art business today, june 2012
DESCRIPTION
The trade magazine for the art and framing industryTRANSCRIPT
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BUSINESSTODAYART
Art and framing award winners
Business tips for artists Sports framing The future of retail
£6.50
June 2012
www.fineart.co.uk
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Kick-start your creativity!Introducing the Mainline Gallery – our exciting new website facility!
You can use this e�ective new tool to get some great new framing ideas. We know choosing the right frame is an art in itself, and trying to �nd the right combinations to enhance or complement subject matter can be tricky and time-consuming.
So we’ve put together a stylish gallery of classic and contemporary art, framed exclusively with Mainline’s mouldings, slips and mountboard. With so many fantastic products to choose from, we’ve created some striking combinations. We hope our creativity stimulates yours!
Be inspired – check it out now!
mainlinemouldings.com t: 01949 861000 e: [email protected]
mainlinemouldings.com/gallery.php
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4 June 2012 ART BUSINESS TODAY
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NEWS
ART BUSINESS TODAY
BUSINESS26 Celebrating success
A focus on the winners of this year’s art and framing awards
32 Saving our high streetsA look at Mary Portas’ vision for the future of retail
ART38 I’d rather be in the studio
An extract from Alyson B Stanfield’s inspiring manual for artists
42 The art of sellingTwo artists explain how they take their work to market
44 Being objectiveIs it better for artists to sell licences orto make their own products?
FRAMING48 The best product launches of 2012
The highlights of this year’s most exciting new products for framers
52 A sporting finishChristy Gallagher explains how she frames sporting memborabilia
56 Fantastic framesA look at the elaborate frames on Paul Raymond Gregory’s artwork
REGULARS8 Trade news22 Face to face:
John Walsom23 Product news59 Trade Secrets60 Pete Bingham’s Agony62 Branch news63 Letters64 B2B: classifieds66 Last word:
Trevor and Nicola Royall,Royall Fine Art
COVERThe new Colour Cubes range fromMainline Mouldings,www.mainlinemouldings.com.See their advertisement on page 3
CONTENTSArt Business Today June 2012, Issue 3 First published June 1905 as the Fine Art Trade Journal www.fineart.co.uk
8
26
56
19
June 2012 5
COVER
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6 June 2012 ART BUSINESS TODAY
Art Business Today
Published by the Fine Art Trade Guild
16-18 Empress Place, London SW6 1TT, UK
T: +44 (0)20 7381 6616 F: +44 (0)20 7381 2596
[email protected] www.fineart.co.uk
PublisherLouise Hay
Managing editorAnnabelle Ruston
AdvertisingDebra Doherty
SubscriptionsMoira Sanders
ContributorsPete Bingham GCF
Christy Gallagher
Paul Raymond Gregory
Liz Honey
Mary Portas
Sally Scaffardi
Michael Setek
Alyson B Stanfield
Publication datesArt Business Today is published five times per
year: January, April, June, August and October
Subscriptions 2012UK Europe World
One year £29 £35 £43
Two years £52 £61 £73
To subscribe, call 020 7381 6616 or visit our
website, www.fineart.co.uk, and click on the ‘go
to Art Business Today magazine’ button
Liability©All rights reserved. ABT is intended to inform
but no liability can be accepted for action
taken, or not taken, in reliance on it
Guild CEO
Louise Hay
Master of the Guild
Maxwell Roberts
Experience, service and specialism
Last Monday (these things always happen on Monday morning) my
washing machine broke down. At 7.30am I Googled ‘washing
machine repairs west London’, at 7.35am I called Pimlico
Plumbers and at 8am their engineer arrived. Their man was
cheerful, even though it was a bedraggled Monday morning, and
competent, and mended the appliance within the hour. I paid £95 for the
visit. I could possibly have got the job done for £75, but was happy to pay an
extra £20 to get the job done quickly and with minimal inconvenience.
What does that have to do with art and framing? Well, it’s an example of
people being prepared to pay extra for excellent service. As Mary Portas
observes in her advice to Britain’s shopkeepers (page 32), most retail
pundits agree that great service is the critical differentiator between the
survivors of the recession and those who fall by the wayside.
In a highly competitive marketplace you will win if you are a step ahead of
your competitors, and small businesses are ideally positioned to take this
step. They don’t need to fill in 20 forms, attend a strategy meeting and write
a proposal if they want to start offering a picture hanging service, for
example. If their canny retailer’s instinct tells them that this customer is
worth a 20 per cent discount, they can give it on the spot without reference
to anyone else.
Mary Portas says that Britain’s shopkeepers need to focus their efforts in
three core areas: experience, service and specialism. Surely it must be easier
to make visiting a gallery or frameshop an enjoyable experience, than it
would be if we were in, say, the hardware or dry-cleaning industries? Buying
luxury goods should be fun and looking at beautiful objects or watching
skilled craftspeople at work should be engaging. As for specialism, all the
framers and gallery owners I know are tremendously knowledgeable. Every
time I ask for tips for the Trade Secrets page I am amazed at the ingenuity
of framers’ answers.
So, the good news is, framers and gallery owners seem to be in pole position
to be Mary Portas’ independent shopkeepers of the future.
Annabelle Ruston
BUSINESSTODAYART
Follow us on Twitter
twitter.com/abtmag
Like us on Facebook
facebook.com/artbusinesstoday
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E: [email protected]: 0844 800 1201W: www.saharfineart.comTwitter: @SaharFineArt
‘A Fresh Perspective into Contemporary Fine Art’Sahar brings you an eclectic portfolio of individually selected Originals and Signed Limited Edition Prints, sourcedfrom the finest contemporary artists around the world. At Sahar we offer a unique and private art consultation,individually tailored to meet your personal taste and requirements. Our experienced art consultants are on hand tooffer friendly and professional advice on all aspects of acquiring, hanging and caring for your art work.Call or visit Sahar Fine Art online today and begin building your art collection from the comfort of your home.
Join us for a Champagne Reception at the Radisson Edwardian Manchester on 14th June 2012, 5pm-9pm. Celebrating the Launch of Sahar Fine Art with an exclusive Contemporary Art Exhibition & Live Music. Champagne & Canapés will be served.Website Going Live: 30th May 2012
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NEWS
8 June 2012 ART BUSINESS TODAY
Brilliant programme and top exhibitors at 2nd MLC event
ALL ATTENDEES agreed that the
Fine Art Trade Guild’s second Meet
Learn Celebrate table-top trade show
and educational event was information
packed, and that the range of exhibitors
was spot on. However, both organisers
and exhibitors were disappointed by the
visitor numbers.
The first day of the two-day event
included hands-on interactive
masterclasses. Jim Anderson gave
delegates insight into how they can
make their businesses more profitable;
Toby Herlinger focused on colour
managment and preparing files for
digital printing; paper conservator
Louise Vaille showed how to mount
paperborne artwork to museum
standards; and David Wilkie GCF
helped guests create advanced
mountcutting designs that work.
Training sessions on the second day
were seminar format and included tips
on textile framing from Mal Reynolds
GCF Adv, a discussion on copyright led
by Master of the Guild Maxwell Roberts
and technical support on social media
matters from Gordon Fong of e-mango.
Visitors to the event also had the
chance to chat with exhibitors in relaxed
informal surroundings. Framing
suppliers at the event included Arqadia,
Ashworth & Thompson, D&J Simons,
Everest Paints, Hot Press, KC Glass,
LION Picture Framing Supplies and
Slater Harrison, the makers of
Colourmount. Computerised
mountcutters were on show from
Gunnar, Valiani and Wizard, while
pricing software was available from
Framiac and business advice from
framingmentor.com. Printing hardware
and consumables were shown by
Designline Systems, Fotospeed, Innova
Art and Mandev, and there were
paintings and prints from Clinton
Banbury and Anne Corless.
PhotoWonder showed how retailers can
diversify into offering photo restoration
and image enhancement.
John Turner, Angmering Framing &
Stitches, attended the event primarily to
see Louise Vaille in action, ‘I already do
Museum Level hinging but there’s
always more than one way of doing
things. I also want to talk to suppliers
and look at the latest innovations.’
Artists Jayne Leighton Herd and
Karen Wallis attended Toby Herlinger’s
training session in order to increase
their understanding of colour
management with the aim of achieving
optimal colour accuracy when having
their work printed. Edward Hookway,
Edward’s Framing, has just started
framing professionally so was looking
for suppliers and wanted to buy a
mountcutter. ‘I went to David Wilkie’s
masterclass and I had a good look at the
framing competition entries too. I need
to understand what can be achieved in
framing and set myself clear goals.’
Katie Herriman GCF, Towngate
Framing, was attending a range of
training sessions and looking at
computerised mountcutters. ‘I also want
to look at new mouldings and
mountboard; nothing beats actually
seeing and touching new products. New
accessories are always interesting too
and I’ve heard that Framiac pricing
software is really good so I’d like to see
a demonstration.’
John Partridge and Kate Marshall of
Gallery Stamford wanted to see the
framing competition entries and ‘seek
new ideas and inspiration generally’.
Photographer Keith Beckles visited with
the aim to talking to KC Glass about
specialist glazing, since more and more
customers are asking for this, and to visit
LION.
The last word goes to Keith Beckles,
who sums up the value of trade events
such as MLC, ‘It’s been so helpful to
have proper conversations with
suppliers. I had a good talk with Mal
Reynolds GCF about conservation
mounting and he introduced me to a
range of suppliers. If I’d learnt just ten
per cent of what I learnt today my visit
would have been worthwhile.’
This page, from top:Demonstrating Mandev’s new stretcher bars; Fotospeed’sToby Herlinger presents Guild continuous developmentcertificates to two delegates who attended his masterclass indigital printing; Jim Anderson with a visitor; Anne Corless atwork with Derwent’s water-soluble charcoal pencils
Opposite page, top row, from left: David Wilkie GCF leadinghis masterclass in advanced mount design; Pete Bingham GCFdemonstrating his Everest paintsSecond row: Designline’s Tony Hayton talks business andInnova’s James Cannone shows how JetMaster stretcher barsworkThird row: D&J Simons Joe Davis (left) with Master of theGuild Maxwell Roberts; Anne Hayton of Designline Systemsshow how the new Canon printer works; The Valiani team,from left, Mal Reynolds GCF Adv, Nico Valiani and JohnCooper GCF Bottom row: framing competition winner Katie Herriman GCFwith her winning frame; LION’s Nicola Harrold demonstratingher strutback machine; Dennis Page of KC Glass with his glassstorage unit
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NEWS
June 2012 9ART BUSINESS TODAY
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Although I sell most of my
limited edition art through
my website, I still find that
it’s really beneficial to get out
of the studio and exhibit at a
variety of different events. There are
many reasons for this other than the fact
that a lot of people just won’t buy art
online as they need to see what they are
buying. Getting out and about and
exhibiting takes a fair bit of organisation
and planning, and costs money, but it
can be a real bonus in terms of making
contacts, developing future sales and
gathering valuable feedback from the art
buying public.
