aqua minerals nepal (p) ltd by group a.ppt

8/10/2019 Aqua Minerals Nepal (P) Ltd by group A.ppt

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Aqua Minerals Nepal (P) Ltd.

Balaju Industrial Area, Kathmandu


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Factory visit & review

Visited on 24thNovember 2011

Located in Balaju industrial area, Balaju.

Building & surrounding is not well manageddespite of being Market leader.

The drainage system is not well managed.

The testing lab is better in this firm.

They gifted us with a bottle of water.


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Introduction

Operated by Dugar Group.

Established in 1992.

Market leader in Purified water. Drink sage water & be healthy is our motto &

keeping our promise to provide clean & safe

water. It introduced American technology Reverse

Osmosis machine for the first time in Nepal.


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Contd..

They celebrated 18thanniversary this year


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Objectives of study

To know about the Product planning and

Development of Aqua 100.

To derive the theoretical knowledge into

Practical exposure.

To know about the Target Market.

To know about the product design & process.


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Limitations of study

Time constraint

Not sufficient information for the study

Unscheduled field visit


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Data collection & analysis

The following shows the data collected from

Primary & secondary sources are:

Types of Product

Aqua hundred Jar

Aqua hundred bottle

Prices of ProductRs 125 per Jar

Rs 17 per Half liter


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Continued..

Production

Daily production 12001300 jar

Average Production 180 jar per hour Raw material suppliers

a) Water sources

Local purchase from Hattigauda & Nagarjunb) Chemicals

Chemical are exported from India


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Continued

c) Jar

Purchased 2400 jar from Thailand annually

d) BottleManufactured from local market like Laxmi

plastic

Durability of productBest use of jar within 1 months

For bottles 6 months


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Continued..

Target customers

Embassy, Government department, Bank,

Casino, hotel & restaurant etc.

Research & investigations

Water guard, machine & chemicals

Sales1200 jar per day in winter

1700 to 1900 jar in summer


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Product processes & cycleReserve tank

Storage tank

P tank

PS Filter

PAM Filter

PAC Filter

PSFT Filter

Reverse Osmosis

SystemPackaging

machine


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SWOT analysis

Strength

-Dominator in the market pure drinking water

- large local market- Quality of water

-High Financial source

Weakness- Pricing of product

- Only focussed in Capital


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Contd..

Opportunities

- generate new products

- can occupy market in other place- wealth maximization

Threats

-Government policy-New Competitors


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Conclusions

1stestablished firm in Kathmandu, Mineral

Water Plant with captive bottle and Cap

Manufacturing using state-of-the-art

technology

Guarantee in Pure & safe drinking water

Satisfied Costumer

Making a good name is not sufficient,

carrying over the name and quality for a long

time matters the most,


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Suggestions and recommendations

We would like to suggest the firm:

- Affordable price for local people

- Search the new market- Product differentiation for all classes


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aqua minerals nepal (p) ltd by group a.ppt

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