pitch india internet and mobile market
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8/14/2019 www.indiageni.com pitch india internet and mobile market
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Consumer internet and mobile
www.indiageni.com
Budha Chandrasekhar Founder and C.E.O.
chandra@indiageni.com
8/14/2019 www.indiageni.com pitch india internet and mobile market
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Indiageni helps you save money, connect fellow Indians,ideas, location based services and many more in variousindian languages like Hindi, Telugu, Tamil, Kannada, and
Malayalam along with English.
IndiaGeni High-level Architecture:
Vision and Mission Statement
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India Population reached 1.3 billion, where as Internet users are 60 million (4%)The reason being the language barrier.
Indian web user Problem:
4%
96%
percentage of indians usinginternet
percentage of indians notusing internet
Market and Industry Environment
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Mobile users in India reached 240 Million. (5000+ mobilessold everyday).
users don’t have location based services where user can findnearest service provider, cinema halls etc.
Indian Mobile user Problem:
0
50
100
150
200
250
300
350
400
2008 2009 2010
Indian mobile
users in million
Market and Industry Environment
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Value Proposition, Key Products/Services andDifferentiation
Why customer is passionate about:
If Customer act on one of indiaGeni vendor or healthcare products or personalized
savings recommendations, we sometimes – but not always – earn a nominal fee.
But customer can always count on unbiased advice.
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Market Traction
1510
60
40
120
90
0
20
40
60
80
100
120
2009 2010 2011
Unique usersin million
Registeredusers in million
Customer wins:
If Customer act on one of indiaGeni vendor or healthcare products or personalized
savings recommendations, we sometimes – but not always – earn a nominal fee.
But customer can always count on unbiased advice.
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Business Model
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3 year P&L Summary
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Financials
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Milestones:
Milestones
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Investment Proposal
IndiaGeni is seeking $500k in Convertible debt.
Investment Proposal:
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Team:We are perfect example of teamwork, where individuals work together for acommon purpose, in this case creating useful, informative and remarkableproduct for Indians!
Team
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Chandra Education:
C.E.O. – ITWorkspace Inc from last 2 yrsProject Manager – Prime technologiesProject Manager – Mphasis BFLProject Manager – cBay SolutionsArchitect – Cognizant Solutions
Experience :
Bachelor’s degree in Electronics & Telecommunication EngineeringEntrepreneurship course Tie-Robert Smith Business School, Maryland University, USA
Management Team
Mentors :
Meetpaul singh, MD- Alumni Stanford University
Srini challa – Best friend and financial adviser
Virtual Gurus :
Seth Godin - author of the bestselling marketing books
Steve Jobs – C.E.O. Apple inc
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Srini Challa :
CFO ITWorkspace incFord motor companyVerizon TelecommunicationsAPS healthcare
Experience : 13 years
Masters in Computer Science
Management Team
Srini Challa :Masters in Computer Science
Experience : 13 years
Srini Challa :Masters in Computer Science
CFO ITWorkspace incFord motor companyVerizon TelecommunicationsAPS healthcare
Experience : 13 years
Srini Challa :Masters in Computer Science
E-Trade, SFOMellon financial corporation,NJKeybank, cleveland, ohio
Experience : 4 years
Raji gali :
Bachelors in Computer Science
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Exit
Companies like google, yahoo, microsoft or IT giants may acquire indiaGeni :
Profitability of location based and local language businessIncrease sales/revenuesVenture into new businesses and marketsIncrease market shareDecrease competitionEnlarge brand portfolio
Reasons of acquisition:
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Competitive Scenario and Entry Barriers
S: Strong hold in NRI
community.
W: Language basedservices are not
available.
IndiaYellow pages and
classifieds
Healthcare
Sulekha.com
healthizen.com
S: Useful financial
information.
W: not for common
users
Indiapersonal finance
management sites
www.indiainfoline.com
www.tips4me.com
S: Strong search
market hold;
W: no language
based mobile
services in india
GlobalGlobal search
engine
key strengths andweaknesses
geographybusiness linecompetitor name
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Risks & Gaps
RISKS:
Big players like Google, yahoo, and rediff may come up with similar services.
Creating a direct competitor to IndiaGeni current online services would be complex and
time consuming. It would require the following expertise and effort:
Barriers to Entry – The Pre-emptive Strike
Time to marketAn easy-to-use and comprehensive service
Original content, constantly under developmentFlexibility of adding any number of languages
These are obstacles to launching a competitive service, but not insurmountable.
Instead, IndiaGeni is relying on a strategy of delivering superior services to establish a
standard in the growing industry. The company began this process by creating a first-
mover advantage and a reputation for compelling quality, resulting in a significantmarket share.
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Useful Informative Remarkable
IndiaGeni always focus on providing million dollars worth of
location based web and mobile services and value to the Indians
for free of cost.
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