the secret of creating effective content
Post on 13-May-2015
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The Secret of Creating Effective Content
Jeff Cryder
Speakers
Becky Ross Marketing Manager - KPA
303.228.8753
bross@kpaonline.com
Presenter Moderator
Jeff Cryder Marketing & Communications Director
513.932.1010 x117
cryderja@gmail.com
Facebook.com/TKCarsites
@TKCarsitesinc
TK Carsites Social Networks
Content Rules!
Content Strategy
Content Development
Content Management
Content Strategy
Content = Fuel Social Media = Fire
Types of Content Creation
Integrate to Enhance
Peel Back Layers
Integrate Content Creation
Social = Publishing Platform
Content Development
Think Blue Ocean.
Become An Expert
Editorial Guidelines
Who
What
Where
When
How
Why?
Headlines are important
2013 Ford Escape Review
Vs.
These 5 Articles Will Make You Crave the
2013 Ford Escape
Creation vs. Curation
Creation Curation
Make Celebrities of Your Employees
Make Celebrities of Your Customers
Content Management
Assemble a Team
Schedule Posts
Piece it together
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