selling digital goods
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Selling Digital Goods
Mihai Ionescumihai@google.com
G+: +Mihai IonescuTwitter: @mihaiionescu October 15, 2012
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Transaction Growth at Google
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Transaction Growth at Google
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Wallet Accounts Growth
Digital goods & services
Desktop Mobile
Wallet powers many great developers
And is the way to pay across Google
Use Cases
• Online Services
• Apps & Software
• Games
• Paid Content (music, video, articles)
• Event tickets
• Nonprofits
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Wallet Digital Goods API
Developers
• Minimal fees
• PCI Compliance
Users
• In-app experience
• One account across the web
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Analytics ComplianceRisk Mgmt.
Google Payments Infrastructure
Large User Base
Friction-less UX (in the app with minimal
steps)
Simple API (one call to pay, one call to
collect)
The Big Picture
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Getting Started
• Tutorials and sample code
• Sandbox for integration testing
• Tools, libraries, case studies
developers.google.com/commerce
developers.google.com/startups
@GoogCommerceDev
Q & A
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