using a virtual agent to cross-sell within the appropriate context

Copyright © noHold Inc. 2014

Cross-Selling

noHold designed a Virtual Agent for a Consumer Electronics Company.

The Virtual Agent is capable of answering post-sale questions.

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Get Premium Support. Anywhere. Anytime.

Save yourself from emergencies no mater where you are.

The Virtual Agent averages in about 75K interactions a month, significantly decreasing Support cost.

Get Premium Support. Anywhere. Anytime.

HOME PRODUCTS SERVICES ABOUT CONTACT

Save yourself from emergencies no mater where you are.

The Company also promotes a Premium Support Service via a banner and several buttons on their website.

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Get Support when you need it most.

noHold proposed to let the Virtual Agent offer the

Premium Support Service in the right context – No flashy

buttons or gimmicks just the opinion of an expert advisor.

End user describes a problem. The Virtual

Agent provides a solution; if appropriate, the

Virtual Agent suggests signing up for the

Premium Support Service.

Welcome to the JAZ Virtual Agent. How may we help you?

How do I configure Windows 8 on my 2002 JAZ laptop?

Here are some steps to try:1. Download software update2. Run3. Click through steps and finish.

If those do not work may we suggest our Premium Support Service. They have a vast knowledge of 2002 models. Click here to learn more.

It worked!

Of the 75K interactions per month …

10K resulted in leads …

1200 converted into sales …

Each sale is about $110 producing an average

monthly income of $132,000.

Lessons Learned … The Virtual Agent is able to create leads that otherwise

would have been lost, because it can propose a new

service or product within the right context.

If an end user dislikes the degradation of her laptop’s

battery life; the Virtual Agent can do two things better than

other solutions:

1. Provide simple suggestions on how to increase

battery life

2. Present a one-click link to buy a new battery

Humans are now programmed to reject typical forms of

advertisement, but everybody still appreciates a helping

hand when they are trying to solve a problem.

www.noHold.com

noHold Inc. builds Virtual Agents that help some of the most successful

companies in the world, increase revenue and decrease cost, while

increasing customer satisfaction.

Smarter Self-ServiceAttract. Convert. Fulfill. Support.

Thank You

Copyright © noHold Inc. 2014