-burzhui.ruэкономикарунета.рф
Internet-burzhui.ru
Rating of currency in Ru-Net (in the population of large cities):
Electronic money - 27%
1) Cards - 35%
Internet-banking - 17%
1)TNS
Internet-burzhui.ru
Audience:
Yandex Money - 2,1 mln people (15%)
Qiwi wallet & Webmoney (10% each)
PayPal (6%)
Internet-burzhui.ru
Investment in to Ru-Net 2012
Internet-burzhui.ru
640,000,000 eu
Volume of investments in 2012
Fastlane Ventures, 2012
Internet-burzhui.ruэкономикарунета.рф
Internet-burzhui.ru
Internet-burzhui.ru
Internet-burzhui.ru
Mobile Internet of Russia
Internet-burzhui.ru
Internet-burzhui.ru
Internet-burzhui.ru
Internet-burzhui.ru
Internet Laws of Russia
Internet-burzhui.ru
State Duma of the Russian Federation will introduce by 2013, 32 bills regulating
the Internet sphere
49% of the already introduced bills are evaluated negatively by the industry's
experts
23% - are positive
Internet-burzhui.ru
Recent laws:
- a bill toughening the responsibility for distribution of pirated content and creating a registry of legal content;
- a bill concerning the children's access to Internet sites, including the blocking of individual pages which will
prohibit for children viewing;
- a bill concerning the conduct of cultural events which obligates all organizations to be initiative of giving
responses to appeals
- a bill about an ability to lock pages and sites that violate copyrights
Internet-burzhui.ru
Internet of Saint-Petersburg
Internet-burzhui.ruYandex, spring 2013
Internet-burzhui.ru
Internet-burzhui.ru
Internet-burzhui.ru
Internet-burzhui.ru
Forecast Internet of Russia
Internet-burzhui.ru
4 scenarios of development:
InnovativeStabilizingNegative
Global Crisis
Internet-burzhui.ru
Innovative
In the background of improving the business climate and favorable economic situation — the use of the internet by companies will rapidly increase, including in the field of
marketing.
The state will hold a series of measures to promote cashless payments for the development of the internal
market and then will return to a policy of non-interference in the regulation of the internet.
Average annual market growth until 2018 will be 35-40%.
Internet-burzhui.ru
Stabilization
Policy of the state in the regulation of the Internet industry in comparison with 2012 has not changed; lawmaking in
the field of the Internet freezes.
Major indicators of the Internet penetrationi remain on the same level; there is an increase in the trend of
consolidation.
On the background of low economic growth the major growth will be in the segments of e-commerce and
advertising.
Average annual market growth until 2018 will be 15-20%.
Internet-burzhui.ru
Negative
The numbers of bills relating to the regulation of the Internet and the negative dynamic of regulatory impact by expert evalution are
both increasing.
There is a noticeable churn of clients to foreign companies and in foreign
jurisdictions.
Average annual market growth until 2018 will be 10,6%.
Internet-burzhui.ru
Global crisis
The global economy is sinking into a crisis again. Enhanced global tendency is to control areas of a nation through the adoption of new laws and this also happens on the level of international organization (ITU etc) and their desire to weaken the influence of U.S. and American Internet.
Under the influence of media corporations, there will be a series of international agreements, which will reinforce new regulatory regime of intellectual property on the Internet (in the form of agreements ACTATPP — TAFTA).
Average annual market growth in 2018 to be 3,6%, but will only be observed in some segments (for example in e-commerce).
Internet-burzhui.ru
Thank you for attention!
internet-burzhui Andrei Riabyhk
internet-burzhui.ru
youtube.com/InternetBurzhui
vk.com/InternetBurzhui
facebook.com/InternetBurzhui
Questions?
top related