turning data into interactive storytelling
Post on 14-Jul-2015
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Turning Data into Interactive Storytelling Speeding Business User Consumption of Data
Sharmila Mulligan CEO & Founder, ClearStory Data October 16, 2014
A Story – Starts with a Few Contributors
How Millions Then Consume It
Few Data Stewards
Many BusinessConsumers
Big Data is No Different
74% 70% 76% of Business
Users Want to Blend Data from
4+ Sources
of the Business Wants to
Explore Insights Faster (daily)
of Users use Email to Share Insights & 64%
use Excel
New Findings = Need New Solutions
Dashboards
“Look, But Don’t Touch”
Where We’ve Been
Data Velocity Is Faster
DecisionTimes are Critical
Data Variety is Abundant
Now
Time for “Interactive Storytelling”
§ Big Data, Faster § Insights In-Context § 100x Faster Discovery § Collaboration
Interactive Storytelling
§ 2X Faster Decision Making § 2X More Trust in Underlying Data § Constructive Collaboration
Interactive Storytelling
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