workshop pitchen voka bootcamp

Voka Bootcamp

7 maart 2014 - Gent

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People can win games,

teams can win championships

Original presentation of buildingbetweenbridges.be

Pitch Workshop

STEVESTEVENS

Triple B

Steve StevensBusiness Coach – Durf OndernemenUniversiteit Gent

TIPAlways introduce yourself

JOSHUA BELL

‘The era of small ideas is over’

elevator pitch

Short summary to define a product, service or organisation and its values

Deliver the summary in the time span of an elevator ride (30 sec – 2 min)

Elevator pitch

Often used by entrepreneurs towards venture capitalists or business angels to receive funding and during networking events

Also used in job interviewing, dating and summarizing professional services.

Elevator pitch - purpose

THE LEGEND

People who know what they are talking about, don’t need a powerpoint.

Steve Jobs

But:

Don’t try to sell too hard Know who you are talking to Just tease

Elevator pitch - purpose

Prepare yourself !! It’s all-in the mind (mind exercises) Soothe your mood with music (feel good

songs) Avoid nervousness-triggering factors (coffee,

…) Relax, stretch, breathe in and out

How to Get Rid of Nervousness

Elevator PitchStel jezelf en jouw idee voorIn minder dan 3 minuten !

Elevator pitch NABC AIDA Informal pitch Pecha kucha …

Pitch Technics

NABC-model

NABC-Model

An important client or market need addressed by a unique approach

with compelling benefits when compared against

the competition or alternatives

STEVE JOBS

Need

Approach

Benefit

TIPCompare

Competition (comparision)

NABC-model

Need: Wat is de nood?

Approach: Hoe aanpakken?

Benefits: USP?

Competition: Is er concurrentie?

I want to develop …. (a defined offering)To help …… (target audience)Solve …..With as secret sauce ….

Or in other words..

AIDA-model

Attention

Interest

Desire

Action

• ‘The era of small ideas is over’

De UGent ondersteunt ondernemende studenten via het project ‘Durf Ondernemen’ en het bijzonder statuut van ‘student-ondernemer’

Stap in de voetsporen van ondernemers zoals Richard Branson en Marc Zuckerberg, die beiden heel vroeg startten.

“Als student heb je niets te verliezen, buiten je fiets.”

Create your own pitch

Each student writes a pitch proposal

Each student presents his/her proposal to the other students

Each student creates a final proposals (3 min)

Each student will get feedback

TO DO

Dragons' Den

Shark tank

Launch Silicon Valley

Links

www.durfondernemen.be

People can win games,

teams can win championships

Original presentation of buildingbetweenbridges.be