what match.com taught a grumpy old guy about love, life and social media
Post on 29-Nov-2014
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1980’s Dating 2010 Dating
Push Model Opt In
Annoying Inviting
Shot Gun Targeted
Inefficient Efficient
Real World Match.com
Match.com Rosetta Stone
50 45-47
Curvy
Age
1980 Life Cycle of a Lie
2010 Life Cycle of a Lie
My Friends
Say I’m A Funny Guy
I Look Good In
Jeans or A Tux Or A
Speedo Or A Toga
Push World The Opt-In World
#1 Lying is a losing proposition The odds
of getting caught have
increased dramatically
#2 Protect your reputation
A lifetime to build and just a moment to destroy
#3 Qualification: The truth eliminates garbage
Don’t waste time on that which can’t be won at the cost of that which is winnable
It is what you do and not what you say that defines you
#4 Words are empty without consistent confirming behavior
#5 Scarcity Principle: Be the pretty girl at the dance
Being invited increases your perceived value
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