aro project

8/2/2019 Aro Project

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Declaration

I hereby declare that the work embodied in this project entitled Human Resources

in Retail Business in South Zone is carried out by me under the supervision of

Mr.Uma Shankar , my corporate guide. This project is submitted to Future Value

Retail Indian Limited for the fulfillment of Post Graduation Program in Business

Administration [PGPBA].

Name: S.Eligius Aro

Place: Bangalore

Date: _________


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ACKNOWLEDGEMENT

Any accomplishment requires the effort of many people and this work is no

different. The satisfaction derived from accomplishment of a task would not be

satisfied without acknowledging the effort of the eminent souls behind it.

Prime fascia, I would like to convey my sincere thanks to my

internal guideMr. Manohar(Placements dept), whose constructive criticism

helped me in improving myself. I would like to thank The Dean-Mr.Prakash &

The Campus Head-Mrs.Sasmitha Bebortha for their constant encouragement

towards my project.

My sincere gratitude is to Future Value Retail Ltdfor providing me an

opportunity to work with them and I am highly indebt toMr.Uma Shankar and

Mr.Srikanth for bewitching guidance throughout my project. I would like to

thankMr.Mohd.Razeen for giving me an opportunity to prove myself here at,

Future Group.

I also would like to express my sincere gratitude to the following, without whose

efforts, my project wouldnt have been successful.

Last but not the least; I would also like to thanks my parents, my near and dear &

my friends for their constant support & encouragement in the most difficult times.


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Contents

Preface

1. Introduction to Retail Industry2.About Company

a) Background of the companyb) Nature of Business carriedc) Mission Vision and policiesd) Product or Service profilee) Area of operationGlobal/National/Regionalf) Competitors informationg) Infrastructural facilitiesh) Prize/Medal won by the company (if applicable)i) Future growth and prospectus

3. Organizational study Based on McKinseys 7S Modela. Structure organizational structure in detail. Study of various departments and

their functions

b. Strategyany one strategy adopted by the companyc. Systemsystem followed in any one department in the organizationd. Skillclassification of skill. Details of on the job or off the job traininge. Stylestyle of functioningf. StaffClassification duties and responsibilities of various groups of staffg. Shared Valuestudy of shared value

4. SWOT Analysis5. Learning Experience6. Bibliography


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Preface

Before beginning with this immense work, I would like to take a few moments in

describing the importance this project and the key aspects involved in it.

The very essence of this project highlights the role of HRs in recruitment process.

The project deals various aspect of recruitment like preparing appointment letters,

Acknowledgements, Confirmation letters and working with SAP.


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INTRODUCTION TO RETAIL INDUSTRY

Retail means selling goods and services in small quantities directly to

customers. Retailing consists of all activities involved in marketing of goods and

services directly to consumer for their personnel family and household use.

The Indian retailing industry is becoming intensely competitive, as more and more

payers are Vying for the same set of customers. The major retail players are

Pantaloon Retail, Shoppers Stop, Reliance, etc..,

Retailing is one of the biggest sectors and it is witnessing revolution in India. Thenew entrant in retailing in India signifies the beginning of retail revolution. India's

retail market is expected to grow tremendously in next few years. According to AT

Kearney, The Windows of Opportunity shows that Retailing in India was at

opening stage in 1995 and now it is in peaking stage in 2006. India's retail market

is expected to grow tremendously in next few years. India shows US$330 billion

retail market that is expected to grow 10% a year, with modern retailing just

beginning. India ranks first in 2005. In fact, in 2005 and 2006, India is the most

compelling opportunity for retailers, because now India is in peaking stage.

Sector details

1. Introduction to retail industries.2. Retail word is derived French word retailer means to cut off a piece.3. Retailing includes all the activities involved in selling goods or services to

the final customer for personnel or non-business use.


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History of retailing

Retail concept is old in India. Worlds first departmental store started in

Rome. Todays kirana stores are based on Manusmriti & Kautilyas arthshastra.

Haats, Melas, Mandis & door to door salesmen are traditional Indian retail.

Big Bazaar is a retail sector, which is providing good quality of products in very

reasonable price than its competitors. Retailing and whole selling consist of many

organizations designed to bring goods and services from the point of production to

the point of use.

Retailing includes all the activities involved in selling goods or services directly tofinal consumers for their personal, non-business use. Retailers can be classified in

terms of store retailers, non-store retailing, and retail organizations.

Store retailers include many types, such as specialty stores, department stores,

supermarkets, convenience stores, superstores, combination stores, hypermarkets,

discount stores, warehouse stores, and catalog showrooms. These store forms have

had different longevities and are at different stages of the retail life cycle.

Depending on the wheel-of-retailing, some will go out of existence because they

cannot compete on a quality, service, or price basis.

Non-store retailing is growing more rapidly than store retailing. It includes direct

selling (door-to-door, party selling), direct marketing, automatic vending, and

buying services.


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Much of retailing is in the hands of large retail organizations such as corporate

chains, voluntary chain and retailer cooperatives, consumer cooperatives, franchise

organizations, and merchandising conglomerates. More retail chains are now

Sponsoring diversified retailing lines and forms instead of sticking to one form

such as the department store. Retailers, like manufacturers, must prepare marketing

plans that include decisions on target markets, product assortment and services,

store atmosphere, pricing, promotion, And place. Retailers are showing strong

signs of improving their professional management and their productivity, in the

face of such trends as shortening retail life cycles, new retail forms, increasing

intertype competition, and polarity of retailing, new retail technologies, and many

others.

