sxsw interactive 2016: in quotes

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1 1 Confidential © 2016

3/24/16

SXSW INTERACTIVE 2016

IN QUOTES

3/24/16

2 2 Confidential © 2016

“People who say it cannot be done should not interrupt those who are doing it.”

Confidential © 2016

Chinese proverb quoted by Dirk Ahlborn, CEO Hyperloop Transportation Technologies

Crowdsourcing the Hyperloop

3 3 Confidential © 2016

“The new loyalty is participation.” Rick Badgley, VP Retail, Toms Culture: The New Currency of Retail

Confidential © 2016

4 4 Confidential © 2016 Confidential © 2016

“Future of technology is getting out of the way and allowing it to amplify humanities best traits.”

Biz Stone, Co-Founder of Twitter, Medium, and Jelly Accessing the Inaccessible: Evolving Search

5 5 Confidential © 2016 Confidential © 2015 Confidential © 2016

“Having a company that asks people to let others into their house when they’re not there requires building a brand that

you really f@cking trust.”

Marcela Sapone, Co-founder & CEO of Hello Alfred Building Influential Tech Brands

6 6 Confidential © 2016

“VR is existential for us. If we don’t execute our strategy well and try new stuff we won’t exist. We have to experiment.”

Mark Thompson, President & CEO New York Times New York Times Reality Through VR-Tinted Glasses

Confidential © 2016

7 7 Confidential © 2016

“The brain doesn't like complexity or ambiguity. In absence of data it will make up its own story. “

Brené Brown, Founder & CEO, The Daring

Way and COURAGEworks Daring Greatly

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8 8 Confidential © 2016

“Thinking that hiring more women will ‘lower the bar’ is sexist. Thinking that hiring more minorities will ‘lower the bar’ is racist.“

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Tracey Chou, Software Engineer, Pinterest Tech Diversity: Why We’re Still Talking About It

9 9 Confidential © 2016

“The language of innovation sounds remarkably similar to the language of diets.”

Regina Dugan, VP Engineering, Advanced Technology & Projects, Google

Making Epic Sh*t

Confidential © 2016

10 10 Confidential © 2016

“Taking something that's second nature in one industry and applying it in another area is where it will be revolutionary.”

Megan Smith, US Chief Technology Officer, White House Office Of Science And Technology Policy We the People: Using Tech to Solve the Big Challenges

Confidential © 2016

11 11 Confidential © 2016

“Despair is an act of intellectual arrogance.”

Bruce Sterling, Author SXSW Closing Remarks: Bruce Sterling

Confidential © 2016

12 12 Confidential © 2016

“Publishing is more than just pushing out content, it’s about inspiring the customer to share and tell their own stories.”

Kenny Mitchell, Senior Director of Consumer Engagement, Gatorade Content Now! Stop Advertising, Start Publishing

Confidential © 2016

13 13 Confidential © 2016

“Autonomous cars will be autonomous when you ask them to go to work and they take you to the beach.” Jerry Kaplan, Futurist Robot Armageddon: AI, Jobs and Inequality

Confidential © 2016

14 14 Confidential © 2016

“The route to sustained success is to make your customers rich. Don’t extract value, circulate it. “

Confidential © 2016

Douglas Rushkoff, Author

Distributed: A New OS for the Digital Economy

15 15 Confidential © 2016

"If you can’t improve on silence, you probably shouldn’t say anything at all.”

Andy Puddicombe, Co-Founder, Headspace Inc

Why Happiness Is Hard and How to Make It Easier

Confidential © 2016

16 16 Confidential © 2016

“It’s easier to order a pizza… than it is to perform the single most important task in a democracy: to select the person that will represent you”

Barack Obama, President of the United State of America President Barack Obama Keynote Conversation

Confidential © 2016

17 17 Confidential © 2016

VERSION:ONE TEMPLATE (iris)® MARCH 2014

VERSION:ONE TEMPLATE (iris)® MARCH 2014

Confidential © 2016

“Everyone has in their pockets a movie studio and a distribution system.” JJ Abrams, Founder & President, Bad Robot Productions

The Eyes of Robots and Murderers

18 18 Confidential © 2016

“The problem with having a designer on your board is that you’re afraid they’ll ask a question.“ 

John Maeda, Design Partner, KCPB

Design in Tech Report

Confidential © 2016

19 19 Confidential © 2016 Confidential © 2016

“Doing good is good business. It just makes sense!”

Dani Lachowicz, Founder & CEO, Bloom + Grace

Social Good Business: Benefits, Barriers, Branding

20 20 Confidential © 2016

“We can’t always influence someone's environment but we can influence how people perceive, navigate and interact with it. “

Chris Risdon, Lead Experience Designer, Adaptive Path Behavior Change as Value Proposition

21 21 Confidential © 2016

THANK YOU Thanks for taking the time to read our little bite out of SXSW!

If you’d like to know more, or arrange a session to dive into the content and trends in more detail, then please email:

Sarah Aitken, CMO, Americas sarah.aitken@iris-worldwide.com

A special thanks to our contributing editors: Mike Navarrete, Director - Concise, New York Jordan Harper, Technical Director, London Evan Heigert, Creative Director, Chicago

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