the importance of reviews & ratings - smile media · 2020. 4. 15. · the importance of to your...
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the importance of
to your businessREVIEWS & RATINGS
88%of consumers trust online reviews as much as
personal recommendations.
Having ”rich snippets” like star ratings under productscan mean a
10% to 20%increase in click through rate
74%
18%increase in sales when reviews are displayed
increase in product conversion when customer reviews are displayed
68% of consumers trust opinions posted online Behind search,
ratings & reviews are the second most important feature to a website.
increase in customer loyalty
higher purchase satisfaction
18% 21%REVIEWS& RATINGSPROVIDE
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