Wholesaling includes all the activities involved in selling goods or services to

those who are buying for the purpose of resale or for business use. Wholesalers

help manufacturers deliver their products efficiently to the many retailers and

industrial users across the nation. Wholesalers perform many functions, including

selling and promoting, buying and assortment-building, bulk-breaking,warehousing, transporting, financing, risk bearing, supplying market information,

and providing management services and counseling.

Wholesalers fall into four groups. Merchant wholesalers take possession of the

goods and include full-service wholesalers (wholesale merchants, industrial

distributors) and limited-service wholesalers (cash-and- carry wholesalers, truck

wholesalers, drop shippers, rack jobbers, producers' cooperatives, and mail-orderwholesalers). Agents and brokers do not take possession of the goods but are paid a

commission for facilitating buying and selling. Manufacturers' and retailers'

branches and offices are wholesaling operations conducted by non-wholesalers to

bypass the wholesalers. Miscellaneous wholesalers include agricultural assemblers,


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petroleum bulk plants and terminals, and auction companies.Wholesalers, too,

must make decisions on their target market, product assortment and services,

pricing, promotion, and place. Wholesalers who fail to carry adequate assortments

and inventory and provide satisfactory service are likely to be bypassed by

manufacturers. Progressive wholesalers, on the other hand, are adapting marketing

concepts and streamlining their costs of doing business.

CURRENT SCENARIO

India rank first in terms of emerging market potential in retail sector. Current retail

market is US $ 215 billion. Growth rate of retail sector in India is 8-10% perannum.

Near about 12 million retail outlets are spread across India.

FDI in retail sector increases from US $ 3.1 billion in 2003 to over US $7.6 billion

in 2010

TYPES OF RETAILERS

Retailers are broadly classified into 3 categories

a) Food Retailers.b) General Merchandise Retailers.c) Service Retailers.


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OTHER SERVICES PROVIDED BY RETAILERS

Retail not only provides products to the customer but also gives different types of

services like:

a) Airlines & travel agentsb) Banksc) Health clubsd) Hotel & Restaurantse) Movie theatres

TECHNOLOGIES USED IN RETAILING SECTOR

In-store technologiesa) Interactive kiosksb) Virtual display casec) Radio Frequency identification tagsd) Self-scanning & self-checkout systeme) Body scanning

Online technologya) Online display of productsb) Online shoppingc) Multi brands under one roof


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CHALLENGES

a) Largely urban phenomenon, pace of growth is still slow.b) Not being recognized as an industry in India so availability of finance is low

to new market players.

c) High cost of real estate.d) High stamp duties.e) Lack of infrastructure.f) Multiple & complex taxation system.g) Protest against retail sector.

SECTOR DETAILS

In India, the most of the retail sector is unorganized. In India, the retail business

contributes around 10 percent of GDP. Of this, the organized retail sector accounts

only for about 5 percent share, and the expected annual growth rate is 5% per

annum and remaining share is contributed by the unorganized sector. The main

challenge facing the organized sector is the competition from unorganized sector.Unorganized retailing has been there in India for centuries, theses are named as

mom-pop stores. The main advantage in unorganized retailing is consumer

familiarity that runs from generation to generation. It is a low cost structure; they

are mostly operated by owners, have very low real estate and labor costs and have

low taxes to pay. And it also gives 8% Employment to the country annually.

In late 1990's the retail sector has witnessed a level of transformation. Retailing is

being perceived as a beginner and as an attractive commercial business for

organized business i.e. the pure retailer is starting to emerge now. Organized retail

business in India is very small but has tremendous scope. The total in 2005 stood at

$225 billion, accounting for about 10% of GDP. In this total market, the organized


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retail accounts for only $8 billion of total revenue. According to A T Kearney, the

organized retailing is expected to be more than $23 billion revenue by 2010.

In organized retailing will grow faster than unorganized sector and the growth

speed will be responsible for its high market share, which is expected to be $ 17

billion by 2010-11. The organized sector is expected to grow faster than GDP

growth in next few years driven by favorable demographic patterns, changing

lifestyles, and strong income growth. This organized retail sector mix includes

supermarkets, hypermarkets discounted stores and specialty stores, departmental

stores. For example, Spencer network has 69 stores, which includes seven Spencer

hypermarkets, three Spencer super markets and 49 Spencer Dailys. Now the

company is planning to open 20 stores in 10 cities in six months. The top 10

retailers account only for 2% of total market, today modern retailing is expected to

enter a boom phase, which has major players and these players might capture 10%

of total market, within next five years. The retail sales in India for future are shown

below (data from 2005-2008 is based on estimates)


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The trend in the Industry

1. Low share of organized retailing2. Falling real estate prices3. Increase in disposable income and customer aspiration

Increase in expenditure for luxury items (CHART)

Another credible factor in the prospects of the retail sector in India is the increase

in the young working population. In India, hefty pay packets, nuclear families in

urban areas, along with increasing working-women population and emerging

opportunities in the services sector. These key factors have been the growth drivers

of the organized retail sector in India which now boast of retailing almost all the

preferences of life - Apparel & Accessories, Appliances, Electronics, Cosmeticsand Toiletries, Home & Office Products, Travel and Leisure and many more. With

this the retail sector in India is witnessing rejuvenation as traditional markets make

way for new formats such as departmental stores, hypermarkets, supermarkets and

specialty stores.