Several years ago, a close friend of
mine who lives in Buckinghamshire told
me about a local art fair which she
thought would be good for me to
exhibit at. It was held over a weekend at
a school in Beaconsfield and sales
helped raise funds for the school. It
sounded like a good excuse for a
weekend away with my friend. The cost
for exhibiting included a nominal
hanging fee plus a donation of 30 per
cent of sales proceeds, which were
donated to the school. A smaller
commission was paid on
unframed prints and greeting
cards. I was delighted to sell
four framed prints, plus
numerous unframed prints
and cards. The exhibitions
are held twice a year and I
still take part whenever it’s
convenient.
It wasn’t just the
exhibition itself which was
good for business but, as I often find, it
is who you meet and the knock on
effects that really count. A local framing
shop and gallery were giving out
discount vouchers for framing prints
purchased at the fair. A couple of
people who had bought unframed prints
from me used the vouchers, which led
to the framing shop contacting me and
asking if I would be interested in selling
my prints through them. I am still
happily supplying the shop with my
prints several years on.
Another knock on effect has been
that people have seen my work in this
shop and gone on to buy different
artwork direct from my website.
One thing I have learnt about
exhibiting at art fairs, school fêtes,
Christmas fairs, or whenever you are
selling direct to the public, is to be sure
to have something to suit all pockets.
Most people attending these events
aren’t expecting to spend a large amount
of their hard earned cash, but most
people are happy to treat themselves or
buy a gift for £15 to £50.
I always take a range of prints,
mounted and unmounted, as well as
small canvases. People always like to
buy something, and even people without
an interest in art buy greeting cards.
Offering deals for multiple purchases
always goes down well too.
It constantly surprises me, when I
add up at the end of the day, how
significant the sales of small items can
be. �Sally Scaffardi is a photographer and
digital artist, contemporarywallart.co.uk
NEWS
10 June 2012 ART BUSINESS TODAY
ARTIST’S SKETCH‘People without aninterest in art buygreeting cards. Dealson multiplepurchases work welltoo’
Sally Scaffardi
FRAMING SUPPLIER Arqadia has
announced a nationwide hunt for
original artwork that will perfectly
complement its 2013 product launches.
The competition, which is open to
professional and amateur artists,
requires artists to submit a variety of
small compositions, which will later be
professionally framed and used by
Arqadia’s sales team for in-store
promotions.
Entries will be judged by a team of
industry experts including Fine Art
Trade Guild CEO Louise Hay and
Aquarelle Publishing MD Paul Taylor.
The winners will be presented with a
limited edition run of 15 6x4” prints,
and a further 15 will be kept by Arqadia
for framing. One lucky overall winner
will also take away £150 worth of
Arqadia products. All finalists will see
their work displayed at the Guild’s Meet
Learn Celebrate event in 2013.
Pauline Hutchinson from Arqadia,
said, ‘There is no better way for us to
showcase our products than by proving
first-hand how they can enhance a
beautifully crafted piece of artwork. At
Arqadia, we continuously strive to
support the art community by
developing products to best suit their
needs, and we wanted to show our
admiration for the artistic talent in the
UK right now by giving those who
deserve it access to a much wider
audience than they may have previously
found possible. We are very excited to
see the many different styles, themes
and interpretations we receive.’
Artwork must be no bigger than A4,
though all media and subject matter,
including photographs, are permissible.
Only one entry is allowed per
household. Submissions should reach
Pauline Hutchinson at Arqadia by 31
October 2012, and the winners will be
contacted the following month.
Visit ‘4 Walls by Arqadia’ on
Facebook, or follow @4wallsbyarqadia
on Twitter for competition updates.
www.arqadia.co.uk
You’ve been framed by Arqadia
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NEWS
June 2012 11ART BUSINESS TODAY
CALIFORNIAN ARTIST Thomas
Kinkade, who called himself ‘the painter
of light’, has died aged 54. Kinkade’s
idyllic country scenes enjoyed
astonishing commercial popularity,
making him the most collected artist in
the USA. It is said that one in every 20
American homes contains a work by the
artist.
Kinkade’s success is largely due to
this canny approach to marketing,
though he attributed it to divine
intervention: ‘When I got saved, God
became my art agent’.
Anyone phoning his Media Art
company would be greeted by an
operator with the words, ‘Thank you for
sharing the light’. ‘My paintings provide
hope to people in despair, provide a
reminder of the beauty of God’s
creation despite the darkness
surrounding our lives,’ he told the New
York Times in 1999.
His extensive network of galleries
sold a range of types of artwork, from
simple reproductions to those touched
up by ‘master highlighters’, while his
original paintings sold for tens of
thousands of dollars. He expanded his
enterprise to include countless other
products, from mugs and watches to
calendars, greeting cards, puzzles,
commemorative plates, fabrics,
furniture, wallpaper, themed housing
developments and
even an
autobiographical
feature film, with
Peter O’Toole
playing his art
teacher. A
millionaire many
times over, he was
the only artist to
have a company
traded on the New York Stock
Exchange.
There was, however, a darker side to
the painter of light. He was recently
sued by two gallery owners who claimed
he exaggerated the money to be made
selling his work. Prone to binge
drinking, he is said to have groped a
gallery employee then remarked, ‘I’m an
idol to these women. They sell my work
every day. They’re enamoured with any
attention I give them.’
Kinkade made several attempts to
promote his work in the UK and
opened several shops here. However,
despite his efforts, his style never struck
a chord with British buyers as it did with
Americans.
Kinkade, who reportedly died
following a drinking session, is survived
by his estranged wife and their four
daughters.
www.thomaskinkade.com
America’s most popular painter dies
Art Fair Europe exhibitioncancelledART FAIR Europe, the Germantrade fair for pictures and framingwhich was scheduled to takeplace in Nuremberg this autumn,has been cancelled. Showorganisers NürnbergMesse saythat the event has beencancelled for economic reasons,which meant they could notguarantee a quality event forexhibitors and visitors.‘We set ourselves the goal oforganising a larger exhibition thisyear with more than 100exhibitors. It is already apparentthat we will not achieve thisgoal,’ says the statement releasedby the exhibition managementteam. ‘NürnbergMesse very muchregrets having to withdraw thisattractive event from itsexhibition portfolio.’www.artfair-europe.de
Five star review forFotospeedFOTOSPEED’S TUBELESS InkFlowSystem for the Epson R3000 hasjust been given a maximum five-star review by AmateurPhotographer magazine. ‘Notonly is the system significantlymore cost-effective than usingproprietary inks, but it is alsosimple to use. With the inkcartridges being inside theprinter, regular physical checks ofthe ink supplies are important toensure the ink does not run out.’reported the magazine. However, some trade suppliersdo not recommend third partyinks, believing that using themanufacturer’s own inks is bestfor customers’ machines in thelongterm.www.fotospeed.com
Inbrief
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HIT TV show The Apprentice looked
at the art world in episode 8, and asked
contestants to represent two urban artists
and sell their work from a London
gallery to customers, collectors and
clients.
The teams first visited the artists to
choose who they'd like to represent.
Both wanted Pure Evil, but he chose the
more enthusiastic Team Stirling to sell
his work.
Team Stirling - led by Jade Nash, 29 -
brought in a final commission of
£4,579.65, narrowly beating Team
Phoenix, whose end figure was £4,442.
Upon sacking 28-year-old bridal shop
owner Laura Hogg (pictured), Lord
Sugar commented, ‘You think you're a
good salesperson. I’m not totally
convinced, so, Laura, you’re fired.’
www.bbc.co.uk/programmes/b0071b63
NEWS
New GCF examiner in NZMICHAEL MASTERS GCF Adv hasbeen appointed as a new GCFexaminer in New Zealand.Michael is joint owner of OldMasters Picture Framing inOtorohanga and also runs a Guildaccredited framing trainingschool.www.angushouse.co.nz
Emap Connect is rebrandedi2i Events Group EMAP CONNECT, organiser of theSpring and Autumn Fairs, isrebranded as i2i Events Groupand has been restructured as astandalone operating company.The changes come as part of amajor reorganisation of Emap, inwhich three new independentoperating companies will beestablished and the groupholding company (Emap)becomes Top Right Group.i2i Events Group is led by MarkShashoua. Hisimmediatefocus is tobuild aninternationalsales teamand seek expansionopportunities in fast-growingoverseas markets, particularlyChina, Latin America andSingapore. Mark Shashouacomments, ‘This is a greatopportunity to grow our brandsglobally and it has given us thefreedom to make our owninvestment choices. We will beinvesting in great content at allour events and will give furtherfocus to delivering operationalexcellence for visitors andexhibitors.’www.i2ieventsgroup.com
Inbrief
12 June 2012 ART BUSINESS TODAY
Art Vinyl look for galleries around Europe
The Apprentice focuses on art
FRAME MANUFACTURER Art Vinyl
is looking for galleries for their 2012
Best Art Vinyl competition. Each
November, Art Vinyl looks for the most
exciting record sleeves of the year, then
a panel of music industry design experts
selects a shortlist of 50 sleeve designs.
These are celebrated in exhibitions
around the UK and Europe during the
following year.
Previous winners include Muse’s
psychedelic cover for The Resistance in
2009, Klaxons’ Surfing the Void in
2010 and Bright Eyes’ The People’s
Key in 2011. Exhibitions of the
shortlisted designs have been held in
London, Edinburgh, Folkestone,
Brussels, Paris, Stuttgart, Berlin
Gothenburg and Sydney.
All the designs will be displayed in
the unique Play & Display Flip Frame.
Play & Display Flip Frames allow music
lovers to change the contents instantly
without taking the frame from the wall.
It is the first framing solution designed
to hold vinyl records, and
accommodate the differences in album
and 12” sizes. Available in neutral black
or stunning white, Play & Display Flip
Frames retail at £39 for one or £99 for
a triple pack.
