selling your home in today's market!!

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

RESIDENTIAL BROKERAGE

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

SOLID FOUNDATION & GLOBAL PRESENCE

A brand with a:

SUPPORTING OUR AGENTS & CLIENTS

108 YEARS

BRAND MATTERS!

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

SOLID FOUNDATION & GLOBAL PRESENCE

ABOUT COLDWELL BANKER

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

#1 in the World▶ Agent Count: 84,900+▶ Countries: 49+▶ Offices: approx. 3,100▶ Stability: 108 Years

#1 in CA▶ Sales Volume CA▶ Sales Volume So Cal▶ Sales Volume LA▶#1 Real Estate Magazine: VIEW

#1 in the US▶ 2013 Total Sales Volume: $208 Billion▶ Units Sold: 724,160▶ Top Training Program1 ▶ Voted Most Ethical Company2

▶ Consumer Brand Recognition

#1ABOUT COLDWELL BANKER

1Training Magazine 20142 Ethisphere.com

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

COLDWELL BANKER

$31,142,458

Prudential

$14,181,105

$13,950,527

$13,546,960

$11,521,898

Century 21

Keller Williams

ReMax

California Home Sales - 2014

($Volume_000’s)*

WHY COLDWELL BANKERABOUT COLDWELL BANKER

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

1906Coldwell Banker:Over a century of excellence.

EST.

SAN FRANCISCO

Founded in 1906

Approx. $571 million in sales every day

Average U.S. sales price is 17.3% higher than other companies

ABOUT COLDWELL BANKERABOUT COLDWELL BANKER

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

VisionExceptional representation for exceptional properties

Mission

Coldwell Banker Previews International® is a network of Previews® Property Specialists dedicated to creating exceptional real estate experiences for customers and communities through the passionate delivery of truly remarkable service.

Formula for Success

The history of success can be traced back to the simple formula: • Local, national and international luxury real estate market leadership • Global strength with an unparalleled network • Leading-edge marketing designed to attract the most qualified luxury home buyers

COLDWELL BANKER’S PURPOSE

ABOUT COLDWELL BANKER

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

37003 Independent Sales Associates

Grossed 19.6 billion in 2013 sales

74 officesSanta Barbara to San Diego

OUR LOCAL NETWORKABOUT COLDWELL BANKER

3As of 12/2014

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

GLOBAL REACHABOUT COLDWELL BANKER

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

3,100Offices Worldwide

84,900Agents Total

49

Countries & Territories

COLDWELL BANKER | 3,100

BERKSHIRE-HATHAWAY | 700

KELLER WILLIAMS | 700

SOTHEBY’S | 500RODEO REALTY | 11

WHITE HOUSE | 3

COLDWELL BANKER | 84,900

BERKSHIRE-HATHAWAY | 22,000

KELLER WILLIAMS | 80,000

SOTHEBY’S | 11,000RODEO REALTY | 1000+

WHITE HOUSE | 216

COLDWELL BANKER | 49

BERKSHIRE-HATHAWAY | 1

KELLER WILLIAMS | 2

SOTHEBY’S | 40

RODEO REALTY | 1

WHITE HOUSE | 1

GLOBAL AGENTSABOUT COLDWELL BANKER

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Awarded by the Ethisphere Institute in 2012 & 2013

Ranked above all other companies in the real estate industry

ONE OF THE WORLDS MOST ETHICAL COMPANIES

ABOUT COLDWELL BANKER

Our parent company, Realogy Holdings Corp., is a 2014 World’s Most Ethical Company

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

$20 Million maximum per LAP claim

Provides lifetime defense & indemnity in LAP claim

In-house Legal Team, four full-time attorneys

LEGAL ASSISTANCE PROGRAM

ABOUT COLDWELL BANKER

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

CREATIVE MARKETINGABOUT COLDWELL BANKER

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

28051 Greenfield Drive, Suite A, Laguna Niguel, CA 92677

(949) 249-6611

www.facebook.com/ColdwellBankerLagunaNiguel

LAGUNA NIGUELABOUT COLDWELL BANKER

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

AFFILIATES

Tayt IanniFirst Capital Mortgage

Steve BuccheriEquity Title

Janet OrtizWest Coast Escrow

Rick BrightAmerican Home Shield

Tom Pelton Branch Manager

Gary KochTechnical Director

Fred MihayloAssociate Manager

Dana HooperOffice Administrator

Neil LivingstonMarketing

Coordinator

Christine SotoReceptionist

OFFICE STAFF

Stephanie LoysenAssociate Manager

MEET MY TEAMABOUT COLDWELL BANKER

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

MARKETING OUTREACH

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Internet

28%

45%

Yard Sign

PRINT

55%

88%

90%

HOME BUYERS SEARCHMarketing Outreach

Real Estate Agent

Open House

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Annual readership of over 36,000,000

Southern California’s largest real estate publication

Monthly circulation of over 1,280,000

VIEW MAGAZINEMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Distributed through the Wall Street Journal Asian Edition in Beijing and Shanghai

Published 3 times per year

VIEW CHINAMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

94% of buyers begin their home search online

Proprietary websites generate over 1 million visitors each month

INTERNET MARKETINGMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Coldwell Banker® syndicates listings to over 600 web partners

All listings are syndicated to the worlds leading real estate websites

Zillow.com Homes.com AOL Real Estate Trulia.com

Yahoo! Real Estate

Los Angeles Times

The Wall Street JournalHomeFinder.comMSN Real Estatehotpads.com

The New York Times

Realtor.com

ONLINE SYNDICATIONMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Award-winning website and one of the industry’s leaders