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Company Profile:

Future Group India

Future Group India was established in 1994 with a vision to provide diverse

service in Indian and Global markets. The business areas of Future Group cover

BPO (Business Process Outsourcing ), New Media , Security Management , and

Construction . Through their strategic investments and services , the future of

Future Group shows a rising star in the business sky of India .

BOARD OF DIRECTOR

Mr. Kishore Biyani, Managing Director

Mr. Gopikishan Biyani, Whole time Director

Mr. Rakesh Biyani, Whole time Director

Mrs. Veda Prakash Arya, Director

Mr. Shailesh Haribhakti, Independent Director

Mr. S Doreswamy, Independent Director

Dr. D O Koshy, Independent Director

Mrs. Anju Poddar, Independent Director

Mrs. Bala Deshpande, Independent Director

Mr. Anil Harish, Independent Director


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ORGANISATIONAL STRUCTURE (ZONAL)


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STORE STRUCTURE


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HIERARCHY OF FUTURE GROUP

MR. KISHORE BIYANI, MANAGING DIRECTOR

Kishore Biyani is the Managing Director of Pantaloon Retail (India) Limited and

the Group Chief Executive Officer of Future Group.

MR. GOPIKISHAN BIYANI, WHOLETIME DIRECTOR

Gopikishan Biyani, is a commerce graduate and has more than twenty years of

experience in the textile business.

MR. RAKESH BIYANI, WHOLETIME DIRECTOR

Rakesh Biyani, is a commerce graduate and has been actively involved in category

management; retail stores operations, IT and exports. He has been instrumental in

the implementation of the various new retail formats.

MR. VIJAY KUMAR CHOPRA, INDEPENDENT DIRECTOR

V.K.Chopra is a fellow member of The Institute of Chartered Accountants of India

(ICAI) by profession and is a Certified Associate of Indian Institute of Bankers

(CAIIB). His banking career spans over 31 years and he has served senior

management positions in Central Bank of India, Oriental Bank of Commerce,

SIDBI, Corporation Bank and SEBI.

MR. SHAILESH HARIBHAKTI, INDEPENDENT DIRECTOR

Shri Shailesh Haribhakti, is a Chartered Accountant, Cost Accountant, and a

Certified Internal Auditor. He is the Deputy Managing Partner of Haribhakti &

Co., Chartered Accountants and past president of Indian merchant Chambers. He is

on the Board of several Public Limited Companies, including Indian


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Petrochemicals Corporation Ltd., Ambuja Cement Eastern Ltd. etc. He is on the

Board of Company since June 1, 1999.

MR. S DORESWAMY, INDEPENDENT DIRECTOR

S. Doreswamy, is a former Chairman and Managing Director of Central Bank of

India and serves on the board of DSP Merrill Lynch Trustee Co and Ceat Limited

among others.

DR. D O KOSHY, INDEPENDENT DIRECTOR

D. O. Koshy, holds a doctorate from IIT, Delhi and is the Director of National

Institute of Design (NID), Ahmadabad. He has over 24 years of rich experience in

the textiles and garment industry and was instrumental in the setting up of NIFT

centers in Delhi, Chennai and Bangalore. He is a renowned consultant specializing

in international marketing and apparel retail management.

MS. BALA DESHPANDE, INDEPENDENT DIRECTOR

Bala Deshpande, is Independent Director, Pantaloon Retail (India) Ltd. and alsoserves on the boards of Deccan Aviation, Nagarjuna Construction, Welspun India

and Indus League Clothing Ltd, among others.

MR. ANIL HARISH, INDEPENDENT DIRECTOR

Anil Harish, is the partner of DM Harish & Co. Associates & Solicitors and an

LLM from University of Miami. He also serves on the board of Mahindra Gesco,

Unitech, IndusInd Bank and Hinduja TMT, among others.


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Human Resource Initiatives

Pantaloon Retail believes that one of its sustainable competitive advantages will

continue to be the people who are part of the organization. Being in service

industry, the Company places a lot of focus is placed on attracting, and training,

incentivizing and retaining talent. The vision is "To provide an environment that

creates happy people who have a meaningful life and add value to business and

society." With over 18000 employees at an average age of 27 years, the Company

Prides itself on being a young and energetic organization, driven through the

'The Pantaloon People Management System'. This is built on 5 pillars of people

based growth, namely Culture Building, Performance Management through

Balanced Scorecard, People Processes, Management Processes and Leadership

Brilliance. Training a competent Learning & Development Team is responsible for

training employees at all the levels across the country, focusing on primary and

secondary research into various aspects of retail and assessment of training needs

across Knowledge, Skills & Attitude areas. The emphasis is on creating product

and process knowledge through well defined programs like Praarambh and

Parikrama. For the critical front line staff, the Company's unique outbound

residential training program Gurukool focuses on integrating the mind, body and

soul and brings about measurable attitudinal and behavioral changes.

