From information collected by YouGov, we are able to see that most fans of Jess Glynne are Females aged 18-24. They are also located in the Midlands,UK.
From this information I was able to infer that fans of Jess Glynne are keen to try new things.
These fans also liked other British artist and celebrities.
Overall what I was able to find out about target audiences from YouGov is that the target audience for British artist tend to be British. These audiences also favour UK artists and celebrities over Americans.