PowerPoint Presentation

English PresentationGroup 6Hoang Ngoc Huyen TrangTran Hong NgocNguyen Thi Thu ThaoLe Khac Chau Long

Apple Inc.

CompanyProductsiPhones successkey successful factorsCompany

consumer electronicscomputer software personal computersdesigns and markets

1976-1980

1981-19851986-19931974-19971998-20052005-presentThe early year

Lisa and MacintoshRise and Fall

Attempts at reinvention

Return to profitability

The Intel transition

CEO

born February 24, 1955the co-founder and CEO of Appleand member of Disney's Board of DirectorsSteve Paul JobsProducts

Macs

iMacMac miniMac ProMacBookMacBook ProMacBook AirThe ultimate all-in-one. Turbochargedconsumer sub-desktop computer and serverworkstation-class desktop computerThe Notebook for everyone professional portable computer alternative to the MacBookultra-thin, ultra-portable notebookAccessories & Applications

Magic MouseMagic TrackpadKeyboardLED Cinema Display

iPodsdigital music player

iPod ShuffleiPod ClassiciPod NanoiPod Touch

iPad

browsing webChecking e-mailviewing photos

watching video

listening musicbuying songs, movies, TV shows, and so much more

iTunes

iPhone

Original iPhone

iPhone 3G 3GsiPhone 4

8GBFrom $99116GBFrom $199132GBFrom $2991iPhone 3GsiPhone 41 . Requires new two-year AT&T wireless service contract, sold separately to qualified customers; credit check required; must be 18 or older. Existing AT&T customers who want to upgrade from another phone or replace an iPhone 3G or iPhone 3GS should check with AT&T or use www.apple.com/iphone/buy.

iPhone for numbers

key success factors multi-touch screen3G networkinglocation-based GPS

Marketing

more iPhone will be sold

over225,000apps on the App Store

extend the iPhone experience

new level of interactivity & usefulness

thanks for listeningGroup 6Nguyen Thi Thu ThaoTran Hong NgocHoang Ngoc Huyen TrangLe Khac Chau Long

Apple Inc.