talbs + gowalla: a love story

TALBS GOWALLA+A LOVE STORY OR GIANT PLEA FOR HELP - YOU DECIDE

BRIAN TALBOT

LABSHARE

MARCH 19, 2010

IF YOU LOVE GOWALLA SO MUCH, TALBS,WHY DON'T YOU CHECK INTO A CHURCH AND MARRY IT!

“

-- KEITH MUTH (@keithmuth)

GOWALLASO WHAT IS THIS

YOU SPEAK OF?

WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

WHAT IS GOWALLA?

THE GISTHOW THE KIDS ARE “CHECKIN’ IN”

THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

WHAT IS GOWALLA?

RINSEAND

REPEAT

WHAT IS GOWALLA?

RINSEAND

REPEAT

WHAT IS GOWALLA?

FOURSQUARE?YEAH, BUT HOW’S THAT DIFFERENT THAN

STOP GOWALLINGWHY IS IT SO HARD TO

FOR ME?

WHY IS IT SO HARD TO STOP GOWALLING?

THE ODDS ARE AGAINST ME

ORGANIZATION, PRETTY & SHINY THINGS, PERFECTIONISM

WHY IS IT SO HARD TO STOP GOWALLING?

GREAT EXPERIENCE

BUT ALSO, A

LIKE GOWALLA CAN BE VERY COMPELLING

SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

WHY IS IT SO HARD TO STOP GOWALLING?

THAT’S A SOLID & INSPIRATIONAL RECIPE FOR ENGAGING PEOPLE

WE CAN DO IT TOOWHEN WORKING ON INTERACTIONS, INTERFACES & IDEAS

HOW I PLAYI’VE THOUGHT WAYYYY TOO MUCH ABOUT THIS

TIPS, TRICKS, PLEASE DO’S, & PLEASE DON’TS

HOW I PLAY

TIPS & TRICKS

HOW I PLAY

TIPS & TRICKSgowallatools.com item finder FTW!

HOW I PLAY

TIPS & TRICKSgowallatools.com item finder FTW!

HOW I PLAY

TIPS & TRICKSgowallatools.com item finder FTW!

HOW I PLAY

TIPS & TRICKSgowallatools.com item finder FTW!

HOW I PLAY

TIPS & TRICKSgowallatools.com item finder FTW!

HOW I PLAY

TIPS & TRICKSvault first, drop/found second. capiche?

gowallatools.com item finder FTW!

HOW I PLAY

TIPS & TRICKSvault first, drop/found second. capiche?

gowallatools.com item finder FTW!

trade like you’re a 4th grader at lunch

HOW I PLAY

TIPS & TRICKSvault first, drop/found second. capiche?

gowallatools.com item finder FTW!

like some parking meters, check-ins at spots expire in 3 hours.

trade like you’re a 4th grader at lunch

HOW I PLAY

TIPS & TRICKSvault first, drop/found second. capiche?

gowallatools.com item finder FTW!

like some parking meters, check-ins at spots expire in 3 hours.

trade like you’re a 4th grader at lunch

lower numbered items are good, right Barn?

HOW I PLAY

TIPS & TRICKSvault first, drop/found second. capiche?

gowallatools.com item finder FTW!

like some parking meters, check-ins at spots expire in 3 hours.

think about privacy and use common sense

trade like you’re a 4th grader at lunch

lower numbered items are good, right Barn?

HOW I PLAY

DO’S & DONT’STHESE ARE MOSTLY AROUND CHECKING IN & FOUNDING

HOW I PLAY

DO’S & DONT’STHESE ARE MOSTLY AROUND CHECKING IN & FOUNDING

NOT COOL

HOW I PLAY

DO’S & DONT’STHESE ARE MOSTLY AROUND CHECKING IN & FOUNDING

NOT COOL

NOT COOL

HOW I PLAY

DO’S & DONT’STHESE ARE MOSTLY AROUND CHECKING IN & FOUNDING

NOT COOL

NOT COOLQUESTIONABLE

HOW I PLAY

DO’S & DONT’STHESE ARE MOSTLY AROUND CHECKING IN & FOUNDING

NOT COOL

NOT COOLQUESTIONABLE

PROBABLY OKAY

WHAT’S NEXTFOR GOWALLA & ITS USERS

GOWALLA APILET’S GET IN <SOULE>THAT JONX</SOULE>!

POINTLESS CORP+

ANYONE WANT TO HELP WORK THROUGH SOME IDEAS I HAVE?

ITEM FROM SXSWP.S. - I DROPPED AN EXCLUSIVE

HERE AT VIGET NORTH

(SORRY VIGET SOUTH, I’LL HIT YA UP NEXT TIME)

THANKS!ON WITH THE ASKING OF QUESTIONS...