The program has covered nearly 4,500 employees. The SMILE initiative for

training of new Store Manager's has been created and disseminated to over 100

store managers by this team.


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To ensure discipline and an effective work culture the company would like to

establish regular working hours for all its employees.

Applicability

This policy is applicable to all employees at Head Office with effect from July 1,

2005.

Working Hours

Monday to Saturday 10:00 am to 6:00 p.m. Lunch Break 30 Minutes for a full work day Weekly off Sundays and 2nd and 4th Saturdays

Attendance

All the employees will be given a swipe card, which has to be carried every day to

office. The card has to be punched at the swipe card machines at the time of

entering as well as exiting from the office.

In the event when an employee has forgotten to carry the swipe card, s/he has to

intimate about the same to the administration department as soon as s/he enters the

office premises. The company follows a practice of maintaining an attendance

register as per the Shops and Establishment Act.

Late Coming / Absence

In the event of any employee reporting to work between 10.15-10.30 am, three

times in a month, without authorization, then the same will be treated as dayleave and the same shall be adjusted with the leave balance.

Any reporting after 10.30 am, without authorization, would be treated as day

leave and the same shall be adjusted with the leave balance. If for any reason you


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are going to be late or absent, you are responsible to keep your immediate manager

informed. Reporting late for work is not an appreciable practice and generally

never an acceptable style at Pantaloon.

Outdoor Duty

In the event that you are required to move out of the office, as a part of the job, you

are required to fill up the 'On the Move' slip through HRIS package, which needs

to be approved by the HOD or Immediate Manager.

Objective :

To maintain a high standard of personal grooming. To observe proper dress norms and decorum in the office. Consider the requirements of both the organization and the individual's

comforts.

Applicability:

To all employees at Head Office.

Dress Code:

Formal clothes are acceptable as office wear during weekdays. Wearing a tie is not

compulsory. Formal dress is very important when an employee is on official tour

or is likely to come in direct contact with suppliers, customers or dealers.

On working Saturdays employees can be dressed in Casuals.

All employees are to keep in mind that they are the ambassador of the company

and thus have to be properly groomed so as to project a professional image at all

times in the office .


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Joining Formalities

To bring about systematization when an employee joins.

To facilitate induction of the new recruit.

Provides consistency in the guidance provided during induction.

Facilitates documentation and other administrative activities.

Applicability :

To all new recruits.

Guidelines :

Any employee who is selected and provided with an offer letter will join on either

the 1st or the 15th of any month. In the event of any of these two days falling on a

Sunday or a declared holiday then they can join on the subsequent day.

On the day of joining the employee is expected to bring with him all the documents

specified in the offer letter, subject to which the appointment letter will be given to

the employee. It is very important that the employee brings his relieving letter from

the previous company. The employee is expected to follow the Induction Schedule

before he / she reports to the respective department.

Probation & Confirmation

To absorb the employee into the company. To give feedback on performance during the probation period.

Process & Procedure:

All new recruits will be on probation for a period of six months.

Management Trainees will be on a Trainee Status for a period of 12 months. All

new recruits, based on the periodicity of probation, will be confirmed on the basis


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of a performance review that will take place at the end of six months to a year,

depending on the designation. The probation period will be used to establish

whether the person has acquired the requisite know how and skills for permanent

placement in the company. In the event an employee under probation has not come

up to the company's expectations after the assessment then the probation period

will be further extended by three months.

There will not be any revision in salary at the time of confirmation.

Future Value Retail (India) Limited, is Indias leading retailer that operates

multiple retail formats in both the value and lifestyle segment of the Indian

consumer market. Headquartered in Mumbai (Bombay), the company operates

over 16 million square feet of retail space, has over 1000 stores across 73 cities in

India and employs over 30,000 people. The companys leading formats include

Pantaloons, a chain of fashion outlets, Big Bazaar, a uniquely Indian hypermarket

chain, Food Bazaar, a supermarket chain, blends the look, touch and feel of Indian

bazaars with aspects of modern retail like choice, convenience and quality and

Central, a chain of seamless destination malls. Some of its other formats include

Brand Factory, Blue Sky, all, Top 10 and Star and Sitara. The company also

operates an online portal, futurebazaar.com

Future Value Retail Limited is a wholly owned subsidiary of Pantaloon Retail

(India) Limited. This entity has been created keeping in mind the growth and the

current size of the companys value retail business, led by its format divisions, Big

Bazaar and Food Bazaar. The company operates 120 Big Bazaar stores, 170 Food

Bazaar stores, among other formats, in over 70 cities across the country, covering

an operational retail space of over 6 million square feet. As a focused entity driving

the growth of the group's value retail business, Future Value Retail Limited will


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continue to deliver more value to its customers, supply partners, stakeholders and

communities across the country and shape the growth of modern retail in India. A

subsidiary company, Home Solutions Retail (India) Limited, operates Home Town,

a large-format home solutions store, Collection i, selling home furniture products

and eZone focused on catering to the consumer electronics segment.

Home Solutions Retail (India) Limited

Home Solutions Retail (India) Limited (HSRIL) offers complete retailing solutions

for all products and services related to home building and home improvement. The

key product categories are Consumer Durable & Electronics (CDE), Furniture,

Home furnishing & decor, Home improvement and Home services. HSRIL

operates retail format Collection-i, Furniture Bazaar, Electronics Bazaar, Home

Town and e-zone.