Vinyl records are making a major
comeback. In the past year, vinyl sales
in the UK have increased by more than
40 per cent.
www.artvinyl.com
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NEWS
June 2012 13ART BUSINESS TODAY
The Family of Mat Board Cutting Machines
UK Sales: D & J Simons & Sons Ltd (London). Tel +44 20 7749 8250 [email protected] Support Group: ‘There to Help & Support’ - [email protected] Rep. of Ireland Sales: Scorpas Moulding (Kilkenny). Tel +353 56 777 0949 - [email protected]
Exciting New software from Valiani
Providing powerful tools that help you create more with your Valiani cmc.
valiani.com
OutNow
NowOututN
The Family of Mat Board Cutting Machines
Rep. of Ireland Sales: aliani Support Group:VValiani Support Group:
D & J Simons & Sons Ltd (London)UK Sales:
The Family of Mat Board Cutting Machines
Scorpas Moulding (Kilkenny)Rep. of Ireland Sales: ‘There to Help & Support’ - [email protected] Support Group:
el +44 20 7749 8250 [email protected]. T Tel +44 20 7749 8250 [email protected] & J Simons & Sons Ltd (London)
el +353 56 777 0949 - [email protected]. TScorpas Moulding (Kilkenny) ‘There to Help & Support’ - [email protected]
el +44 20 7749 8250 [email protected]
el +353 56 777 0949 - [email protected]
el +44 20 7749 8250 [email protected]
MAINLINE MOULDINGS’ website
has been updated to make life easier for
the framer and provide even more
valuable information.
The stock notification feature tells
customers when a product is running
low in stock, gives the due delivery date
and informs them when it arrives back
in stock. The user can even choose
which days to receive the information
on.
‘Speedshop’ is a quick way to place
your order. If you know what you want,
just enter codes and quantities onto the
shopping list and checkout. You can
also speedshop by uploading your list as
a CSV file.
A favourite time saving feature is the
ability to assign your own reference code
to any product. Once logged in the user
can search for a product using their own
code, which will show on the order
confirmation email, the despatch note
and the invoice.
The latest feature is the gallery, which
showcases different styles of artwork in
Mainline frames. Moulding and
mountboard information is displayed
together with details and links to the
artist and publisher.
Mouldings are displayed on the
website in 3D spin view, which shows
how light and shadow alter the
appearance of a moulding, and means
that framers can view the side edges and
the back.
www.mainlinemouldings.com
Mainline website goes 3D
A portrait of George Clooney, nominated for TheDescendants, printed on Moab paper
Moab wins accolade at the OscarsFOR THE first time the US Academy ofMotion Pictures Arts & Sciences hascommissioned Douglas Kirkland tophotograph the nominees for this year’sOscars. The resulting 30x40” limitededition portraits have been printed onMoab’s Entrada Rag Natural 300 paperand are included in an exhibitionentitled Out of Character.Moab, a Legion Paper brand, is availablein the UK from ColorConfidence.comwww.moabpaper.com
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In January Nancy Durrant of The
Times wrote an article titled ‘The
year of British artists’ regarding
major exhibitions planned for 2012
of work by artists including
Hockney, Freud and Hirst. One line in
particular struck a chord, ‘It’s not going
to be archery or synchronised
swimming that hauls us out of the
doldrums. It will be the artists’. Well
said Nancy, I thought, with an element
of confidence. Local communities
everywhere are responding to the
Cultural Olympiad and planning sports
and culture related events, bringing with
them some much needed cheerfulness.
Battle is no different and is
incorporating it all under the Battle’s
Big Event umbrella, a summer-long
series of community events.
But despite being built on the site of
one of the most significant events in
English history, the Battle of Hastings in
1066, Battle was overlooked for
inclusion on the route of the Olympic
torch. We get ‘a moment’ though - a
photo opportunity which brings the
torch to Battle Abbey for milliseconds
on 18 July.
However, Battle has sculptor Louise
Giblin ARBS to bring a touch of
Cultural Olympiad excitement.
Louise has spent the past year
creating her ‘Bodycasting
Olympians’ project, working closely
with Dame Kelly Holmes, Beth
Tweddle MBE, Kriss Akabussi
MBE, Sally Gunnell OBE and
Paralympian swimmer Darren
Leach. For the duration of the
Olympics the resulting sculptures will be
exhibited at Saffron Art Gallery, along
with accompanying drawings,
photographs and narrative - but it’s the
sculptures that will get all the attention.
Each life-sized sculpture will symbolize
the athlete’s chosen medal, with
intricate carvings to represent the city in
which it was won (Athens, London, Los
Angeles, Barcelona and Sydney
respectively), all unified by the union
flag and a stylised musculature. You can
catch a glimpse of the sculptures on our
website or if you’re in the area do pop
in and say hello - the dates are 27 July
to 11 August.
Now, if you read my last article,
you’ll know we’re trying hard to keep
abreast of developments in social
networking. However within a week of
submitting the article it was already old
hat: I discovered Pinterest.com, reputed
to be the fastest growing social sharing
website in the history of the universe.
Ever! It’s all about beautiful people
sharing beautiful things with lots of
other beautiful people worldwide who
leave beautiful comments. Cue panic
phone calls to our weary Web Man with
strict and urgent instructions to get me a
pin-it button. ‘I have a website full of
beautiful things and I need them shared
on Pinterest!’ I pleaded. I very quickly
got my precious pin-it button, for each
item on our website, and my world is a
calmer place. But where will it all end?
And how am I ever going to keep up?�Liz Honey co-owns Saffron Art Gallery
and Sussex Framing Centre,
saffrongallery.co.uk
NEWS
14 June 2012 ART BUSINESS TODAY
SHOP TALK‘I got my preciouspin-it button, foreach item on ourwebsite, and myworld is a calmerplace’
Business beingdone at AutumnFair Internationallast year
Liz Honey
1600 EXHIBITORS are set to show
500,000 products at this year’s Autumn
Fair International, and that includes
60,000 never-seen-before product
launches. The fair is the ideal place to
stock up on Christmas gifts and to assess
the trends for 2013.
The event is divided into nine zones,
including: home interiors and furniture;
kitchen and housewares; and greeting
and stationery. The hobby, arts and
crafts sectors was added last year, in
response to the massive ‘make do and
mend’ trend that is sweeping the UK.
The show takes place from 2 to 5
September at the Birmingham NEC.
www.autumnfair.com
Stock up for Christmas at Autumn Fair International
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NEWS
June 2012 15ART BUSINESS TODAY
JACK SAYERS Products, a specialist in
retail display units, has acquired
Selwyn’s, which designs and
manufactures display systems for
galleries and frame shops.
John Selwyn Smith, who founded
Selwyn’s in 1992, says, ‘I am very
pleased that Jack Sayers Products
decided to take over the Selwyn’s range
upon my retirement. I feel confident
that they are best suited in the industry
to service the home market as well as
worldwide export sales. I wish them all
the success for the future in taking the
business forward.’
Jack Sayers Products is a Norwich-
based family business that has been
serving the industry for over 30 years.
Jack Sayers, his wife, son and daughter
all work for the business. John Selwyn-
Smith and his wife Irena were well
known in the trade and were familiar
faces at trade shows around the world.
www.jacksayersproducts.co.uk
Jack Sayers acquires Selwyn’s
Jack Sayers (left) with John Selwyn-Smithat Spring Fair Birmingham
Art and Copyright updatedA SECOND edition of Simon Stokes’well respected Art and Copyrightmanual is now available. The firstedition, published in 2001, quicklyestablished itself as the leading texton the issue of the intellectualproperty rights protecting artisticworks. The new up-dated editionincludes wider coverage of theArtist’s Resale Right, the relationshipbetween new media and art anddigital developments generally. The306-page paperback, published bylegal specialists Hart Publishing,retails for £35.www.hartpub.co.uk
Image: Margaret Salisbury - FRPS, EFIAP, APAGBImage: Margaret Salisbury - FRPS, EFIAP, APAGB
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NEWS
16 June 2012 ART BUSINESS TODAY
So that’s that then – the Art and
Framing Industry Awards
season is over for another year.
And what a weekend was had
by all. We kicked off early
doors on Sunday while the trade fair
was setting up, when masterclass
students enjoyed words of wisdom from
framingmentor’s Jim Anderson, and two
lucky artists got the personal attention of
Fotospeed’s Toby Herlinger who
helped them understand how to manage
their digital image files.
Louise Vaille gathered a crowd for
her class on museum mounting art on
paper, and David Wilkie GCF’s
advanced mountcutting masterclass was
very well attended, with students
attempting an ambitious sample design.
The trade event was once again very
well supported by suppliers and several
new exhibitors joined us for the first
time. The level of visitors during the
open days was disappointing as many
more pre-registered than attended;
however we were pleased to welcome
artists, gallery owners and framers who
turned up having received flyers and
mailouts. We’ve applied lessons learnt
from our Spring Fair seminar speakers
and promoted the event heavily via
Facebook and Twitter with our
@MLCevent2012 feed attracting
hundreds of followers. And many
fantastic tweets afterwards. The framing
awards entries were superlative. We
had some very fine artist nominations
and all the entries for the business
awards were deserving of a trophy,
but there can be only one.
Well done everyone who dragged
themselves out of bed after a night of
celebrating to attend the Guild’s AGM. It
was fantastic to see so many members
and we welcome to the Court: Toby
Herlinger, Steven McKee GCF Adv, Jim
Anderson, Joe Davis and Steve Burke.
Monday’s seminars and discussion
groups were busy. David Wilkie GCF’s
talk on choosing colour in framing was
described as ‘an inspiration’ by one
happy student. Neil Duguid’s talk on
starting up a gallery and diversification
certainly gave attendees something to
think about, and close attention was
paid to Peter Hayton GCF’s talk on
adding digital printing to your business.
Questions from attendees meant that
Mal Reynold GCF Adv’s textile framing
class continued long after closing time.
Maxwell chaired a lively, and very
focused, group discussion on the
copyright issues affecting artists and
publishers. Huge thanks are due to
Bernie Nyman of B M Nyman & Co
Publishing Lawyers for lending his
expertise. Martin Harrold led a select
group discussion on the Guild’s new
mountboard logos.
It was our intention, in Martin’s
words, ‘to add texture to the event’ and
we certainly did. Thank you sponsors,
whose support is invaluable, trade fair
exhibitors, speakers and tutors, and
Jenny Isaacson GCF who helped in
myriad ways, and my team for their
extraordinary commitment in the run
up to the event.�Louise Hay is the Chief Executive of the
Fine Art Trade Guild
IN BUSINESS‘@MLCevent2012attracted hundredsof followers onTwitter’
AROUND 400 artists and makers will
once again be showing their work and
demonstrating their skills at Art in
Action, which takes at Waterperry
House, Oxfordshire, from 19 to 22 July.
