wordcamp seattle - building your wordpress business with relationships

Building Your WordPressBusiness With Relationships

by Alex McClafferty

@alexmcclafferty@wpcurve

1. Why relationships matter… especially in WordPress

2. The 3 different types of relationships you should build

3. How to build relationships without feeling sleazy

3 takeaways

wpcurve.com/pizza

1. Do your research2. Explain what’s in it for

them3. Be honest4. Focus on next steps5. Find a model that works6. Follow up7. Maintain the relationship

7 steps for B2B relationships

1. Marketing agency2. Hosting provider3. SEO consultancy4. Theme shop5. Software dev company

Where to find B2B relationships

1. Give2. Give3. Give4. Give5. Give6. Give7. Ask for a favor

7 steps to build relationships with influencers

1. Chris Lema @chrislema2. Matt Medeiros

@mattmedeiros3. Troy Dean @troydean4. Brian Krogsgard @krogsgard5. Brent Shepherd @thenbrent6. Brennen Byrne – he’s here!

6 WordPress influencers

People <3 guides

1. Google Adwords 8,366 views

2. WordPress Speed 7,614 views

3. Using Live Chat 4,022 views

4. Podcasting 3,547 views

1. Eye-grabbing headline2. Easy to read3. Worth sharing4. Useful5. Valuable6. Actionable7. Evergreen

You won’t believe these 7 principles of great content

Thanks

wpcurve.com/pizza