seejay enhanced storytelling

enhanced storytelling.

today

of online content is currently

USER GENERATED Fjord Trends, 2013

80 %

Publishers & Media Companies

struggle everyday to collect, curate

and publish UGC.

PAIN

EMAIL OVERLOAD

and NO FILTERS

publishers are already working with UGC but with

POOR RESULTS & TREMENDOUS WASTE OF TIME

FRAGMENTATION and

TIME-CONSUMING TASKS

THERE IS NO WAY TO MANAGE THIS HUGE DATA FLOW

1. collection of UGC

by email

2. collection of UGC

on social networks

SOLUTION

the tool to handle the whole process:

DEMAND DISCOVER DISTILL DELIVER

CALL TO ACTION EXPLORE SOURCES CURATE & FILTER PUBLISH ANYWHERE

CONTRIBUTORS FROM ALL OVER THE WORLD

Get pics, clips & messages from your audience on

NEWS – EVENTS – TRENDS – PRODUCTS – PLACES

Call to action. Ask for contribution through your website, app or fanpage.

anytopic

1. DEMAND

EXPLORE UGC THROUGH SEEJAY

Discover and collect interesting content from

SOCIAL MEDIA - OPEN DATA - CONTENT PROVIDERS

the Google for user-generated

content.

2. DISCOVER

EASY TOOLS & POWERFUL FILTERS

Curate and manage everything by

SOURCE – RELEVANCE – TAGS – GEOREFERENCE

Fast & simple content curation

3. DISTILL

INSTANT WIDGETS READY TO GO

GALLERY

Publish anywhere!

enhance your stories with multiple templates

BRICKS MAP TIMELINE INFOGRAPH

4. DELIVER

seejay is a game changer for

PUBLISHERS

& MEDIA

BRANDS

& AGENCIES

PUBLIC

SERVICES

Citizen & Data

Journalism Collective

Storytelling

eGov &

Participation

TARGET

VALUE PROPOSITION

• Increase audience

• Boost online sales

• Increase web traffic

• Improve brand awareness

• Improve user retention and audience engagement

• Enrich SEO startegies

• Improve communications campaign conversions

• Real time delivering of up to date content

• Fast creation of relevant contet

• Value the readers’ point of view

SEEJAY IN ACTION

MAP

TIMELINE

SEEJAY IN ACTION

BRICKS

GALLERY

& TIMELINE

SEEJAY IN ACTION

BRICKS

CALL TO

ACTION

Closed Beta Public Beta (from Nov 15th 2013)

• 350 active users

• 1400 registered users

• 1300 Storie realizzate

• 50 prospects for custom offers

METRICS

• 350 Publishers

• 600 Stories

• 350 Calls to action

• 60k contents

• 120k unique visitors

• 270k page views

MARKET

Online information market is in ultra-rapid growth. $46.1B source

$179.41B EXPECTED FOR 2016

Digital advertising global trend expenditures.

UP TO

ESTIMATED IN 2014

source

70 BRANDS

% 77 AGENCIES

% using content marketing for promotional purposes.

source

+30 % YEARLY

GROWTH

Cloud based publishing services expenditures. $11.1B source ESTIMATED IN 2014

TOOL

FEATURE

CALL

TO ACTION

USERS

NOTIFICATIONS

MULTIPLE

OUTPUTS

DATA & CONTENT

MANAGEMENT

STATS &

ANALYTICS

COMPETITORS

basic

Free Pay Per Output From 2,90 to 5,90 € Limited features

2014 2015 2016

INCOME

COSTS

EBITDA

NET

88,000 680,400 2,136,800

100,000 260,000 750,615

-12,000 420,000 2,339,683

-18,000 290,000 943,581

+

BUSINESS MODEL & FINANCIALS

custom

packages +

INVESTMENTS 90,000 300,000 -

Figures are in Euro

FEB

SEEJAY

ESTABLISHED

2013

OCT

PUBLIC BETA

NOV

ROADMAP

NOV

FIRST PAYING CUSTOMERS:

Nana Bianca acceleration

program

MAR 14

FAI & Comune di Firenze

NEXT MAIN DEVELOPMENT MILESTONES

Mo 6

New

templates

External

providers &

Open Data

Mo 10 Mo 2

PPO,

Buzz,

Notifications

Mo 4

Stats &

Reporting

Mo 5

New

sources

Mo 8

API

TEAM

Carlo Brunelleschi

Andrea Ortis

Fabrizio Verrocchi

Co-founder of

Maiora Labs.

Background in

telcos, focused on

mobile, open data

Computer Science

Bachelor. More

than 5 years web

dev experience.

PhD in Logic,

Master in Economics.

Previous exp in R&M

control

Background in

fashion industry &

adv at Sixty Group,

Maiora Labs &

Bao Publishing

CEO CTO COO CCO

Riccardo LUNA

Editor in chief for CheFuturo! Founding Editor of Wired IT, StartupItalia!

Journalist for La Repubblica, Il Post, Vanity Fair focused on innovation & technology.

Advisor

Team background & previous projects maioralabs.it decorourbano.org urlist.com

Fabrizio Ferreri

Antonio AMENDOLA

Founder and President of Shoot4Change, member of the Advisory Group of the Strategic

Communication Policy of the Defense. Senior Advisor at World Economic Forum Global

Shapers Rome Hub.

www.seejay.co info@seejay.co

It was a flash, a lightning strike! A spectacular product to manage lots

of disordered information.

Giovanni Menduni Chief of Innovation Dept. at Comune di Firenze