ColdwellBanker.com attracts 1.2 million+ potential buyers each month

CaliforniaMoves.com attracts potential buyers from 150+ countries

2012 Nielsen Net Ratings: #1 in Consumer Web Traffic

WEBSITESMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

COMPANY BLOGSMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Coldwell Banker is the Most Influential Real Estate Brand on Social Media

SOCIAL MEDIA SITESMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Coldwell Banker ® OnLocation videos are linked to listings

Ability for direct communications with independent sales associate

Search for homes and open houses

MOBILE MARKETINGMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

ON LOCATIONMarketing Outreach

Largest Real Estate YouTube Channel

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Flyers have a 24-hour turnaround

Coldwell Banker® branded template library

Just Listed or Just Sold postcards, Buy 100, Get 100 Free

FLYERS & POSTCARDSMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Online companion to View magazine at CBView.com

Expanded access to photos and property details

Geo-location technology for locating nearby properties

INSIDEVIEWMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

E-Blast sent to all active, top independent sales associates in your area

Automatically announces new listings

Features up to 35 photos

JUST LISTED E-BLASTSMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

COLDWELL BANKERFIRST LOOK

Marketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

HOMBASE INSIGHTPROPERTY VIEWING REPORT

Marketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Can be personalized and sent by either print or email

Each report contains a narrative that interprets what the numbers mean

Stats on home sales, prices, listings, inventories and market share data

MARKET ACTION REPORTMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Equity Title Company, offers exceptional underwriting strength and a complete range of title and escrow services

American Home Shield is the nation’s leader in home warranties

With West Coast Escrow’s exclusive Escrowlink website, you can access complete, secure information on the status of your escrow transaction at any time.

As one of the largest mortgage brokers in California, First Capital Mortgage offers a variety of loan programs

INDUSTRY AFFILIATESMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Cartus is the largest corporate relocation company in the world

Services 165 countries and over 60% of the Fortune 100 Companies

Coldwell Banker® is the preferred broker for Cartus Relocation

EXECUTIVE RELOCATIONMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

MARKETING TOOLSMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Caputers internet leads, converts to voice and routes to a cell phone

Proprietary system to match leads with independent sales associates

Last year Coldwell Banker delivered over 15,000 leads

Rapid Response, less than 5 minutes between client interaction on a website, and a notification on an ISA’s phone and/or email

HOMEBASE inTOUCHMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Simple, one-stop shop solution for all home-ownership services

CONCIERGEMarketing Outreach

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

PREVIEWS INTERNATIONAL®

COLDWELL BANKER PREVIEWS INTERNATIONAL®

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Comprised of the Top 8.5% of our 84,900 independent sales associates

Coldwell Banker® produces over $37.3 billion in luxury sales each year

Exclusive group of Previews Property Specialists

PREVIEWS®

PROPERTY SPECIALISTSPreviews

International®

COLDWELL BANKER PREVIEWS INTERNATIONAL®

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

THE LEADER IN LUXURYREAL ESTATE

Previews International®

COLDWELL BANKER PREVIEWS INTERNATIONAL®

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Translated for 12 different languages

58 currency conversions

More than 2 million visitors a year from over 100 countries

PREVIEWS® WEBSITE

Previews International®

COLDWELL BANKER PREVIEWS INTERNATIONAL®

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Multi-lingual micro-site supporting Arabic, Chinese, Portuguese & Russian

Features Select Estates

Domestic & foreign SEO placement

CBLUXURY.COMPreviews International®

COLDWELL BANKER PREVIEWS INTERNATIONAL®

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

PREVIEWS invests in hundreds of keywords in local search engines

Increased worldwide exposure of PREVIEWS properties

PREVIEWS listings are syndicated to the world’s leading websites

PREVIEWS®

ONLINE MARKETINGPreviews

International®

COLDWELL BANKER PREVIEWS INTERNATIONAL®

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

PREVIEWS invests in hundreds of keywords in local search engines

Increased worldwide exposure of PREVIEWS properties

PREVIEWS listings are syndicated to the world’s leading websites

Promote California Coldwell Banker properties to UK buyers

Hamptons network of more than 85 international offices

Exclusive property syndication

HAMPTONS INTERNATIONAL

Previews International®

COLDWELL BANKER PREVIEWS INTERNATIONAL®

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Previews Property Brochures, your PREVIEWS Properties Specialist may create an beautifully designed, full-color brochure to showcase the elegance of your home.

Multimedia Marketing, professionally marketed properties invite buyers

National, Regional and Local Market Publications

PREVIEWS®

ADVERTISINGPreviews

International®

COLDWELL BANKER PREVIEWS INTERNATIONAL®

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Coldwell Banker Preview International® provides access to highly targeted

mailing lists reaching affluent buyers including:

Aircraft Owners

Real Estate Investors

Horse Owners

Business-Senior Level Decision MakersYacht Owners

Fortune 1000 Executives

EXCLUSIVE MAILING LISTSPreviews International®

COLDWELL BANKER PREVIEWS INTERNATIONAL®

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

Featured in 60+ real estate portals in over 30 countries

Listings exposed to over 60 million buyers & investors

Auto-syndication of all Previews® listings

PREVIEWS®

INSIDEOUTPreviews

International®

COLDWELL BANKER PREVIEWS INTERNATIONAL®

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

LISTGLOBALLYPreviews International®

COLDWELL BANKER PREVIEWS INTERNATIONAL®

Linda C. Fong, CNE | REALTOR®

Consultant Mobile: (949) 680-5012

E-mail: LindaFongRealtor@gmail.com

CalBRE#: 01896981

“ Yo u r N e i g h b o r h o o d R e a l E s t a t e C o n s u l t a n t ”

YOUR PERFECT PARTNERPreviews International®