social media for academic purposes (mct st event)

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Slides from a talk on social media for academic purposes, held at an Open University event for MCT staff tutors on 25 June 2014 at Walton Hall, Milton Keynes.

TRANSCRIPT

Social media for academic purposes

#oumctwww.slideshare.net/dougclow

Doug Clow, IETMCT Staff Tutors event, 25 June 2014

If you can, Tweet nowusing #oumct hashtag

(cc) gareth1953 http://www.flickr.com/photos/gareth1953/5477477947/

• Quick intro to Twitter• Quick intro to blogs• Why use social media for

academic purposes?• Why not?

open.ac.uk/smt

Quick quiz: Twittera) I’ve heard of itb) I have an idea about what it doesc) I have a Twitter accountd) I have Tweeted a fair bite) I am Stephen Fry

Quick intro to Twitter

cc licensed ( BY ) flickr photo by Cris: http://flickr.com/photos/chrismatos/6917786197/

• You can see the Tweets from people you follow, gathered in to your timeline

• Following isn’t mutual: You (can) get a message when someone follows you but you don’t have to follow back

• Short Tweets – 140 characters• Often what you’re doing, or links• Not (just) what you had for breakfast• Usernames start with @ e.g. @dougclow

• Hashtags start with a #• Collect together Tweets about a topic or

event, e.g. #oumct, #bbcqt• And/Or indicate e.g. #sarcasm, #silly

(cc) Jefferyw http://www.flickr.com/photos/7927684@N03/7789223820/

• @replies are Tweets that are replies to a specific Tweet (start with @username)

• You can easily see your replies and mentions (when someone uses your @username in a Tweet)

cc licensed ( BY ) flickr photo by LASZLO ILYES: http://flickr.com/photos/laszlo-photo/4093575863/

• Retweeting passes on a tweet to your followers–Starts ‘RT @username …’

or little double-arrow icon• URLs are often shortened

t.co bit.ly owl.ly goo.gl–Twitter will do this for you

• Best way to learn is to start using it• Look at other people’s ‘following’ to

find people to follow• You don’t have to follow back• It’s Ok not to read it all

cc licensed ( BY ) flickr photo by Vince Alongi: http://flickr.com/photos/vincealongi/2537227873/

A bit further:•Upload a photo & profile image•Favourite = Like•Use lists•Use photos, video

• OU Academicshttps://twitter.com/luboxon/lists/ou-academics

• OU professionalshttps://twitter.com/luboxon/lists/ou-professionals

• Wojtek Lubowiecki • @luboxon• Academic reputation manager

live demo

Photo CC (BY) by neeel https://www.flickr.com/photos/abulic_monkey/130888778

Blogging

cc licensed ( BY ) flickr photo by Mike Baird: http://flickr.com/photos/mikebaird/398077070/

• Blogging: keeping an online blog – a log, or diary: originally ‘weblog’

• Short-ish blog posts (ca. 50-2,000 words)• Bloggers update rarely to many times a day• Often links to interesting websites• Complements Twitter

Places to set up a blog• OU VLE if directly teaching-related• OU official blogging platform

– Intranet > A-Z > Blog directory > Request blog (top right)

• www.wordpress.com• Blogger (Google)• edublogs.org• Your ISP• Many others

Why? Why not?

Social mediaforacademicpurposes

Figure CC (BY-SA) by Xhienne http://commons.wikimedia.org/wiki/File:SWOT_en.svg

Doug Clow@dougclowdougclow.orgdoug.clow@open.ac.uk

#oumctopen.ac.uk/smtslideshare.net/dougclow

This work by Doug Clow is licensed under a Creative Commons Attribution 3.0 Unported License

cc licensed ( BY ) flickr photo by David Goehring: http://flickr.com/photos/carbonnyc/33413040/

Why•Keep up to date / resource discovery•Extend audience for other outputs – impact, showcase

– research, teaching, practice•Conversation, connection, communityWhy not•Time•Trivialising•Not going to get you promoted

– at least, not directly, yet

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