Future Brands Limited

Future Brands Limited (FBL) has been incorporated on November, 2006 and is

involved in the business of creating, developing, managing, acquiring and dealing

in consumer-related brands and IPRs (Intellectual Property Rights).

Future Media (India) Limited

Future Media (India) Limited (FMIL) was incorporated as the Groups media

venture, aimed at creation of media properties in the ambience of consumption and

thus offers active engagement to brands and consumers. FMIL offers relevant

engagement through its media properties like Visual Spaces, Print, Radio,

Television and Activation.


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Future Supply Chains Solutions Limited

Future Supply Chains Solutions Limited (FSCSL) has been incorporated as a

separate entity and is involved in the business of providing logistics, transportation

and warehousing services for all group companies and third-parties.

Future Axiom Telecom Limited

Future Axiom Telecom Limited is a Joint Venture with Axiom Telecom LLC,

UAE. The Company has a 50% stake in Future Axiom Telecom Limited (FATL)

which is a joint venture Company with Axiom Telecom LLC, UAE. The Company

would be engaged in sourcing and wholesale distribution of mobile handsets,accessories and in setting up service centers for mobile handsets in India.

Pantaloon Food Product (India) Limited

Pantaloon Food Product (India) Limited (PFPIL) was incorporated with the object

of sourcing and backward integration of food business of the Company. PFPIL has

sourcing and distribution bases at all key cities across the country.

Future Capital Holdings Limited

Future Capital Holdings Limited (FCH) was formed to manage the financial

services business of Pantaloon Retail (India) Limited and other group entities. FCH

is one of the fastest growing financial services company in India, with presence in

Asset Advisory, Retail Financial Services and Proprietary Research. The company

operates a consumer finance retail format, Future Money and manages assets worthover US$ 1 Billion through In division, Kshitij, Horizon and Future Hospitality

Funds. FCH subsidiary companies include Kshitij Investment Advisory Company

Ltd., Ambit Investment Advisory Company Ltd., and In division Investment

Advisors Ltd.


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Future Knowledge Services Limited

Future Knowledge Services Limited (FKSL) was incorporated on January, 2007

and is engaged in the business of business process outsourcing and knowledge

process outsourcing.

Future Generali India Insurance Company Limited

Future Generali India Insurance Company Limited (FGIICL) was incorporated on

October 30, 2006 to undertake and carry on the business of general insurance. The

approval for carrying on General Insurance Business has been received from the

Insurance Regulatory and Development Authority of India (IRDA) on September4, 2007.

Future Generali India Life Insurance Company Limited

Future Generali India Life Insurance Company Limited (FGILICL) was

incorporated on October 30, 2006 to establish and conduct the business of life

insurance in India, which comprises of whole life insurance, endowment insurance,

double benefit and multiple benefits insurance etc. The approval for carrying on

Life Insurance Business has been received from the IRDA in September, 2007.

Futurebazaar India Limited

Futurebazaar India Limited (FBIL) is set up as the e-Retailing arm of the Future

Group for providing on-line shopping experience. Futurebazaar.com was launched

on January 2, 2007, and has emerged as one of the most popular online shoppingportals in India. It was awarded with the Best Indian Website award, in the

shopping category, by the PC World Indian Website Awards.


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Staples Future Office Products Private Limited

Staples Future Office Products Private Limited (SFOPPL) was incorporated on

January, 2007 and is involved in the business of dealing in all kinds of office

supplies, office equipments and products. SFOPPL is a joint venture between the

Company and Staples Asia Investment Limited (a subsidiary of Staples Inc USA).

The companys first retail outlet opened in Bangalore in December, 2007.


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Future Group

Future Group, led by its founder and Group CEO, Mr. Kishore Biyani, is one of

Indias leading business houses with multiple businesses spanning across the

consumption space. While retail forms the core business activity of Future Group,

group subsidiaries are present in consumer finance, capital, insurance, leisure and

entertainment, brand development, retail real estate development, retail media and

logistics. Led by its flagship enterprise, Pantaloon Retail, the group operates over

16 million square feet of retail space in 73 cities and towns and 65 rural locations

across India. Headquartered in Mumbai (Bombay), Pantaloon Retail employs

around 30,000 people and is listed on the Indian stock exchanges. The company

follows a multi-format retail strategy that captures almost the entire consumption

basket of Indian customers. In the lifestyle segment, the group operates Pantaloons,

a fashion retail chain and Central, a chain of seamless malls. In the value segment,

its marquee brand, Big Bazaar is a hypermarket format that combines the look,

touch and feel of Indian bazaars with the choice and convenience of modern retail.

The groups specialty retail formats include supermarket chain - Food Bazaar,

sportswear retailer - Planet Sports, electronics retailer - eZone, home improvement

chain -Home Town and rural retail chain - Aadhaar, among others. It also operates

popular shopping portal - www.futurebazaar.com.

Future Group believes in developing strong insights on Indian consumers and

building businesses based on Indian ideas, as espoused in the groups core value of

Indians. The groups corporate credo is, Rewrite rules, Retain values.


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Future" - the word which signifies optimism, growth, achievement, strength,

beauty, rewards and perfection. Future encourages us to explore areas yet

unexplored, write rules yet unwritten; create new opportunities and new successes.

