apple-merging technology, business, and entertainment
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Apple-Merging Technology, Business, and Entertainment. By : Andrew Porting CIS 429 Spring 2009. What might have happened to Apple if its top executives had not supported investment in iPods ?. Lost it’s niche as the #1 selling portable MP3 Player. iPod Economy - PowerPoint PPT PresentationTRANSCRIPT
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Apple-Merging Technology, Business, and Entertainment
By: Andrew Porting CIS 429Spring 2009
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What might have happened to Appleif its top executives had not supported
investment in iPods?• Lost it’s niche as the #1 selling portable MP3
Player. • iPod Economy– Expected that 75% of iPod owners purchase at
least one accessory for their iPod.– 30 Million accessories sold.– iPod Economy from well over $300 Million and as
high as $6 Billion.
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How Apple Could Use Efficiency IT Metrics to Improve Business
Prevention of wrongful downloading.
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How Apple Could Use Effectivness IT Metrics to Improve Business
Password required to prevent unintentional downloads.
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iTunes
• To understand the iPod you must first know about iTunes.
• Application developed by Jeff Robbin and Bill Kincaid in 1999 its original name was SoundJam MP.
• Apple purchased application in 2000.• Released as iTunes in January 2001.• Began iPod Support in version 2.0 in November 2001.
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iTunes Interface List View
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Grid View
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Cover Flow
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iTunes Visualizer
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iTunes Store
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Apple iPod
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iPod Touch Ad
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Apple App Store
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Current Information
• Number one seller of portable MP3 players.• Number one music retailer in 2008.• 13.7 Million iPhones sold to date. • iTunes has sold over 6 Billion songs since it’s
introduction in 2001• All 10 Million tracks offered through iTunes will
be DRM free by March of 2009.• 75 Million iTunes accounts linked by Credit Card.