search engine friendly web design
Post on 13-May-2015
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DESCRIPTION
David Ogletree covers how to build websites that the search engines love in his session at the 2009 MarketSTL Conference
TRANSCRIPT
On Page SEO
SEO Planning
Page Titles
Page Description
Content
Duplicate Content
Internal Linking / Siloing
Website Design
• Flash
• Tableless CSS
• HTML Tables
CSS vs Tables
SEO Friendly URL’s/article/search-engine-friendly-urls
/article/Search_Engine_Friendly_URLs_with_PHP_and_Apache/17/15049/index.html"
/robots/goodurls.html
/WileyCDA/Section/Provocative-Search-Engine-Friendly-URLs-in-ASP-NET.id-305997.html
Things to watch out for
• HTML Validation
• Google Sitemap
• Frequent Changes
• HTML Heading Tags
• Search Engine Submission
• PPC Ads
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