To strive for a glorious future brings to us our strength, our ability to learn, unlearn

and re-learn, our ability to evolve. We, in Future Group, will not wait for the

Future to unfold itself but create future scenarios in the consumer space and

facilitate consumption because consumption is development. Thereby, we will

effect socio-economic development for our customers, employees, shareholders,

associates and partners.

Our customers will not just get what they need, but also get them where, how and

when they need. We will not just post satisfactory results, we will write success

stories. We will not just operate efficiently in the Indian economy, we will evolve

it. We will not just spot trends, we will set trends by marrying our understanding of

the Indian consumer to their needs of tomorrow.

It is this understanding that has helped us succeed. And it is this that will help us

succeed in the Future. We shall keep relearning. And in this process, do just one

thing...

Rewrite Rules, Retain Values.


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Future Retail

The retails businesses of Future Group in India are divided into three maincategories:

The leading retail formats under this include:

*Pantaloons Stores

*Big Bazaar

*Central

*Food Bazaar

*Home Town

*E zone

*Depot

*Health &Beauty Malls

*Online Retail through Futurebazaar.com

Joint Ventures with International Brands

o Indus League Clothing that owns leading apparel brands like Indigo Nation,Scullers and Urban Yoga

o Galaxy Entertainment Limited that operates Bowling Co, Sports Bar, F123 andBrew Bar

o French retailer ETAM group, US-based stationary products retailer, Staples andUK-based Lee Cooper.

o Franchisee of international brands like Marks & Spencer, Next, Debenhamsand Guess in India


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Indian Joint Venture Partners

o Manipal Healthcareo Talwalkar'so Blue Foodso Liberty Shoes.

Future Capital Holdings

The financial services of Future Group are taken care by Future Capital Holdings.These include:

o Asset Management and consumer credit are the prime focus financial services.Around 1 billion USD have been invested in retail real estate and consumer

brands outlets and hotels.

o Future Money - It is a financial supermarket format providing consumer credito Joint venture with Italian insurance major Genaral Insurance for providing

general insurance services.

o Venture Capital Funds and Private Equity Funds through kshitijfund.com

BPO (Business Process Outsourcing)

Future Group has made major investments in BPO industry as a venture into the

Information Technology Enabled services (ITES) industry. Future Group has

subsidiaries offering IT based solutions. These include:

o Language Serviceso Software Developmento Content Engineering


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NEW MEDIA

Future Group has invested in digital media and computer technology for creating

innovative and interactive multimedia presentations. These include:

o Multimedia Productiono Broadcastingo Publishingo Designing

SECURITY MANAGEMENT

Future Group is considered as a reliable tailor-made business and security services

provider. They develop their own software and machines for security services. These

include:

o Access Control Systemso Time Attendance Systemso CCTVo Alarm Management Systems

CONSTRUCTION

Future Group bring to you're their past experience in quality construction for building

and renovating buildings for leasing to business. Future Group is also involved in the

designing, financing and legal considerations of the project undertaken. The

construction activities of Future Group in India include:

o Leasingo Landscaping


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The latest business activity of Future Group is an investment of Rs. 140 crores in the

next three years in cricket-related marketing. The CEO of Future Group Mr. Kishore

Biyani has planned out association with cricket and to encash the popularity of cricket

in India and globally. Future Group has also organized one-day international cricket

series between India and Australia called "The Future Cup".

For any further info about the careers and recruitment procedure at Future Group and

details on the annual report or history of the company also refer the official website of

FutureGroupIndia.


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MISSION VISION AND POLICIES

GROUP MISSION

We share the vision and belief that by improving our performance throughinnovative spirit and dedication. We shall serve customers and stakeholders

satisfactory.

We shall be the trend setter in fashion and offer fair deal to all our customers.The company shall strive to be the Indian retailing conglomerate an efficient

and low cost operator with a commitment to quality.

Our positive attitude arises from our devotion, sincerity and uniteddetermination shall be the driving force to make us globally competitive.

GROUP VISION

Our vision is to emerge as the best and most profitable retail in India.

CORE IDEALOGY

To provide to the ordinary what the rich can afford.


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CORE VALUES


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Indianness:Confidence in ourselves.

Leadership:To be a leader, both in thought and business.

Respect & Humility:To respect every individual and be humble in our conduct.

Introspection:Leading to purposeful thinking.

Openness:To be open and receptive to new ideas, knowledge and information.

Valuing and Nurturing Relationships:To build long term relationships.

Simplicity & Positivity:Simplicity and positivity in our thought, business and action.

Adaptability:To be flexible and adaptable, to meet challenges.

Flow:To respect and understand the universal laws of nature.


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Departments with their Products and services:

Customer service in store level

1) DEPOT:

a) General booksb) Office stationaryc) Children stationaryd) For Office stationary

2) Mobile Bazaar

All kinds of Handsets ranging from Rs 1000 to 25000 of different companies.

Major Brands in this department are...

Nokia Sony Ericson Motorola Samsung

3) Wellness / Beauty

Different kinds of Cosmetics, Fragrances, Herbals and Pharmaceuticals are

available.