Last year around 25,000 visitors
attended the event to learn, attend
classes and buy artworks and artifacts.
New this year will be a marquee of work
from artists in Commonwealth
countries, in celebration of the Queen’s
Diamond Jubilee; tent makers from
Cairo showing how they make their
elaborate appliqué pieces; and the
culmination of the One Oak Project in
the woodwork marquee.
www.artinaction.org.uk
Art in Action offers more classes and more artists
Louise Hay
LandscapeartistRichardTrattcreating apicture atArt inAction2011
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NEWS
June 2012 17ART BUSINESS TODAY
Inbrief
Germany’s biggest secondseason trade fairTENDENCE, the German gift andinteriors trade event, takes placein Frankfurt from 24 until 28August. Tendence is Ambiente’ssister show and is the biggesttrade event in the Germanconsumer goods calendar duringthe second half of the year.Last year’s show attracted morethan 52,000 trade visitors. Thelatest products and trends for thecoming seasons were presentedby over 2000 leadinginternational exhibitors.www./tendence.messe
frankfurt.com
Framingmentor.com andFramers Corner join forcesJIM ANDERSON of trainingconsultancy framingmentor.comis now sponsored by FramersCorner and Wizard. ‘I’m their petexpert, if you like,’ he explains. ‘Iwill be helping at training days,supporting their sales team andoffering their products for sale onmy website. It is a mutallybeneficial arrangement.’www.framingmentor.comwww.framerscorner.co.uk
IT’S BEEN a busy few months for
Graham Finch and his team at
blutulip.com. Since the business was
launched at Spring Fair International, art
valued at £2million retail has been
offered for sale through the site and 162
independent galleries and artists have
signed up. The business has also just
scooped the much-coveted Art &
Framing Industry Innovation Award (see
page 26).
blutulip is a B2B site that enables
retailers and artists to buy and sell
quality limited editions, originals and
sculptures among themselves at trade
prices (sites like eBay sell at retail
prices). A print which is sold out from
the publisher may be languishing in one
gallery’s stock room, while another
gallery desperately wants it for a
customer. blutulip puts the two parties
together and a sale is made. ‘We are
creating a more equal marketplace and
protecting the independent gallery,’
explains MD Graham Finch. ‘We have
invested a quarter of a million pounds in
the business because we believe in it 100
per cent. The fact that so much artwork
is already being offered for sale through
blutulip shows that there is a residual
stock issue in the trade, and I am proud
to be helping gallery owners with their
cashflow.’
blutulip allows gallery owners to show
customers around 1000 images, not just
the 40 or 50 they have hanging in their
gallery. Members can opt to ‘hide the
trade price’, so customers can browse
available artwork online and the gallery
doesn’t lose a sale because they don’t
stock a particular artist’s work. A ‘secret
code’ means the gallery owner can see
the price, so deals with customers can
be struck on the spot. This is another
example of blutulip being cashflow
driven: a deposit is taken there and
then, as the item is being ordered in
specially.
blutulip also aims to develop the
careers of new and established artists by
exposing their work to galleries across
the country. Once again, help with
cashflow is key, as blutulip enables
artists to take money upfront rather than
to loan their work on an SOR basis.
‘We have just invested a further £10,000
in our new ‘Buy, Try & Return’ service
which launched this May,’ explains
Graham Finch. ‘We listened to our
gallery owners who were nervous about
buying originals from new artists without
seeing them first, so they now have two
days to view the artwork, after which
they can send it back for a charge of just
£7.50 + vat. It costs us £25 to despatch
and collect artwork, but we will absorb
the extra cost. We don’t charge artists to
send or collect artwork ether; we view
these costs as business overheads and a
sign of our commitment to the market.’
Growing the market for fine art is
another key objective for blutulip. Also
launched this May is their corporate art
service, which an employee, Nick
Skellon, is working on full time.
Artwork is marketed to companies at
prices mid-way between trade and retail
and an impressive direct marketing
campaign is underway to attract
companies to the scheme. Features
include an option for employees to buy
discounted artwork, which introduces
them to the ‘collecting habit’.
Importantly, blutulip has a validation
process so if members try to upload
unsuitable artwork it is declined. Gallery
owners can upload 100 images at a time
and artists 35.
www.blutulip.com
£2million of artwork for sale at blutulip
Framers Corner’s Sam Cook (left) with JimAnderson
Graham Finch, MD andfounder of blutulip
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NEWS
18 June 2012 ART BUSINESS TODAY
IN PRINT‘If you send thesame electronic fileto a dozen printerseach will producedifferent results’
This year’s Quality Printing
Award presented an interesting
and on the face of it, an
unusual and difficult challenge.
We were given an image file
(matrix) on disk, with no reference to
the original painting or any other
specific guidance from the artist. As a
printer I am however often faced with
this predicament and so took to the
challenge. But what interpretation do I
make? Should I alter the colour balance
or leave the tone intact? For
reproduction prints, I don’t always have
the benefit of seeing the original; it may
have been sold, locked in a museum or
perhaps the artist is long dead. A more
hopeless situation is where there is no
original, as with photography or
electronically produced artwork, such as
‘paintings’ produced using the brushes
app on the iPad, which is now a popular
trend. This is where things really
become subjective and open to
interpretation.
So how does one judge the printer’s
work? Whose print is the best, the
winner of the award? I can guarantee
that if you send the same matrix
(electronic file) to a dozen different
printers, each will yield differing results.
Those differences are not just down to
the bewildering choice of digital fine art
papers, let alone the different inks to
squirt with. Even in this increasingly
‘colour managed’ world, there are just
so many variables involved in
reprographics that there is no
absolute, no right answer. So
in this case, every one of
the interpretations could be valid so
long as basic standards are met.
This doesn’t help a supplier looking for
the best printer for their work. How
should they choose between them? This
is where perseverance comes into play.
An artist often has something in mind in
terms of the desired hues and tones for
a particular piece.
Not so long ago I was sent files from
Australia and was asked to send proofs
to the artist in London. Changes were
required, so I took note of the feedback
and sent another set. The client was
happy and production proceeded in an
orderly fashion. I would always advise
customers to give the printer the benefit
of the doubt if they haven’t seen the
original or if there is none. If you find a
printer who listens and doesn’t just give
you a disclaimer about colours not
matching then you’re off to a good start.
Printing is a process that involves
many choices and decisions. I like to
involve my clients in that journey and
mutual co-operation often yields results
that are all the more successful.
Working together with clients also
makes my job all the more interesting.
Through collaboration I’ve designed
artists’ books, produced artworks,
reproduced many well executed
paintings and created layouts for
elaborate exhibitions in large public
galleries. If you recognise this
evolutionary aspect of printing then
you’re onto a winner. �Michael Setek runs fine art reprographics
and giclée printing specialist Art4site,
gicleeprinting.co.uk
MARY EVANS GCF Adv, Applegarth
Framing, has stepped down as chair of
the Fine Art Trade Guild’s Framers
Committee and Mal Reynolds GCF
Adv, Harlequin Frames, has been
unanimously elected to take her place.
Mary, who is passionate about raising
standards within the framing industry,
played an invaluable role in launching
the advanced GCF qualifications,
establishing the Five Levels of Framing
and publishing guidelines for the tapes
and adhesives used in framing.
Mal is well-known in the trade for his
expertise on framing fabric art. He
regularly delivers lectures and training
sessions on the subject, as well as on
conservation framing and hinging. Mal is
a founder member of the Valiani
support group.
‘The framing industry owes a huge
debt of gratitude to Mary for all her
hard work and for selflessly giving her
time to the development of the trade,’
says Master of the Guild Maxwell
Roberts. ‘Mary’s time as chairman has
been amazingly productive, but I am
sure that Mal is more than equal to the
task of continuing her work.’
www.applegarthframing.co.uk
ww.harlequin-frames.co.uk
Changing places on the Framers Committee
Michael Setek
Master of the Guild MaxwellRoberts (right) presenting Mary
Evans GCF Adv with a floral tribute
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NEWS
June 2012 19ART BUSINESS TODAY
A passion for fashionLIS AND Dave Price GCF, PricelisArt, have produced giclée printsfor Maxwell, an artist specialisingin fashion, which were displayedduring Bath Fashion Week. Theshow celebrated the beauty ofclothes and the women whowear them.www.maxwellndj.co.ukwww.pricelisart.co.uk
Double whammy for GrahamClarkeGRAHAM CLARKE (below)enjoyed a successful exhibition inthe National Theatre’s OlivierFoyer, which included over 100etchings, 60 watercolours andnumerous sketchbooks, photos,notebooks and memorabilia fromGraham’s travels. The exhibitiongenerated a great deal of mediaattention and the venue broughtGraham’s work to new audiences.The NT bookshop sold many ofthe artist’s books and posters. Graham’s etching It’s a Doge’s Lifeon the Grand Canal will be onshow at this year’s RoyalAcademy Summer Exhibition.This rare image is part of theGrand Tour series, published in1988.www.grahamclarke.co.uk
Inbrief
Pip McGarry exhibition this summer
THE CONTEMPORARY art industry
will include a significant new player
when Sahar Fine Art launches in June.
The company, whose strapline is ‘a
fresh perspective into contemporary
fine art’, launches with a champagne
reception at the Radisson Edwardian,
Manchester, on 14 June and the website
went live on 30 May.
In the words of MD Sara Rafique,
‘Sahar brings customers an eclectic
portfolio of individually selected
originals and signed limited edition
prints, sourced from the finest
contemporary artists around the world.
At Sahar we offer a unique and private
art consultation, individually tailored to
meet customers’ personal tastes and
requirements. Our experienced art
consultants are on hand to offer friendly
and professional advice on all aspects of
acquiring, hanging and caring for
artwork.’
Sara Rafique trained as a lawyer, then
changed course and joined the art
world, working at various times for both
DeMontfort Fine Art and Washington
Green. ‘I soon realised that I wanted to
form a fine art company of my own,
one which recognises global
contemporary fine art and delivers with
excellence in service. Art is very
personal and what Sahar delivers is a
very unique and personalised fine art
experience,’ she explains. Sara has since
travelled all over the world sourcing
contemporary artwork for a discerning
audience of art lovers.
www.saharfineart.com
New player in contemporary fine art
Dave and Lis Price GCF with Maxwell(centre) at his private view
Sara Rafique (far left), MD and founder ofSahar Fine Art and two of her artworks
AN EXHIBITION of African wildlife
by Pip McGarry opens at The Frame,
Odiham, on 30 June and runs until 14
July.
