are you good for nothing?
DESCRIPTION
St Bride Library Critical Tensions conference on Nov 10th in London. Our first ever Good for Nothing talk - which had to include a mini-hack where we challenged the audience to get involved in a 'live' brief for the Hackney Yoga Project. Head to www.goodfornoth.ning.com or www.goodfornothing.com to find out more....TRANSCRIPT
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St Bride Library ConferenceCritical TensionsNov 10th@tomfarrand@dansolo@g00dfornothing
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3 tensionsour latest mission
a few things we’ve learnt1 challenge for you
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HOW CAN WE SHIFT FROM BEING A
PASSIVE, CONSUMPTION-LED
SOCIETY TO ONE WHICH GETS
EXCITED ABOUT DOING, GIVING,
FIXING AND PARTICIPATING?
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What is Good for Nothing?
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3 tensions
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DOING NOT TALKING
COLLABORATE + EXPERIMENT
SUPPORT THE TRUE INNOVATORS
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WHAT WOULD HAPPEN IF WE PUT A BUNCH OF
SOCIALLY-MINDED PEOPLE WITH DIFFERENT
SKILLS WHO ARE FRUSTRATED WITH THE
SYSTEM TOGETHER WITH SOME GRASSROOTS
SOCIAL AND ENVIRONMENTAL INNOVATORS?
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doing not talking
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WHY ARE SO MANY TALENTED AND SKILLED
PEOPLE IN THE CREATIVE INDUSTRIES SPENDING
SO MUCH OF THEIR TIME AND ENERGY IN LONG
UNWIELDY LINEAR UNPRODUCTIVE PROCESSES
PUMPING MORE NOVELTY INTO THE CREAKING
PRODUCTION/CONSUMPTION SYSTEM?
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collaborate and
experiment
IT WAS GREAT. AN OPPORTUNITY TO WORK WITH GREAT
PEOPLE FOR ONE THING, AND A CHANCE TO TEST
YOURSELF AGAINST THE CLOCK. IT WAS SELF-
ORGANISING, RAPID, AGILE AND ITERATIVE AND IT DIDN'T
REALLY FEEL LIKE WORK.
HOW WOULD A BIGGER, MORE STRUCTURED ENTITY
REACT TO THIS MUCH GREAT INPUT PRODUCED SO
QUICKLY? IT WOULD HAVE TO SERIOUSLY QUESTION ITS
PROCESSES AND POLICIES IF YOU CAN GENERATE SO
MUCH STUFF SO WELL WITHOUT THEM.
WE DID MORE WORK, OF BETTER QUALITY, IN 48 HRS
THAN AN AGENCY WOULD TAKE WEEKS TO DELIVER
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HOW CAN WE HELP ACCELERATE AND SCALE THE
WORK OF GRASSROOTS SOCIAL AND
ENVIRONMENTAL INNOVATORS WHO IN MANY
CASES ARE INNOVATING MORE RADICALLY THAN
THE LARGE CORPORATIONS?
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“At GFN the Generators witnessed first hand the energy and intelligence that primarily goes into making money” Jane Riddiford, Founder Global Generation
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support the true innovators
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our latest
mission
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© Victims of Famine Seek Treatment at Mogadishu Hospital. UN Photo/Stuart Price
East Africa FamineCollaborative fundraising experiment
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a few things we’ve
learnt(so far)
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free party rules
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open upask for ideas
and help
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THANKS!
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“Only a demanding common task builds community”
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1 challenge
for you
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!
Your Good for Nothing challenge....
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What is Hackney Yoga Project?
Hackney Yoga Project (HYP) is a pilot project developing a best practice model for working with yoga and the refugee and asylum-seeking in Hackney, one of the most deprived areas in the UK.
The mission is to improve the quality of life for these women through yoga practice, by creating a safe and respectful space and removing barriers to participation (travel cost, childcare, language and misperception being the main ones). The women HYP works with have been displaced from their homelands due to war and natural disaster.
They come from Sierra Leone, Ivory Coast, Eritrea, Ethiopia, Uganda, Rwanda, Iran, India and more.
Many have experienced gender based violence and some, torture.
Some are also destitute – not street homeless but living off charity and friend’s hand-outs.
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The Brief
HYP is about to go on a major fundraising push and is in urgent need of a visual identity to help them on this mission The challenge is to create a visual identity/look and feel for HYP which helps to express their story and mission in an engaging and soulful way.
Use design to help diffuse the ‘critical tension’ that exists for women labelled as refugees and asylum seekers and the challenges that creates for them.
Design will initially roll out on the web ideally using a platform which the HYP can easily populate and update themselves e.g Wordpress/Tumblr
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twitter@tomfarrand tom.farrand@pipelineproject co@g00dfornothing
blog www.goodfornothing.co
online communitywww.goodfornoth.ning.com
facebookwww.facebook.com/g00dfornothing
vimeohttp://vimeo.com/goodfornothing
flickrhttp://www.flickr.com/photos/goodfornothingflickrs/