ancillary text conventions
DESCRIPTION
After looking at front cover magazines, I have moved on to look at more printed products. This presentation is to show I have identified the key conventions of the chosen ancillary texts (billboard, poster and DVD cover) and applied them to a specific example. From this I can then construct and create them within my own ancillary texts.TRANSCRIPT
CONVENTIONS OF BILLBOARDS, POSTERS AND DVD COVERS
Colourful and attractive
Clear and simple
Relating Imagery
Tagline
Huge
Release date
Logos of companies involved
BILLBOARDA BIG PANEL OF ADVERTISEMENT THATIS USUALLY PLACED IN A BUSY CITY/TOWN.
It has to be aesthetically pleasing so people who see the advert want to find out more.
So people can view the billboard from a distance.
To promote the kind of production and show who is involved.
To show viewers when it is available to watch.
Large Title
Making sure it is visible to viewers.This help promote and identify the specific film.
This gives an insight into the filmand also helps remember the filmas it is usually catchy.
It needs to be simple so people aren’t overwhelmed by information, as people usually pass billboards but look at them for a long period of time.
This shows some of the contextand gives the most information.
The image can have a lot of connotations.
POSTER
Actors and producers
Image Title
Release date
Tagline
Colourful and attractive
Clear and bold
Quotes/recommendations General info
This shows some of the context and gives the most information. The image can have a lot of connotations.
Has to have an easy to follow visual syntax, this will then allowviewers to see clearly what film the Poster is promoting.
This shows other people views on the film and could determine whetherThey want to go and see it.
Gives the viewera of information surroundingthe film.
DVD COVERS
DVD logo
BBFC classification logo
Terms and Conditions
BarcodeSpecial Features Blurb
Star Rating
Production Credits
ImageTagline
Title
To show what kind of product the customer is purchasing
Show the exclusive features the customer gets for buying the DVD.
Essential to a DVD product that is being brought, keeps track of sales.
Information and build up of thefilm, give a brief background.
Showing who this Film is suitable for.
Follows the title and is catchy,
gives a small insight of the film.
Informing the customers the regulationsand certification of the film.
Biggest identification of the film.
This shows other people views on the film and could determine whetherThey want to go and see it.