Pip McGarry is known for his
paintings of big cats and African game
animals, which he studies on camping
safaris to game reserves in Botswana,
Tanzania and Kenya. His painting Flight
of the Zebra fetched £29,300 at auction
in 2008. Pip is also founder of the
Marwell International Art Society,
Europe’s largest wildlife art society, and
is a judge for the BBC Wildlife Artist of
the Year competition.
www.theframe-gallery.co.uk
www.pipmcgarry.com
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NEWS
20 June 2012 ART BUSINESS TODAY
Inbrief
The Fitzwilliam choosesConservation by DesignCAMBRIDGE’SFITZWILLIAMMuseum hasacquired abespokePlanorama®drawerstoragesystem fromConservationBy Design, tostore itsgrowingcollection of precious medals.The medals had previously beenstored in wooden cabinets thatwere no longer large enough anddid not offer a suitableenvironment. Dr Adrian Popescuexplains, ‘Many of our medals aremade of copper alloy or lead, whichif not cared for correctly, willdeteriorate over time. The inert aluminium system hasdrawers lined with plastazote foam,which is not chemically reactivewith lead and copper alloy. We canstore over 2000 artifacts in thePlanorama® yet it is compact.’ The unit supplied to The FitzwilliamMuseum consists of 70 individual20mm deep drawers.www.conservation-by-design.co.uk
Equine art in Terminal 512 PAINTINGS of horses by FayeNasser-Joley are on show atHeathrow Terminal 5 as part of theOlympic and Paralympiccelebrations. The exhibition isentitled Faster, Higher, Stronger.http://nasser-joley.com
THE SECOND FrameArt Expo trade
show, held in Rome this spring,
showcased ‘made in Europe’ frames,
artwork, machinery and framing
materials. 6500 buyers travelled from 60
countries to visit the event and see the
latest trends, innovations and new
products that were being shown by over
100 exhibitors. The vast majority of
exhibitors were Spanish and Italian
moulding manufacturers, so the
emphasis of the event was on framing
rather than print publishing.
The event ran alongside Photoshow,
a major photo and digital imaging show,
which once again helped to maximise
the number of visitors.
‘In difficult economical climates trade
fairs are the most direct and effective
way of ensuring that your production
activities are at the cutting edge and that
you are abreast of market
developments,’ says Fabio Ustignani,
organiser of the exhibition.
Brian Bogie, of UK mountboard
brand Colourmount, observed that
overseas buyers were plentiful, and
visitors to his stand came from Canada,
Kazakhstan, Serbia and South Africa.
David Roe, of UK publisher
Rosenstiel’s, adds that they saw buyers
from over 40 countries.
Steve Goodall, Hot Press, who
exhibited last year as well, reports that
visitor numbers were significantly higher
this year. Jim Anderson,
framingmentor.com, comments, ‘I was
very pleasantly surprised by the visitor
numbers. Many exhibitors agreed that
there were twice as many visitors as last
year, and there was an amazing variety
of nationalities present. The show was
an excellent opportunity to make new
contacts and see everyone in the trade.’
John Peterson from US manufacturer
Fletcher-Terry was pleased with the
show, ‘It is almost back to full strength,
as good as the SACA fair in its heyday,
with most of the Spanish and Italian
moulding manufacturers present making
it the world’s leading trade fair. The tie-
in with the photo exhibition was very
good for us and bought in the right type
of visitor.’
Many more people attended
educational events than last year. The
programme included seminars on
marketing, business diversification,
selling online and trend forecasting. US
framer John Ranes GCF CPF presented
seminars on each of the three days and
reports that delegates attended from
India, Brazil, Egypt and Spain. ‘The
eduction area was very professional and
my sessions were pretty much packed to
capacity,’ says John.
Next year’s FrameArt Expo show will
be held in Milan from 22 to 24 March.
www.frameartexpo.com
Second FrameArt Expo held in Rome
A gilding demonstration being prepared on an exhibitor’sstand
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June 2012 21ART BUSINESS TODAY
THE 23RD annual Focus on Imaging
show attracted a record 37,684 visitors,
70 per cent of whom were trade visitors
or professional photographers.
Martin Harrold, MD of exhibitor
LION Picture Framing Supplies, who
have already re-booked for next year,
comments, ‘There were lots of new
people at the show, which was
incredibly busy. We gave away a record
number of catalogues. There was a lot
of interest in our canvases, laminating
equipment and printing solutions. We
created a whole framing workshop at
the show, with framers using the
equipment, which attracted a lot of
attention.’
Next year’s show will once again be
held at the Brimingham NEC and takes
place from 3 to 6 March.
www.focus-on-imaging.co.uk
Record attendance at Focus on Imaging
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22 June 2012 ART BUSINESS TODAY
So you are a qualified architect?Yes, in my 20’s I was designing theatres,
but the time taken to complete projects
became frustrating. Qualification as an
architect is a big investment but, at 29, I
sold the house, travelled for a year then
turned professional as a painter. The
contacts I’d made helped me to secure
commissions for architectural
illustrations - I still do these, but now I
can choose the work that interests me.
It helped that I’d spent a year as a
scenic artist for theatres, painting 22’
high canvases to tight deadlines, which
taught me to work fast, and to paint
from the shoulder, not the fingertips.
While I was at university I exhibited on
the railings of the Bayswater Road,
which showed me that people like my
paintings. I always sold any paintings I
did on the spot - people like to feel an
attachment to a work, and seeing it in
progress gives them a story to tell.
Do you have an agent?For illustrations I’m represented by
Illustration Ltd, they found me online
and invited me to join them, which was
flattering as they accept less than four
applicants per thousand. I’m sure it
helped that I'm easy to find online.
As a painter I’m represented in
London by Burlington Paintings, who
sell my oil paintings of London, but not
watercolours or other subjects. I supply
other galleries with prints and originals,
but not if I feel that doing so would
impact negatively on my relationship
with my main gallery.
Tell us about recent commissionsI’m often asked to paint interior views of
private yachts, planes and large houses.
I’ve recently completed a series of
watercolours of the refurbishments to
Kensington Palace, which were
commissioned by Historic Royal
Palaces. I've supplied paintings, and
limited editions, to west end theatres for
presentation to producers. My client is
the publicity agent for the productions.
How do you market your work?These days, most people find me -
Burlington Paintings found me online.
I’ve taken stands at art fairs, advertised
in magazines and held open studio
shows, but never reached the right
audience. I have spent time knocking on
gallery doors, but I’m not sure it’s the
best approach any more. Emailing good
images to galleries can work, and if it
doesn’t, the rejection isn’t as bad as
walking out of a gallery.
Occasionally I sell images to greeting
card companies, which doesn’t make a
lot of money, but it’s good publicity.
One of my galleries contacted me
having seen a card on a friend’s
mantelpiece. I turn down quite a few
commissions now, either through lack of
time or because of the fee. Editorial
illustrations pay especially badly.
How much time do you spendpainting?At the studio, about 80 per cent. The
rest of the time is admin, and scanning
and printing artwork. If I notice my
website slipping down the search
engines, I upload images and text. I
update the site every couple of weeks. I
regularly update my Facebook page,
which I enjoy doing, as the life of an
artist is very solitary.
I have to work in a studio away from
home - going out to work helps focus
my mind. I spent many years working in
Soho and Covent Garden, and the buzz
and vibrancy of city life is what I try to
capture in my paintings.
Are prints important to you?Not at the moment, most of my work is
commissions. I print limited editions
myself on an A2 Epson printer. I also
have an A3 Epson scanner - larger work
can be scanned in sections and merged
in Photoshop. I sell prints through
galleries and my website, with payments
via PayPal.
Any advice for artists starting out?The key thing is to make it easy for
people to find you. That’s likely to
involve a strong online presence, but
you need to get your work out there in
as many ways as you can. It also helps to
have a niche, so people looking for
specific subject matter can find you.
It’s taken me 20 years to get where I
am, both commercially and technically,
but I've had a good time getting here. It
takes years to refine and develop your
painting style, as well as to build up a
network of contacts and understand how
the art market works, so expect to work
hard, but make sure you're always
having fun, or it will show in your
work.�www.johnwalsom.co.uk
See John’s work on page 24
Building areputation
JOHN WALSOM explains how he made the transition fromarchitect to professional artist, with oil paintings selling forthousands of pounds in a Mayfair gallery
FACE TO FACE
![Page 23: Art Business Today, June 2012](https://reader034.vdocument.in/reader034/viewer/2022042718/568bd74c1a28ab20349f33dd/html5/thumbnails/23.jpg)
The Luxor range is available in 25 and 38mm with deep rebates of 15 and27mm, which is ideal for squeezing in double thick mounts. The range isfinished in six variations of matt black, gold, silver and pewter and iscompetitively priced from only £1.86 per metre. Email for more information,[email protected].
A range of workfrom fine artist,designer, illustratorand medical artistAnne Corless can beseen on her website.Anne is also an artdemonstrator, tutorand writer.
June 2012 23ART BUSINESS TODAY
PRODUCT NEWSTo advertise here, contact Debra Doherty on 020 7381 6616 or email: [email protected]
Entries are £80 for Guild members, £150 for non-members (+ VAT)
[email protected] www.paultavernor.co.uk
Paul Tavernor, Leaping Fox Marketing
Art Vinyl
0207 241 4129 www.artvinyl.com
01948 81 81 81 www.selectiveprints.co.uk
Selective PrintsSelective Prints are pleased to release three new striking London images byFranklyn J Scott. The images, Buckingham Palace, The Tower of London andUmbrellas (Regent Street in the rain) are all editions of only 55 and aredesigned to particularly appeal to overseas visitors. The full set of Franklyn JScott’s work can be seen on the website.
01949 861000 www.mainlinemouldings.com
Mainline Mouldings
Anne Corless
01253 780734 www.annecorless.com
‘A fleeting glimpse to a secretworld, welcome to Paul Tavernor’swildlife collection.’Distinctive images depicting fastaction and characteristicbehaviour. Paul’s recognisable oilpaintings are highly sought after,with an excellent track record ofprint sales.Presenting Lunar Nights, one ofmany popular images of hares,and other British mammals.Title: Lunar NightsEdition size: 250Image size: 28x20cm (largerprints and box canvases available)Trade price: £20For a comprehensive trade tariffand a wide selection of images,contact Sam.
