MOBILE2015
Get ready
Siddharth Menon @BuddhaSource
Million users 3M monthly active 4.5M App downloads8
But firstA quick recap
ProblemsBut firstA quick recap
Distribution of apps !
Big becomes bigger !
More feature affects adoption
ConceptCONSTELLATION
OFAPPS
“Apps are like functions.
!
We are looking at a functional organizer”
Breaks the complicated problems of feature rich apps into small, easier
refined pieces
UXMost of them
offer the same login
UXCREATES A WEB LIKE
EXPERIENCE
DISTRIBUTIONApps with 10m+
active users fall under top 100- 150 in the
store
DISTRIBUTIONPossibly the only
Substantial solution for distribution
UXGoogle Products
Open in Chrome from Hangout & Gmail !
Save it to Drive !
Open Maps from any of their products
IOS8Deeper integration
!
Open dialogs in app !
App bundle
TAKE AWAYBut first
Unbundle to small functions !
Get at least one app right to acquire users !
Acquire or build your own apps
ConceptKinetic Design
UX SystemIn development
KEYBut first
Mind map the interface flow with motion !
Right motion would lead to desired action !
Grace
Checkin Booking tickets Instagram post
Checkin Booking tickets
IG post
Shortest path to action
A B C D
C1D1
E
C1D1
Shortest path to action
C D
C1D1
E
Shortest path to action
A B C D
CC1
E
A B C D
A B D Mind map of screens
TAKE AWAYFocus on building functional apps to get visibility on app store
Focus on meaningful animationsKeep the UX fast and light
Creditshttp://dribbble.com/farhanrazak
https://dribbble.com/Creativedash
http://avc.com/2014/05/app-constellations/
Special thanks to
Siddharth Menon@BuddhaSource
You are awesome!
Siddharth Menon@BuddhaSource
sid@codigami.com