staying ahead of the curve: virtual career fairs and networking for career & alumni services

STAYING AHEAD OF THE CURVE: VIRTUAL EVENTS FOR

CAREER & ALUMNI SERVICES

FEATURING: CHERYL CLARK BONNER, PENN STATE

MICHAEL STEELMAN, THE GEORGE WASHINGTON UNIVERSITY

Follow Discussion on Twitter!#brazenU

@brazencareerist

FEATURED SPEAKERS

Michael SteelmanDirector, Alumni Career ServicesThe George Washington University

Cheryl Clark BonnerDirector, Alumni Career Services

Penn State

WHO IS BRAZEN AND WHO AM I?

1. Great content: We’re a substantive thought leader in the careers space.

2. Powerful platform: We’re all about engagement.

Ashley HoffmanVice President

Marketing + Strategic Partnerships

TOP UNIVERSITIES - BIG AND SMALL - USE BRAZEN TO CONNECT AND ENGAGE THEIR

STUDENTS AND ALUMNI ON A GLOBAL SCALE

WHY ARE YOU HERE? PROVIDING VALUE TO STUDENTS AND

ALUMNI IS ALL ABOUT CREATING

ENGAGEMENT

Career Fairs Networking

OFFLINE EVENTS HAVE GEOGRAPHIC, FINANCIAL AND OTHER RESOURCE

CONSTRAINTS

Employer Info SessionsReceptions

SO WHAT ABOUT ONLINE

ENGAGEMENT?

Web 1.0: Your Website!Maybe great content, but likely static

SOCIAL MEDIA HAS HAD A SIGNIFICANT IMPACT ON UNIVERSITY RECRUITING AND STUDENT/ALUMNI

ENGAGEMENT, BUT IT’S A BROADCAST. NOT ONE-TO-ONE.

How are students and alumni connecting? Chat.

Low barrier. Intimate but not intimidating. Quick and easy.

THE SOLUTIONCREATE AN ONLINE EXPERIENCE THAT ALLOWS

ALUMNI, STUDENTS AND EMPLOYERS TO ENGAGE ONE-ON-ONE IN AN EASY AND EFFICIENT WAY

HERE’S HOW WE HELP YOU

DO IT.

CREATE AND BE CREATIVE

PROMOTE.

GET DATA.

TRACK.

Resume can be viewed during chat

Each conversation

is timedKey participant information

is available during chatText-based

conversations for maximum efficiency

Penn State Alumni Association

CONNECT & ENGAGE

Penn State Alumni Association

BUILD & MAINTAIN

Networking EventsConnect students with the best and

brightest alumni from your university, or get to know students in

a more informal setting. Students can find internships, jobs, introductions

and mentorship opportunities.

Virtual Career Fairs*Large scale or boutique virtual career fairs can connect students in real-time with employers. A great compliment to your existing in-person career fair

engagement.

Resume ReviewStaff your event with career center

employees, alumni, student volunteers and outside experts. When students connect with an

expert they will have 5 to 15 minutes to ask questions and have their resume critiqued in real-time.

DevelopmentInvite your alumni to chat with staff,

students, other alumni and your development team from the comfort

of their office or home. After the event, follow up via phone or email.

Post Webinar ChatSend students to a post-webinar chat

where they can connect with the webinar presenter and other

attendees to discuss and debate the topic of the day.

Virtual MeetupsCompliment your in-person meet-ups

across the country with virtual meetups that allow alumni from

coast-to-coast, and even worldwide, to chat in real-time.

Cross-Major CollaborationFacilitate exciting new projects

through cross-major collaboration. For example create new businesses by matching students in engineering with students in the business school.

Career CoachingStaff your event with professional career coaches or accomplished

alumni to answer student questions, and coach them on best practices in applying for jobs and interviewing.

Employer Information SessionStudents can connect directly with employers at custom open house

events that showcase the breadth of a company’s career opportunities.

FLEXIBLE AND ALL-ENCOMPASSING.

LET’S HEAR IT FROM THE EXPERTS

FEATURED SPEAKERS

Michael SteelmanDirector, Alumni Career ServicesThe George Washington University

Cheryl Clark BonnerDirector, Alumni Career Services

Penn State

- OVER 15 EVENTS SINCE AUGUST 2012

-OVER 1500 STUDENTS AND ENGAGED

ACROSS 37 STATES AND MORE THAN 30

COUNTRIES

-ON AVERAGE, 80-100 ATTENDEES FOR EACH

EVENT

GW Alumni Networking

OVER 7 NETWORKING EVENTS IN THE PAST 8 MONTHS.1 CAREER FAIR; 3 PLANNED FOR FALL 2013. OVER 1000 STUDENTS &

ALUMNI ENGAGED. 30 STATES, 10 COUNTRIES!

Penn State Student/Alumni Networking & Career Fairs

STAYING AHEAD OF THE CURVE: VIRTUAL EVENTS FOR

CAREER & ALUMNI SERVICES

We would love to partner and help you!

Contact: Ashley Hoffman; ashley@brazencareerist.com202.302.8870