Create an original displaywith vinyl records. The FlipFrame features a simplequick release system,allowing you to changeyour record display at anytime. Available at all goodframing shops, includingJohn Lewis.
00 41 79 843 7881 www.abfile.com [email protected]
Alex Borissov
Ravioli painting by Alex Borissov brings abstract expressionism to the nextlevel of emotional intensity. ‘Take one freshly boiled ravioli, dip it inhousehold emulsion and ferociously launch with a catapult on a thicklyprimed canvas’, says Alex, ‘and you will get a painting derived from theunique combination of intention and chance.’
![Page 24: Art Business Today, June 2012](https://reader034.vdocument.in/reader034/viewer/2022042718/568bd74c1a28ab20349f33dd/html5/thumbnails/24.jpg)
24 June 2012
PRODUCT NEWS
ART BUSINESS TODAY
Marialuisa Marino
07770 553787 www.marialuisamarino.com
Beyond Fantasy: MarialuisaMarino Paintings & Poetry ispublished by LeppiPublications
Graham Clarke Ltd
01622 743938 wwww.grahamclarke.co.uk
Title: All TheWorld inLondonFormat: signedfine art posterImage size:410x342mmPoster size:500x700 mm Trade price:£12.50;discountsavailable forpurchases offive or morecopies.In celebrationof All the Worldin London
Artist: Lynda KettleTitle: African DawnFormat: archival giclée printed onHahnemühle 308gms cottonSize: 27x20"Edition: signed limited edition of 95
Trade price: £80(no minimum order)View a full range of signed limitededition prints from self publishingartist Lynda Kettle on the website.
Lynda Kettle
07970 729530 www.lynda-kettle.com
Dresden mouldingshave a mottled, waxytexture whichcombines with subtlerich brown tones andmatt silver detailing.This classic Arqadiaprofile has beenupdated with subtledetailing andcurvatures. The satinblack umber finishoffers a distinctlyantique feel and thedesign is available in six sizes. The 25mm profile has a generous 8mm rebatedepth, while the 36mm classic panel shape adds dimension and drama. The40mm design includes a graceful raised curved slope, while the 50mmshape features a more subtle raised curve. The profile is also available in60mm and 77mm widths. Prices start at £2.13 per metre, or through thechop service at £2.98.
Arqadia
01234 852777 www.arqadia.co.uk
Artist: John WalsomTitle: 2am, Bar ItaliaFormat: limited editionprint of 250Retail price: £105 + VAT
John Walsom
020 3258 5078 www.johnwalsom.co.uk
Sky Blue Publishing
0117 9733995 www.skybluegallery.co.uk
Artist: Stephen HansonTitles: After a Walk and Second BreakfastImage size: 430x430mmEdition: 195Format: limited edition giclée prints
![Page 25: Art Business Today, June 2012](https://reader034.vdocument.in/reader034/viewer/2022042718/568bd74c1a28ab20349f33dd/html5/thumbnails/25.jpg)
June 2012 25ART BUSINESS TODAY
PRODUCT NEWSTo advertise here, contact Debra Doherty on 020 7381 6616 or email: [email protected]
Entries are £80 for Guild members, £150 for non-members (+ VAT)
07944 893305 www.geoffbeckett.co.uk
www.greatart.co.uk 01484 714636 www.studioofjameswheeler.co.uk
Geoff Beckett Publishing
GreatArt Studio of James Wheeler
The OverThe Hillseries oftexturedacrylicpaintingson boardincludesoriginalworksonly. Sizesvary (theimageshownmeasures16x12”)and tradeprices range between £195 and £295 framed.Geoff’s paintings can be ordered via the website. A range of limited editionprints of his watercolour work is also available.
Clinton Banbury IllustrationTitle: Power ShowerFormat: signedlimited edition gicléeprintEdition: 195Image size: 30x30cm Price: £16(umounted), £18(mounted) RRP: £39/£45
Gifts for christeningsto retirements. Formore elephants andmany otherhumorous prints thatare suitable as lastinggifts for all ages,please see thewebsite.
01789 773526 07971 106628 www.clintonbanbury.com01273 682159 www.bookroomartpress.co.uk
Bookroom Art PressThese Olympic sporting images are numberedlimited edition giclée prints by best-selling artistCyril Power:Title: The Runners (below)Price: trade £63 (RRP £148)Title: The Eight (left) Price: trade £89 (RRP £215)
Art for all – the best price guaranteed! No matter your favourite technique,whether you are a professional artist, an intermediate artist or a beginner,the management of your budget is important to you. I LOVE ART offers aninnovative and clear answer to your wishes and an unbeatable price matchguarantee. The online daily price update guarantees to be, without anyconditions, the lowest price in the UK throughout the year. Find out more atwww.ilove-art.co.uk
Image size:30x30cmTitle: SilentNatureTrade price:£28
01948 81 81 81 www.selectiveprints.co.uk
Selective PrintsSelective Prints are pleased to releasethree new striking London images byFranklyn J Scott. The images, BuckinghamPalace, The Tower of London andUmbrellas (Regent Street in the rain) areall editions of only 55 and are designedto particularly appeal to overseas visitors.The full set of Franklyn J Scott’s work canbe seen on the website.
![Page 26: Art Business Today, June 2012](https://reader034.vdocument.in/reader034/viewer/2022042718/568bd74c1a28ab20349f33dd/html5/thumbnails/26.jpg)
BUSINESS
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Celebrating successAnnabelle Ruston reports on the art and framing industry’s 20thawards event, where guests celebrated the industry’s achievementsand networked with friends and business contacts old and new
26 June 2012 ART BUSINESS TODAY
From left: Derek Tanous, Tanous Fine Art Frames;Anna-Marie Bartlett, The Framing Lady; PeterCleevely GCF, Picture Corner; Katie Herriman GCF,Towngate Framing; Suzanne Parker GCF,Appleshaw Frames; Ann Carroll, Picture This Art &Framing; David Wilkie GCF, Eagle Gallery
‘
![Page 27: Art Business Today, June 2012](https://reader034.vdocument.in/reader034/viewer/2022042718/568bd74c1a28ab20349f33dd/html5/thumbnails/27.jpg)
BUSINESS
June 2012 27ART BUSINESS TODAY
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Buckingham Fine Art’s TimmyMallett accepting the Best-selling Up & Coming ArtistAward from sponsor TomHopper of Daler-Rowney
Dennis and Michael Page, KCGlass, with Master of the GuildMaxwell Roberts (centre)
James Laing (left) and MikieTeige of Tiger Fine Art
Ian Stalworthy ofblutulip.com
![Page 28: Art Business Today, June 2012](https://reader034.vdocument.in/reader034/viewer/2022042718/568bd74c1a28ab20349f33dd/html5/thumbnails/28.jpg)
BUSINESS
28 June 2012 ART BUSINESS TODAY
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THE WINNERSArt Business Websitelionpic.co.ukSponsor: Slater Harrison andColourmount
Art Retailer of the YearChalfont Art & FramingSponsor: Besso Limited
Best Mount DesignStuart Hibberdine GCF, Angles of ArtSponsor: Framers Corner and Wizard
Best-selling Published ArtistKerry DarlingtonSponsor: Arqadia
Best-selling Up & Coming ArtistTimmy MallettSponsor: Daler-Rowney
Customer ServiceLION Picture Framing SuppliesSponsor: Fine Art Trade Guild
Guild Challenge Framing AwardKatie Herriman GCF, TowngateFramingSponsor: Valiani
Innovationblutulip.comSponsor: i2i Events
Quality PrintingDesignline SystemsSponsor: Innova Art
Sales PromotionThe Framing WorkshopSponsor: Art Business Today
Thanks to Birds Birds Birds forproviding images for both framingawards and the Quality PrintingAward, and Fotospeed for creatingprints for the framing awards
The LION PictureFraming Suppliesteam. From left:Martin, Margaret andNicola Harrold, andTony Walker
Innova Art’s JamesCannona (right)presenting theQuality PrintingAward to DesignlineSystem’s Tony Hayton
![Page 29: Art Business Today, June 2012](https://reader034.vdocument.in/reader034/viewer/2022042718/568bd74c1a28ab20349f33dd/html5/thumbnails/29.jpg)
BUSINESS
June 2012 29ART BUSINESS TODAY
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Buckingham FineArt’s KerryDarlingonaccepting theBest-sellingPublished ArtistAward fromArqadia’s SteveBurke
The team from Zeigeist Fine Art.From left: Martin Colley, ClaireWestmoreland, Alister Colley
From left, the Fine Art TradeGuild’s Moira Sanders, withYolande Purdew and SusanKey, Key Creation
Brian Bogie ofSlater Harrison
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BUSINESS
30 June 2012 ART BUSINESS TODAY
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�Graham Finch ofblutulip.com(left) accepts theInnovationAward fromRamin Rouhaniof i2i Events
Ray Loud and PamPayne fromBuckingham Fine Art
Winning this award is fantasticon a personal level as it tells mycustomers that I understandthe aesthetic side of fine artprinting, not just the technicaland IT aspects
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BUSINESS
June 2012 31ART BUSINESS TODAY
Artist AnneCorless (right)with the Fine ArtTrade Guild’sDebra Doherty
Innova Art’sKimberleyBullock
Framers Corner’s Sam Cook (right)presents theaward for BestMount Design toStuart HibberdineGCF, Angles of Art
Nico Valiani ofValiani (left)with Art4Site’sMichael Setek
Paul Cumberland of BirdsBirds Birds (left) withArqadia’s Graham Miller
Joe andHelen Davisfrom D&JSimons
Keith and Jenny Isaacson GCFfrom Topmount Framing
Gunnar’s Sarah Osborne GCF Adv(left) with Pauline Hutchinson ofArqadia
Artist Jorge Aguilar-Agon
Artist Gordon King
MarkWilson(left),Framiac,with JimAndersonof FramingMentor
Guild CEOLouise Haypresentingthe ArtRetailer ofthe YearAward to IanMorris GCF,Chalfont Art& Framing
![Page 32: Art Business Today, June 2012](https://reader034.vdocument.in/reader034/viewer/2022042718/568bd74c1a28ab20349f33dd/html5/thumbnails/32.jpg)
BUSINESS
32 June 2012
M�%,��"%'�&������)�&�'��''���#%"��� &�����!��"(%�����&'%��'&��%��" #����'�����!�&" �'� �&
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%�'����!���'���%�&��"�� "�����%�'����!���'��&"#��&'���'�"!�"��'��� ��"%�!�'�"!����!��!'�%!�'�"!���%�'����%&��'����#����!�� �%&�)���+#�%��!��&�"���%����,'"��,/&�!�*��%����"��&�"##�!�� �����" ��!���*�'�����%�##��!��%���&&�"!���)�������"!&#�%���'"����!���'"��,/&%�'������!�&��#�� �*��+#��'�'�"!&���)�����!��%��'��
