social media workshop :tips and tricks of social media marketing
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INTERACT SOCIAL
MEDIA WOKSHOP
Tips and tricks
Cairo, June 23rd
Social Media Marketing Tips
Where do we really
start
Ask Some
Important
Questions!
1st Stage
Your Current Status!
What’s Your Goal!?Maintaining Relations?
Building Awareness?
Selling?
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Social Media Marketing Tips
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What’s YourBudget?84% Marketers think it’s necessary to shift to online media marketing.
Cost Effective
Social Media Marketing Tips
What is the Message you
want to send?!?Remember to keep your Tone and Style
aligned with your Brand Image.
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Do you know your Target
Audience!?
Know them well
Understand their language
and their Mediums
AKA : Social Networks!
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What’s Your
Platform
and Why!?Facebook? Twitter? You Tube?!
Linked in? Apps!? Games? Etc!
- Your choice based on your Targets
- Your Taregts based on your Goals
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Social Media Marketing Tips
What’s
Next!?
2nd Stage
Your Social Media Identity
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Create Your PresenceReflect Who you are
maintain your character
Keep your Identity
Promote yourself
take your in-store personality online
Social Media Marketing Tips
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Your Customer Vs. Your Social Media Efforts
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Build Trust & Credibilityportray yourself as an Expert
it shows how established and reliable you are!
That’s promotion, too!
Social Media Marketing Tips
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Be Funuse attractive means to capture the attention.
Social Media is not newspapers
It’s a two-way communication
Interactive & lively
Social Media Marketing Tips
How to
Guarantee
Favorable Results!?
3rd Stage
Your Results
Engage
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Engage yourself with your targets and engage your targets with you.
Initiate a Conversation!
It Gives a SOUL to your Online Marketing!
Share
Content
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True Lemon has grown its Facebook
Page from 1,034 fans to 7,000 in
three months by asking fans to interact
and share content
Involve!
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Important : achieve a level of involvement with
your audience!!
Create a dynamic online persona.
No one wants to read a Twitter stream that only
deals with menu updates or sales — people want
to engage with a brand.
Make it Personal!
LISTEN
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People want their service/Product
Providers, to listen to what they
need!
They need Care
and Attention!
They will stick to
you..If you
listen to them!
ACT Promptly!
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Measure & Monitor
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Social Media made it easy for you to
measure the results of your efforts, faster
then ever! Faster than any other media!
You Get instant feedback.
You Make Immediate Actions
All the Results
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ARE
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Hanging
By
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Your
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CONSISTENCY!
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It’s not about how many social media networks
You are on. It’s about how deep you are with Each!
How consistent you are with your targets.
You must follow up to achieve the optimum
“Mutual Benefit” between you and your customers.
If you use this Media appropriately?
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If you use this Media appropriately?
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You won’t be spending
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You’ll Rather be
Investing!!
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31
Interact Egypt
7B Omar Shaaban,
Nasr city, Cairo
http://Egypt.interact.it
Contacts:sales@interact.it
Phone: 2024149624
Grazie!
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