smile!! you're on facebook

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Smile!! You’re on Facebook. Tomorrow’s business value created through today's Social Networks. Presentation highlights Emerging Technology Trends with Social aspects and their impact on tomorrow's value creation in your organisation

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| Konsulentguiden

© 2009 Capgemini. All rights reservedSteinar Årdal

1

Together. Free your energies

Smile!! You’re on FacebookTomorrow’s business value created

through today's Social Networks

Steinar Årdal, CapgeminiKonsulentguiden

26.03.2009http://www.flickr.com/photos/jonhefel/2233196436/sizes/o/in/set-72157603817545753

Together. Free your energies

Smile!! You’re on FacebookTomorrow’s business value created through today's Social Networks

Steinar Årdal

Konsulentguiden, 26.03.2009

| Konsulentguiden

© 2009 Capgemini. All rights reservedSteinar Årdal

3

Together. Free your energies

The next generation is entering the stage

How can I use this to add business value?http://www.flickr.com/photos/jonhefel/2233196436/sizes/o/in/set-72157603817545753

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© 2009 Capgemini. All rights reservedSteinar Årdal

4

Together. Free your energies

Gartner Hype Cycle for Emerging Technologies, 2008

Information Technology Trends

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© 2009 Capgemini. All rights reservedSteinar Årdal

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Key concepts

A social structure of individuals who are bound together by common values, visions, ideas, friendships or interests

http://en.wikipedia.org/wiki/Social_network

Social Network

Human interaction in a virtual worldhttp://news.bbc.co.uk/2/hi/business/davos/7861090.stm

Social Media

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© 2009 Capgemini. All rights reservedSteinar Årdal

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Example of Social NetworkMy Twitter network

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© 2009 Capgemini. All rights reservedSteinar Årdal

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The 6 most important trends right now.........

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© 2009 Capgemini. All rights reservedSteinar Årdal

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Rich Internet Applications1st trend

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© 2009 Capgemini. All rights reservedSteinar Årdal

9

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iPodification2nd trend

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© 2009 Capgemini. All rights reservedSteinar Årdal

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Mashup Applications3rd trend

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© 2009 Capgemini. All rights reservedSteinar Årdal

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Social Collaboration Tools4th trend

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© 2009 Capgemini. All rights reservedSteinar Årdal

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Smart Business Networks5th trend

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© 2009 Capgemini. All rights reservedSteinar Årdal

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Free Agents Nation6th trend

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© 2009 Capgemini. All rights reservedSteinar Årdal

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My 9 favorite examples showing why Social Media matters.........

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© 2009 Capgemini. All rights reservedSteinar Årdal

15

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Emerging power of Social MediaThe workplace becomes “social”

Forrester predicts that social networking tools and internal wikis will have the greatest

impact on workplace collaboration

http://www.readwriteweb.com/archives/forrester_predicts_enterprise20_grow_decline.php

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© 2009 Capgemini. All rights reservedSteinar Årdal

16

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Emerging power of Social MediaEstablished as common tools

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© 2009 Capgemini. All rights reservedSteinar Årdal

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Together. Free your energies

Emerging power of Social MediaThe organisations footprint in the virtual world

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© 2009 Capgemini. All rights reservedSteinar Årdal

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Transparent SocietyOpen conversations with your elected

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© 2009 Capgemini. All rights reservedSteinar Årdal

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Transparent SocietyMake your voice heard

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© 2009 Capgemini. All rights reservedSteinar Årdal

20

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Transparent SocietyInput to the Government from the public

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© 2009 Capgemini. All rights reservedSteinar Årdal

21

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The Next GenerationAttracting new talent

It is essential that organizations understandhow social software is altering the

recruitment landscape and adapt recruiting strategies and systems accordingly

http://www.gartner.com/it/page.jsp?id=834312

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© 2009 Capgemini. All rights reservedSteinar Årdal

22

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The Next Generation If your not on a social network, you are not on the internet

If MySpace where a country…..it would be the 4th-largest in the world and Facebook would be the 9th-largest

http://www.slideshare.net/jbrenman/shift-happens-33834

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© 2009 Capgemini. All rights reservedSteinar Årdal

23

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The Next Generation The Y-generation is coming to work

”59% of the Norwegian population aged 16-19 years visit Facebook one or more times daily”

http://www.media.uio.no/forskning/prosjekter/nettfenomener/

”In Sweden, a third of all girls between 16 and 18 years are blogging”

D2, Bloggeblues, fredag 30.januar 2009

”Almost 20% of the Norwegian population aged 15-75 years visit Facebook daily”

http://www.regjeringen.no/upload/FAD/Vedlegg/IKT-politikk/Brandtzaeg_og_Luders.pdf/

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© 2009 Capgemini. All rights reservedSteinar Årdal

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That was fun……

…but what next?http://www.flickr.com/photos/subinev/2564092017

Together. Free your energies

www.capgemini.com

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