�!�'�% &�"��)��(���&�%)������!'�%'��! �!'�!���+#�%��!�������!&'�*�����'���)�%���������&'%��'���&��!� �!,���&�&&� #�,��������'"�����)�%����!�*��%����"�&�"##�%���&�� �%�����*�"&�� �!�&�'��!!"'���!��&�"(���!"'�����%�)�%&�������"!�,��"#��"(%������&'%��'&���)��"�&(%)�)�!���!�'����('(%���&�'"�%��"�!�&�*��'/&���##�!����!������)�%�&" �'��!�!�*���'��'"*!���!'%��)���!�,�%�'�&
�"(���!��")�%�'�����&'�'*"�,��%&��!�'"'����"!&( �%�&#�!���*�,��%" �"(%�����&'%��'&�!"*�")�%����#�%���!'��'��!����'"�'������'�"!���&�!�)�%����!����%�%�������!!"'��!��&�"(���!"'�''� #'�'"�&�)���)�%,������&'%��'��('(!��&&�(%��!'���'�"!��&�'���!��'��
��&(��'��&�*����"!�,��"!'�!(��'"� (�'�#�,�����&'%��'&���!������)��,���,!� ���
�+��'�!���!��&"�����#����&�'��'���)���&�!&��"�����"!��!���!��'%(&'�'"���" (!�',����&�!&��"�����"!��!��*������&�'���%���!'�%�"'&�����%�,��� "!&'%�'�����&����!��%"�����!���!�&" ���!&'�!��&�%�����'�����!���*���!)�&'��!��!���%��'�&"�������#�'����!�'������%'�"��"(%�" (!�'��&��'�����"!" �����#�'���*����"��"*�
The state of our high streets������&,��%���'��"" �"��'�����&'���*
������&� ��!'�'��'���%���%�'����%&��"(����!�!���'���"#�!�!��"��!�*��""��������&�"#&�"!��)�%,������&'%��'��*������"%���"('��!��#�!��!'&�*�"��"(��!/'��" #�'���'��%�*�'��&"�%�!���"&'&�"%�'��#%"��&&�"!���& ��!��#"��&��"��'���%��%��%�%�)��&��"(%���,����'"%&���)����!����'����""��"��'��������&'%��'�&�!��'��'�'� ��1. Recession���!�%���&&�"!�&'%(���� �!,��%�!�&��&�##��%�������)�!��"(%������&'%��'&��!��'�%%�����&'�'��� ��%�,�"!���!�&�+�&�"#&&'�!�&�)���!'��!�������&'%��'��""'�������&�����!��,��%"(!��'�!�#�%���!'��!�'�%��,��%&����"#����%��!"'�"#�!�!��!�*�!��#�!��!'�&�"#&�
ART BUSINESS TODAY
The Portas Review,commissioned by thegovernment from retail guruMARY PORTAS, outlines whathas led to the decline of our highstreets, her vision for the futureand how that vision can bedelivered. The highlights of thereview, which has tremendousrelevance for art and framingretailers, are summarised here
Saving our high streets
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With town centre vacancy ratesdoubling over the last twoyears and total consumerspend away from our highstreets now over 50 per cent,the need to take action is clear
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BUSINESS
34 June 2012 ART BUSINESS TODAY
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The cost of trading in manyareas outweighs the benefits ofbeing in town. The governmentmust consider how businessrates can better support smallindependent businesses
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Independentretailer MartinTracy GCF, TheFramingWorkshop,explains why ThePortas Reviewmatters
Hands up who has read The Portas Review?Be honest. I mean read it from cover tocover; not just the parts that whichevernewspaper you read chose to highlight. It’snot heavy reading and is just 46 pages inlength. Mary Portas believes that our highstreets have reached crisis point and thatunless urgent action is taken, much ofBritain will lose forever social and culturalamenities that have been valued by localcommunities for generations. Places thatgive people a valuable sense of belongingwill disappear.How we shop as a nation has changedbeyond recognition. The phenomenalgrowth of online retailing (and I defyanyone to say they don’t), the rise ofshopping by mobile, the sophistication ofthe major national and internationalretailers, the experiences offered by today’snew shopping malls, along with thesubversive creep of supermarkets,combined with a recession, have allconspired to change our retail landscape.What is happening on our high streets is
not a new phenomenon. Neither are thefatal blows inflicted on small businesses byout-of-town mega retailers, or thesupermarkets that are occupying our edge-of-town countryside and their takeover ofsmaller in-town corner shops. We now have seven ‘baby’ supermarkets inBath. The recent closure of many nationalhigh street names – Past Times, Habitat,Jaegar, Jane Norman, National Trust Shop –to name a few, leaves gaping holes that willonly discourage high street shoppers.Closures such as these elicit a flurry ofletters in both national and localnewspapers – most people really do seemto care. My experience over the last 12 to18 months is that shoppers are beginningto gravitate back to the independent highstreet retailer. As long as those ‘indies’ provide a high levelof personal service and knowledge alongwith perceived value (you really don’t needto be the cheapest – just the best),shoppers will come and search you out.Our best-selling products are our service,knowledge and passion for what we do. In the ‘shopping favourites’ feature of anational Sunday colour supplement PeterPilotto described the artisan quarter of Bathas ‘A nice little gathering of independentshops, centred on Walcot Street andLondon Street. Outside it’s all hustle butinside each there’s a feeling of tranquillityand creativity’. Not a bad endorsementfrom a leading national fashion retailer.
Crucially, Mary’s review sets out to inspirepeople to seize the initiative. Over the pastthree months I have asked suppliers, theirrepresentatives, fellow Bath retailers, localgovernment officials, a landlord or two, anynumber of friends and professionalmanagers within our industry if they hadread Mary’s report. Just one, anindependent Bath bookseller, had done so.Not only that but, like me, he intends to gethis staff to read it too. Everyone who is remotely involved withretail, from the shopping public to localgovernment and landlords who, bydefinition, should all care about the survivalof our high streets, should read it. Now!Download it and start thinking about howyou could make a difference, before it’s toolate. You might even find you are alreadydoing some (or most) of what Maryrecommends. If so share your vision withothers. Here’s the Local Government Associationresponse to The Portas Review: ‘The mostvibrant town centres offer a wide range oflocally responsive services that create acomprehensive retail, cultural andcommunity hub. This is crucial for thefuture of the high street as it is an offer thatits competitors struggle to match. Futuregovernment policy must acknowledge this,not treating retail in isolation, butempowering councils to integrate theshopping offer effectively alongside othercultural and community services.’
View from the shopfloor
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BUSINESS
June 2012 35ART BUSINESS TODAY
BUSINESS
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Too many charity shops,betting shops or fried chickenjoints puts off potentialretailers and investors. But weneed to encourage people totake on empty properties
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see www.colourmount.co.ukfor colourmount stockists
taking a fresh look at colour
taking a fresh look at colour
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BUSINESS
36 June 2012 ART BUSINESS TODAY
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Textile, conservation and 3D framing workshopsIndividually designed to meet your requirements
Harlequin Frames, Lincolnshire. Contact Mal Reynolds GCF Adv to discuss details,01673 860249 or email [email protected]
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BUSINESS
June 2012 37ART BUSINESS TODAY
Surviving in today’s value-minded,aggressively discounted, convenience-focused market means reappraising howto complete and doing things differently.Retailers need to bring something to ourhigh streets that the internet never could.And they need to do it with such acreative flourish that people come backtime and time again.You’ll never be able to competesustainably on price. You’ll never beat thesheer efficiency of the web. You’ll nevercompete with the range and diversity ofthe major multiples and supermarkets.Where you need to focus your efforts is inthree core areas: experience, service andspecialism.ExperienceCreate a retail environment that makesshoppers feel at ease, a place they are sohappy to be in that it’s a given they’ll buysomething. Too many retailers start with
the product and build outwards. Too fewstart with the customer experience anddesign the product to fit into it.ServiceMost of the retail pundits proclaimed thatgreat service would be a criticaldifferentiator between the survivors of therecession and those who fall by thewayside. I’d go one step further. I believethat good service is our basic right. Far toomany businesses don’t prioritise goodservice. This is where the smaller operatorcan step in and break the mould. It’samazing how the smallest service gesturesreally make a difference: from connectingwith and really knowing and caring foryour customers, to having an in-depthknowledge that guides and advises them;serving is quite simply the new selling.SpecialismFinally, I believe that in a climate where thegeneralists rule the roost, smaller
shopkeepers should reassert theirspecialism. One thing most of usunderstand is the value of a real expert.Most of the better examples of new Britishretailing are guided by the hand of aspecialist in one form or another. Specialistbread shops, retro fashion shops, winemerchants, new kinds of beauty boutiques,optical specialists or farm shops. Specialistretailers know how to express andmanifest their expertise across everythingthey do. And I don’t just mean theirproducts. Shopkeepers of Britain, whilst many of youare living through some of the mostshockingly tough trading periods in recenthistory, I believe if you put the customerfirst, compete on a higher playing field andbring something genuinely different to ourhigh streets, then the customer will comeand find you.Good luck!
