seo & engaging your customers online

Post on 29-Nov-2014

701 Views

Category:

Business

1 Downloads

Preview:

Click to see full reader

DESCRIPTION

A quick overview of the relevance of referral links and basic SEO. And how engaging your customers on social networks will yield a better ROI.

TRANSCRIPT

SEO and Engaging Your Customers Online

SEO (Referral Links)Your Website Strategy

Customer Engagement Methods Online

HIBANASocial Media Consultant

Video Producer

Thank YouJust Local and Everyone

IDEA

IDEAIDEA

IDEAIDEA

SEOSearch Engine Optimisation

Does adding other businesses links to my site,

increase traffic?

Referral LinkBefore the answer ..

WHY?Search Engine Optimisation

To increase traffic to my website

WHY?Increase Traffic =

$$$The answer ..

YES, but for a small ROIReferral Links need to be built up over timeSimilar content wins (Plumber – Plumbing Assoc. Website)

advice

initial

IF THE OPPORTUNITY ARISES

ANSWER

SO WHAT CAN I DO?

to increase traffic?

My BIGtip for today

Be genuine

Be Genuine

Create fresh, unique, truthful, engaging content often.

i.e. SHAREABLE

GoogleMissionTo provide you with genuine &

accurate content - FAST.

YourMission?

Do the same,

without the FAST bit.

ENGAGEENGAGING with your customers

Twitter, Facebook, Email etc

36% of Aust. are making online purchases once a month / 6% every week. (ACRS latest report)

Social Media use increased 36.1% in the past year. (Hitwise)

Social Media is how people are finding you

Social SearchSEO is important, but Social Search and friend

networks are taking over the role.

Google Search

YES, but only a by a small amount

- Search and leave- The quicker the better

Google Search Result

Facebook Search Result

Looks similar ..

Friends & ConnectionsSearch, Friend, Search some more, Share, Friend, Share …

Products are referred on The most efficient search engine there is – YOU & YOUR FRIENDS

Your Network Refers Business

Are you building yours?

Be GenuineBe yourself and your online network will

bloom.

Thank Youhttp://hibana.com.aulocal@hibana.com.auhttp://facebook.com/social.hibana

top related