Major Brands in this department

G R fragrances Lotus Lakme Revlon


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7) Ladies Department

Under this department we can find various ladies wear like sarees, Dress

materials, under garments, Night wears, Western wears etc

Major brands in this department

Shristhi Jeans Ruff & Tuff Paris beauty VIP

8) Mens Department

In this department various wears for men are displayed such as Formals (Shirts

& Pants), Casuals (Shirts & pants), Party wears, Jeans T-Shirts, Others

Accessories (Lungi Dhoti etc), Fabrics (Cut pieces), Suits & Blazers, Levis

Signature garments.


Ruff & Tuff Levis Night hood Signature

9) Furniture Department

Dining Table Bedroom Accessories Hall accessories (Sofa sets, Chairs, Computer table etc) Mattresses


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10) Footwear Bazaar

Sports Shoes Formal Shoes Casual Shoes Mens Sandals Ladies Sandals Ladies Casuals Ladies Sport shoes Ladies fancy Sleepers


Reebok Nike Puma

11) Home Dcor

Flower vase Artificial Flowers Religious gifts Candle stand Umbrellas Photo Frames Assorted color Stones Water falls (artificial) Birthday items


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12) Home line

bed sheets, Pillows , bed spreads Towels, Yellow dust Razai , Carpets, Cushion covers Chair bags


Riviera Oriental Home collection Home expression Home style Sweet dreams Modern

13) Toys Dept

Soft toys Educational toys Board games, Action figures Dolls


Fun school Venus Creatives Shadilal & Sons Flamingo


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14) Kids department

T-Shirts, Trousers, jeans Cotton shirts, Cargo, Cod raw Rain cotes Cotton frocks Western wears

15) Electronic Bazaar

Televisions Sound System Refrigerators Washing machines Microwave Rice cookers Juicers Irons, Mixers & Grinders


Sony Videocon LG HCL IBM Philips Samsung Onida


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16) Luggage

Travel bags Trolleys Bags: Schools, Collage Ladies purse Suitcase


VIP American Tourist Aristocrat Safari Milestone

FOOD BAZAAR

1) Beverages

Soft drinks Mineral water Juices Health drinks

2) Confectionaries: All kinds of Chocolates & Confectionaries

3) Fruits & Vegetables

4) Staples

Dal, Rice, Atta, Rava items Oils, Masala items Dry fruits Spicy items Ready meals


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8) Plastics, Utensils, Crockery (PUC) department.

a) Plastics

Buckets Casseroles Containers Boxes Jugs & sippers Bottles & Mugs

b) Utensils

Plates, Bowls, Glasses Non-stick Cookwares Kitchen tools Tiffin Boxes

c) Crockery

Crockery cutlery Table Materials/Napkins Casseroles Dinner sets Wine, Juice Glasses

Area of Operation:

NationalSouth Zone


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COMPETITIORS OF FUTURE VALUE RETAIL

a) Reliance Retail.b) Aditya Birla group.c) Shoppers Shoppe.d) Mark and Spencers.e) Food World

The untapped scope of retailing has attracted superstores like Wal-Mart into India,

leaving behind the kiranas that served us for years. Such companies are basically

IT based. The other important participants in the Indian Retail sector are Bata, Big

Bazaar, Pantaloons, Archies, Cafe Coffee Day, landmark, Khadims, Crossword, to

name a few.


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INFRASTRUCTURE FACILITY

PARKING FACILITY:

Underground parking is available Visitors are made to park their vehicles separately Two wheelers and Four wheelers are separately parked

CANTEEN FACILITY:

Employees are getting hygienic and tasty food in less cost Juice , salad , and other fast food items are also available in canteen .

COURIER FACILITY:

Any time we can dispatch the products Id cards , EDC cards and Mediclaim cards are dispatched immediately to the

respective HR to the people office.

OTHER FACILITY :

Lift facility is available Indoor games are permitted for employees for their relaxation Xerox and Scanning is also available Separate id cards are provided for visitors Zonal library


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Prize / Medal won by the company

Most Admired Retailer of the year: Hypermarket Big Bazaar-2009 Indian Retail forum Awards-2008. Retail Asia Pacific 500 Top Awards 2008. Coca-cola Golden Spoon Awards-2008. The Raid & Tailor Awards for Retail Excellence2008. Platinum Trusted Brand Awards Images Retail Awards 2008. CNBC Awaaz Consumer Awards 2009 Most Preferred Multi Brand Food & Beverage Chain - Big Bazaar Most Admired Fashion Group Of The Year - Future Group Most Admired Private Label - Pantaloons, the lifestyle format Critics Choice For Pioneering Effort In Retail Concept Creation - Central Coca-Cola Golden Spoon Awards 2009 Most Admired Retail Company of the year - Future Group Retail Face of the Year - Kishore Biyani Best Retailer Of The Year ( Hypermarket) - Big Bazaar Future Group was awarded the Most Admired Retail Company of the year

by the Indian Retail Forum at a glittering ceremony organised in Mumbai.

FUTURE STRATEGY:

All over India Retail contribution of Future Group is 3.6% and rest of the 96% isexplored for public sector. Current Turn over 7.6crore our future strategy is to

attain 13,000 crores per year.


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McKinsey 7-S model

7-S framework of McKinsey


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Strategy:

Strategy is the plan of action an organisation prepares in response to,anticipation

Of ,changes in its external environment. It dealswith essentially questions :

1)where the organisation is at this moment in time?

