ux design for many screens seattle interactive conference 110311

My head is going to explode if we add another screen

@tamccann@gist

#sorryimissedtheparty

UXVisual + Functional + Coder + Writer + Marketer + Psychologist

You need to be where your users are…

Dashboard – what I need to know about my network

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Social Profile – everything I need

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Inside Outlook – integrated with my workflow

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Inside Gmail– integrated with my workflow

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Mobile – smart, relevant information, on the go

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Go native for now, sprinkle in web/experiment

Words are design too…

Tell people what to do (e.g. search)

Do not duplicate what is already there

Focus on associations (their friends name)

Don’t make me think about what to say

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Mobile – smart, relevant information, on the go

Inside sales could…

Inside sales could…

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Tomorrow you should do…

Expand your thoughts to include more screens

Shrink what you want to build/screen

Discover the emotional moments of value

Review all the words in your apps

Blend in social actions, add friends

Refocus on email, alerts and notifications

Then do less again

« We know now that the source of wealth is something specifically human : knowledge. Applied to tasks that we already know how to do, it becomes 'productivity'. Applied to tasks that are new and different we call it 'innovation'. Only knowledge allows us to achieve these two goals. » Peter Drucker

Management challenges of the XXIst Century-1999

@tamccanngist.com/tamccann

#iwillbeatthepartytonight