startup product management - analytics
Post on 28-Jul-2015
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Venture for Canada Product Management Workshop
Jean-Luc David jldavid@gmail.com
http://www.jldavid.com
Startup Analytics
In a startup, the purpose of analytics is to iterate to product/
market fit before money runs out.
How do you make analytics actionable?
Voice of Customers
Personas
Self-Selection
Planning Features
Founders Advisors
Customers Press
Competitors
Lots of Stakeholders
IDC & Forrester
Android Analytics
Active Surveys & Focus Groups
Events Prioritize based on frequency
Trello Board
Quantitative Data
Passive App Analytics
Flurry Mixpanel
Google Analytics Crashlytics
Quantitative Data
Lean UX A/B Testing
Qualitative Data
Venture for Canada Product Management Workshop
Jean-Luc David jldavid@gmail.com
http://www.jldavid.com
Startup Analytics
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