search engine rank placement (serp)

Search Engine Rank Placement (SERP)

Search Engine Optimization (SEO) Search Engine Marketing (SEM) Search Engines & Webmaster Tools Automated Submissions & Metadata Creation Content Management System to fit your needs Website & Email Hosting Lead Capture (forms using MailChimp) Follow up and follow through (html email & templates)

Search Engine Optimization (SEO)

Page Titles Metadata (Keywords, Phrases and Description) Body copy (text) Image Alt tags, title, description and file name Be repetitive: use same keywords in all of the

above Check data monthly and make adjustments Update content frequently

Search Engine Marketing (SEM)

Organic Search (SEO) Referral Traffic (direct links) Social Networks (use them all > reciprocal links) Blogs & Forums (must be within context > reciprocal

links) Direct Traffic (print advertising, business cards, email) Campaign Traffic (Online Ads and AdWords)

Google Analyitics & Webmaster Tools

Website Verification (Google, Bing & Yahoo) Sitemap Submission XML Sitemaps Keywords Top Content 301 Redirects 404 Errors Review & Correct

Content Management System

Usability (customized to meet your needs) Performance (compression, servers & files, load

balancing) Extensibility (Modules) Custom content types (Forms & Fields) Edit and update existing content using RTE When you shouldn't use an RTE (Views) Automation (SEO, backups, emails, RSS, sitemap, image

manipulation, meta data generation)

Secure (process [dev, alpha, beta, rc1], system, mollom)

Website & Email Hosting

Coud Sites Cloud Files Cloud Servers Load Balancers Email (webmail, storage, MS exchange) IP Reputation Reliability, Reachability & Responsibility