tim's big food brands 9 pillars of market action fix your sales presentation

“Succeed by Benchmarking Your Sales Presentation against the Biggest Food Brands

in the World!”

Build Your Sales Presentation based on these 9 areas of Big Food Brand actions.

◦ “Having worked with the largest food brands in the world,

This slideshare offers insight into how they manage their market efforts and provides you a framework to organize and present your consumer product to professional buyers.”

Tim Forrest www.timforrest.com

timforrest.com

Product Innovation

Creative Execution

Consumer Centric

Consumer Insights

Retail Insights

Consumer Connected

Strong Brand

Traffic Builder

Business Case

timforrest.com

Share how your product addresses an unmet consumer need.

timforrest.com

Demonstrate with your packaging and programs your unique capability and effectiveness at getting notice from your target market.

timforrest.com

Demonstrate how your product, packaging, and programs resonate with your ideal consumer.

timforrest.com

Provide guidance and insight about your consumer characteristics and use of your product.

timforrest.com

Give direction to the retailer or operator on best methods of retailing, seasonality, best locations, merchandising, and pricing.

timforrest.com

Demonstrate the strength of your current customer connections. Examples, testimonials, emails, facebook fans, sales, other

timforrest.com

Demonstrate the power of your brand in sales and client success stories. Prove the case of how your product will win.

timforrest.com

Discuss how you will drive business to the store and the category for your items.

timforrest.com

Describe the financial impact of adding your products to the category. Show with facts.

timforrest.com

Much continued success with your growth and brands.

◦ Use this list to organize your sales presentations.

◦ Also, use this as a method to organize your sales and marketing efforts in support of your brand.

◦ Visit timforrest.com for more helpful solutions to growing your food and consumer product business.

timforrest.com

Tim Forrest Visit www.timforrest.com

America’s #1 Food Consultant

timforrest.com