Future Value Retail is one of the leading retailers in India Its a growing and devolping company in India

2) where the organisation wants to be?

Organization is placed in devolping place, so that their sales is increasedThus, strategy is designed to transform the firm from the present position to the

new position described by objectives, subject to constraints of the capabilities or

the potential.

Structure:

Future Group is organized in a specific form of shape that is generally referred to

organizational structure.

Organisation is structured in a variety of ways, dependent on their objectives and

culture. Traditionally, the businesses have been structured in ahierarchical way

with several divisions and departments, each responsible for a specific task suchas

human resources management, production or marketing. Many layers of

management controlled the operations, with each answerable to the upper layer of

management. the recent trend is increasingly towards a flat structure where the

work is done in teams of specialists rather than fixed departments. The idea is to

make the organization more flexible and devolve the power by empowering the

employees and eliminate the middle management layers


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Systems:

Future group has some systems or internal processes to support and implement the

strategy and run day-to-day affairs. Special emphasis is on the customers with the

intention to make the processes that involve customers as user friendly as possible

Style/Culture:

Future Group have their own distinct culture and management style. Itincludes the

dominant values, beliefs and norms which develop over time and become

relatively enduring features of the organisational life. It also entails the way

managers interact with the employees and the way they spend their time. there

have been extensive efforts in the past couple of decades to change to culture to a

more open, innovativeand friendly environment with fewer hierarchies and smaller

chain of command

Staff:

Future Group are made up of humans and it's the people who make the real

difference tothe success of the organisation in the increasingly knowledge-based

society. The importance of human resources has thus got the central position in the

strategy of the organisation, away from the traditional model of capital and land.

they also instil confidence among the employees about their future in the

organisation and future career growth as an incentive for hard work


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Skill:

We in future group , deal with customers and products (ie) people and products.

We doesnt go with system and manipulate. When we talk about the skill from the

sales man to store manager all are with a skill to make profit .

Coordinators they come in Band 1 they deal straight with people they are the

members who bring customers. They have a skill of talking to the customers

Executive they come in Band 2 they deal with coordinators and also with people

with the help of coordinators .

Assistant store mananger come in Band 3 they maintain all the records and

coordinate the team members which also has a skill .

Store manager come in Band 4 , who have LEADERSHIP SKILL. They are the

one who maintain P/L account .

In a organization not only one designation needs a skilled employee but all the

designation is specified with a skill.

Shared Values/Superordinate Goals:

All members of the organisation share some commonfundamental ideas or guiding

concepts around which the business is built. This may be to make money or to

achieve excellence in Organisation . These values and common goals keep the

employees working towards a common destination as a coherent team and are

important to keepthe team spirit alive.


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SWOT ANALYSIS

STRENGTH

High brand equity in evolving retail markets State of art infrastructure of the big bazaar outlets Point of purchase promotions to increase the purchase Variety of stuff under single roof increasing customer time and available

choices.

WEAKNESS

Unable to meet store opening target till now. Falling revenue per square feet.

OPPORTUNITY

Organized retail is just 4.15% of total pie of Indian retail market. Evolving customers preferences recent years.

THREAT

Competitors, global big players planning to foray into market. Unorganized retail market of India. Government policies are not well defined in emerging market like India.


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MY LEARNING EXPERIENCE IN THE COMPANY

I am very happy to express my practical experience at Future Group. Before I share

my practical feelings regarding project work. I would like to say heartily thanks to

NIILM School OF Business Who have given one of the good opportunities to

learn a knowledge in practical environment and along with that I would like to say

heartily thanks to company guide Mr. Uma Shankar (Asst. H.R) of Future Group.

I had under gone a glorious 45 days project at Future Group and along with that I

had learn a lot of practical things from the corporate world. From this project now I

came to know that how to carried out business process in a systematic manner in

the competition level.

We hired employees under Band 3 and 4 in south zone and Band 1 and 2zonally.

Salary is given according to their Band in which their selected , educationalqualification and their working experience.

I learnt a process of hiring a Employee in a organization using SAP. I learnt to give Appointment letters using SAP. I learnt to give Confirmation letters using SAP after their probation Period . I learnt to prepare CTC report (cost to company). And also I learnt how to co-operate with the team members in completing

the work within the end line.

Employee Id is automatically generated when hiring process is running.This practical knowledge of project made me to perfect in future to stand in any

corporate world. And Finally I thanks to NSB College Bangalore


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Group Websites

Pantaloon Retail (www.pantaloonretail.in) FutureBazaar (www.futurebazaar.com) Future Brands (www.futurebrands.co.in) Future Group (www.futuregroup.in) Future Capital Holdings (www.fch.in) Future Generali (www.futuregenerali.in) Future Learning & Development (www.fldl.in) Future Supply Chain Solutions (www.futuresupplychains.com) Future Media (www.futuremedia.in)
http://www.futuresupplychains.com/http://www.futuresupplychains.com/


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Bibliography

Books and Journals

BAJAJ, CHETAN, 2005 , Retail management. Newdelhi. Oxford university press

GUPTA, RAHUL, 2004 , Food Retailing Emerging trends, Hyderabad.icfai books

aro project

Documents