the ultimate blog experience

Angela Conyers-BentonMarkus RobinsonBlackWeb20.com

Platforms•Wordpress, MoveableType, Typepad, Blogger, ect.•Blog Engine for Microsoft•Blog CFM for Cold Fusion•Plugins:

Widgets, Applications, & PluginsSpringWidgetsBuild our own: ClearspringGrab external widgets that will complement

your contentConsider outsourcing development of Facebook

apps or iPhone apps; this will help add value to your content and result in WOMM, going viral

Wordpress has plugins for just about anything, use caution so that your site is still usable and loads fast.

Design and LayoutUsability is important and shouldn’t be over

lookedAesthetically Pleasing (Yahoo! Design Stencil Kit)Build a brand not a just a website:

Who you associate with effects your brand, including advertisers.

Content is King, don’t over do the graphicsStay a breast of design trends, but remember

trends fadeDesign should work WITH the content not fight it

Gaining TrafficSearch Engine

OptimizationPartnershipsSyndicationShowing ValueBuilding a CommunitySocial Media

Marketing:Facebook Targeted AdsStumbleUpon

Search Engine Optimization (SEO)

SEO TipsSubmit your site to Search EnginesHave relevant and quality sites link to yoursUse Short Clean URL’sAvoid iFrame’s and FlashUse Google Webmaster CentralSubmit and XML sitemap to GoogleAnalyze Traffic:

Keyword ExplorationTop Content

SyndicationContent PartnershipsRSS Syndication to distribute your content on

social networks like:FacebookTwitterMySpace

Building a CommunityBuilding Evangelists from your readersSocial Bookmarking:

Yahoo! Buzz GlobalGrind EVIPlist

Community Platforms: Meebo Ning CollectiveX Find the best platform for your specific

content: Audio use Odeo, iTunes, Zune, iMeem, ect.

ContentScheduling contentFrequencySEO friendly URL'sHeadlines (SEO)Keyword Audit, Research, ExplorationGuest WritersOther Content

Podcasts, video blogging (vlogging)

Content con’tUse Google Trends to looks for hot topics to

write about, this will help drive organic referral traffic to your site.

Mobile integration for various devices

Last but not least!Be originalFind your voiceBe engagingPost oftenHAVE FUN!