the mind of the mobile news audience

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THE MIND OF THE MOBILE NEWS AUDIENCE. FEBRUARY 2014. AGENDA. WEBINAR DETAILS METHODOLOGY SURVEY RESULTS Q&A. TODAY’S SPEAKERS. JOSH ANDERSON DIRECTOR OF ENGINEERING janderson@stepleaderdigital.com. MATTHEW DAVIS DIRECTOR OF PRODUCT MARKETING mdavis@stepleaderdigital.com. - PowerPoint PPT Presentation

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THE MIND OF THEMOBILE NEWS AUDIENCEFEBRUARY 2014

AGENDAWEBINAR DETAILSMETHODOLOGYSURVEY RESULTSQ&A

TODAY’S SPEAKERS

MATTHEW DAVISDIRECTOR OF PRODUCT MARKETINGmdavis@stepleaderdigital.com

JOSH ANDERSONDIRECTOR OF ENGINEERINGjanderson@stepleaderdigital.com

WEBINAR DETAILS~30 MINUTESPPT AVAILABLE AFTERWARDSTO ASK A QUESTION…

methodology

methodologyJULY 2013 | 1,100 RESPONSESDEC 2013 | 1,000 RESPONSESONLINE QUESTIONNAIRE7 DAYS18-100 AGE RANGEUS CITIZENS ONLY

behavior trends

content preferences

money

demographics

77% 71%

66% 64%

86%86%

KEY TAKEAWAYSGROWING AUDIENCECONTENT PREFERENCESMAKING BETTER MONEY

Image via Flickr, Juan Tello

Q & A

MATTHEW DAVISDIRECTOR OF PRODUCT MARKETINGmdavis@stepleaderdigital.com

JOSH ANDERSONDIRECTOR OF ENGINEERINGjanderson@stepleaderdigital.com

thank you

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