A few words of advice to Britain’s shopkeepersfrom MARY PORTAS
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38 June 2012 ART BUSINESS TODAY
I’d rather be in thestudio
In this extract from Alyson BStanfield’s inspirational book I’dRather be in the Studio, the authorargues that teaching and publicspeaking are an important partof an artist’s professionaldevelopment
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42 June 2012 ART BUSINESS TODAY
Nicki MacRae and J P McLaughlin, two commercially successfulartists, provide more hints and tips from the studio and share theideas that help them promote and sell their work
The art of selling
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This page:Nicki MacRae and herpainting, Stenness Stonesand Full Moon
Opposite page:JP McLaughlin in his studioand Finishing Touch
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Being objectiveDiversification is a buzzword for growth at the moment, and manyartists are diversifying into 3D merchandise. Some are producing theirown products, while others prefer to sell licences in their imagery.Annabelle Ruston talks to artists about the pros and cons of bothstrategies
This page: Bone china mugs made
by Mary Ann Rogers
Opposite page, clockwisefrom left:
Kitchen textiles featuringAnn Edwards’ work made
under licence by UlsterWeavers;
Simon Drew illustrationson a range of products;a bag, a mug and a card
from Sarah Bayliss
![Page 45: Art Business Today, June 2012](https://reader034.vdocument.in/reader034/viewer/2022042718/568bd74c1a28ab20349f33dd/html5/thumbnails/45.jpg)
ART
June 2012 45ART BUSINESS TODAY
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Not everyone wants or canafford to buy a picture, andmugs and scarves are morepopular as gifts. Merchandise atunder £20 sells well at fairs. Youneed something for everyone
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![Page 46: Art Business Today, June 2012](https://reader034.vdocument.in/reader034/viewer/2022042718/568bd74c1a28ab20349f33dd/html5/thumbnails/46.jpg)
ART
46 June 2012 ART BUSINESS TODAY
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#%"�(��!�� (�&���#%"!&��!�����&���"(#���"��,��%&���"�����(&��&���!������"*�%��"&'��'� &�'"�&����'"��(&'" �%&*�"��������%�*"%���('��"!/'�*�!'�'"&#�!��-����"!����� �'������'�"!�#%�!'���%���!��&���'�(!��%�-�����&"�&���&�*����&����'&���%�����&��""����&'�!�&��'����&�"*&
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Sarah Bayliss has bookedstands at 41 shows this year,mainly agricultural events, butalso craft, gardening and tradeshows, which costs an arm anda leg and is hard work
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This page, clockwise fromtop:a silk scarf from Mary AnnRogers; a gardening mugfrom Simon Drew; a MaryAnn Rogers duffle bag;mugs and cards from SarahBayliss
Opposite page:Tins bearing Simon Drew’sdesigns
![Page 47: Art Business Today, June 2012](https://reader034.vdocument.in/reader034/viewer/2022042718/568bd74c1a28ab20349f33dd/html5/thumbnails/47.jpg)
ART
June 2012 47ART BUSINESS TODAY
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I stopped manufacturingbecause we were turning into agiftware company, not a designstudio. Our goods were selling,but were taking us down aroute I didn’t want to travel
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FRAMING
48 June 2012
The best product ‘What have you got that’s new?’ is the question on the lips of pretty
much everyone visiting a stand at one the spring trade fairs. Art
Business Today makes it easy for you to see the best new products of
the year at a glance
ART BUSINESS TODAY
Hot PressNon-stick TeflonTM coated scissors
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FRAMING
June 2012 49ART BUSINESS TODAY
launches of 2012
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FRAMING
50 June 2012 ART BUSINESS TODAY
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FRAMING
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D&J SimonsThe Photoblock Range�'$��'.3.!+."*�� -&$�$- !+$2"423.,$12�3.�"1$ 3$�3'$(1�.6-/$12.- +(2$#�/'.3.!+."*2�$7/$1(,$-3(-&�6(3'�2(-&+$�(, &$2�.1,.-3 &$2���'$���,,�����!+."*2� 1$ 5 (+ !+$�6(3'�$(3'$1�!+ "*�.1�6'(3$
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FRAMING
52 June 2012
A sporting finish
With framers across the countryplanning their Olympic windowdisplays, Christy Gallagherdiscusses the inspiration andtechniques behind some of hersporting memorabilia projects
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I cut the lettering andapertures with one of ourTrucut machines. I used a triplemount, made from Arqadiaboards, and the frame is fromFrinton Mouldings
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FRAMING
ART BUSINESS TODAY
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�.--"' ��'��!�'�%"' �-!�� %�,,�0�,���"-�(����'" !-&�+���,"'���-!���+�&��",��(.-��4�0"������.,���-!����,�&�$��.--�+��(+�-!��&(.'-,��,�(.+��+.�.-&��!"'�,�('%2��.-��(�+��.)�-(�1��4��-�0�,�-+"�$2�-(� �-�-!���' %�,�(��-!�,%��/�,�#.,-�+" !-���.-���&�'� ���"'�-!��'��
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I arranged the boots at anangle, partly because I likeasymmetry, and to break upthe composition a little.Touches like that personalise aframe and make it unique
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I cut the lettering using ourTrucut. I decided to include thethree gold stars in the mountas this links the mount to theshirt and introduces anothercolour into the frame
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56 June 2012 ART BUSINESS TODAY
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Fantastic frames
Art Business Today finds outmore about the breathtakinglyimaginative and elaborate framesthat surround Paul RaymondGregory‘s collection of Tolkieninspired paintings
This page:Home of Tom Bombadil; 102x127cm;frame 170x170x12cm; painted 2004.The painted frieze around the paintingwas later used to create the framearound Khazad-Dum
Opposite page, clockwise from top:Khazad-Dum; 152.5x244cm; frame198x289.5x10.7cm; painted 2003.The Secret Entrance; 127x102cm;frame 307x171x15.3cm; painted 2005.The Death of Théoden; 102x127cm;frame 129x154x8cm; painted 1990
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The creative process��#�!����������%��&�#����!��#������
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&�,&���'�%��.�'/&�!"��""�����'������"%�'�)���� �!'&�"��'����%� ���%��'""����),��!�")�%�&���"*�������'���&#��'&�*�'��!�'���" #"&�'�"!���" ��� ���&�!��� "!( �!'���',�'"��(� �!'�'�� ��*���&'"'��%&�%�$(�%���� "%��������'���##%"�����������'���%� ��"!���&'%"!��&�(�#'(%��&(����'�*�����""��*����������%� �� (&'���)�&(���,�&'%"!���!"(���'"��"!'��!�'��#��!'�!��'�"(���������%� ��&�"(������#�%��'���!��' "&#��%���!�*�����'���%'�&'/&�)�&�"!���!���"(%�&����""� �!,�%� �&��%����!�%����!��%���'�� "%��'"'�����&��"!�"��'����%���!��'����"(%��"�&'�&'�&�"��'����(,�%&�'��!�'����%'��'&����/
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"!( �!'���'%�#',�����&���"!��"����!/&�""��������� �%����"!��.�"�!�*�������%� �!��'��&�*"%���!��"����"%�'�"!�*�'���'�%��������%��&'�#�!��� ��&(%�&�+��-��!��'�����!)�&�&��%��&'����%��&"��'�*���������������!��!���" �&&�"!�"%�'����%��'& �!��'��"�!���)��&�/"#�!�&���(���.�('�����)��!"��"(�'�'��''��,/���#%"�(���&" �'��!���!�%�������/��***�&'(��"���"�(�
�Top: Dragon’s Lair;61x61cm; frame83.5x83x11cm; painted2002. This frame is inlaidwith real snake skin
Below:The Great Goblin;102x127cm; frame160x190.5x25.5cm;painted 2004. Imagecourtesy of TheSouthampton City ArtGallery
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DAVID ROBINSON GCFDR FRAMING
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JENNY ISAACSON GCFTOPMOUNT FRAMING
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SARA GALLAGHERTHE FRAMERY
June 2012 59
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Pete Bingham’s
AgonySend your framing problems to: [email protected]
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ART BUSINESS TODAY60 June 2012
FRAMING
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ART BUSINESS TODAY June 2012 61
FRAMING
Congratulations to
KERRY DARLINGTONBest-selling Published Artist 2012
from the sponsorArqadia
www.arqadia.co.uk
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BRANCH NEWS
62 June 2012 ART BUSINESS TODAY
COTSWOLDS
REGIONAL ORGANISER
Cath Friend GCF, Emerald Frames07507 77401728 Jun, 11 Sep, 23 Nov
EAST MIDLANDS
BRANCH MASTER
Andy Rossiter GCF, Artisand Framing and Art01778 39466418 Jul, 10 Oct
LONDON, INC MIDDX & SURREY
BRANCH MASTER
Paul Webb GCF, Artwork Creations020 8390 020511 Jul, 19 Sep, 21 Nov
NEW ZEALAND
REGIONAL ORGANISER
Keith Stewart GCF CPF+64 6 358 9014TBA
NORTHERN IRELAND
BRANCH MASTER
John McDermott, Still Photography02893 36868225 Oct
NORTH EAST
REGIONAL ORGANISER
Maxwell Roberts, Headrow Gallery,0113 269 424419 Jun, 16 Oct
SOUTH WEST
REGIONAL ORGANISER
Martyn Holehouse, Seventh Wave Gallery,01288 35693512 Jun, 18 Oct
WEST MIDLANDS
REGIONAL ORGANISER
Louise Hill, Permajet, 01789 7392009 Oct
WESSEX
REGIONAL ORGANISERS (EASTERN)
Johanna Cruickshank, Framing Star,01962 850430 and Suzanne Parker GCF,Appleshaw Frames, 01264 77225118 Sep, 27 Nov
Membership AssistantNii Tackie looks at a couple ofthe highlights of this spring’sbranch events
Wide ranging sessions in the south
What’s on in 2012?
Top: Johanna Cruickshank (left) and Suzanne Parker, jointregional organisers of the Wessex Branch, at their recent event
Below: Mal Reynolds GCF Adv showing guests in theCotswolds how to make museum quality hinges
Left: An example of 3D framing from Martin Tracy GCF
Details of upcoming branch events, reports on past events and detailsof officers and regions can be seen in full at www.fineart.co.uk
![Page 63: Art Business Today, June 2012](https://reader034.vdocument.in/reader034/viewer/2022042718/568bd74c1a28ab20349f33dd/html5/thumbnails/63.jpg)
June 2012 63ART BUSINESS TODAY
NEWSLETTERSLETTERS
Heat sealing Ordnance Survey maps
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A note of appreciation
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Letters and emails Write to: The Editor, Art Business Today,16-18 Empress Place, London SW6 1TT, [email protected]
The righthand side of the image shows the Custom Made™Ordnance Survey map before it was dry-mounted, while onthe left is the map after it has been mounted. It is easy to seethat the colours have bled and darkened to a drastic extent
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B2B
64 June 2012 ART BUSINESS TODAY
AGENTS AND JOBS
An exciting opportunity has arisen withinFrinton Mouldings for a tenacious salesprofessional to join our team withinScotland and Northern England.This position would suit an individual whohas worked closely with artists, galleries orframers in the past and who is happy towork 100% field based as our head office isin Hampshire.The successful individual will be required fora period of nine months starting August2012. We will provide company car, basicsalary of circa £20K, plus a commissionstructure reflective of experience within thesector and the ability to develop newbusiness. Box Ju1
BUSINESSES FOR SALE
27 years established town centre gallery.Street level gallery, first floor workshop.Owner emigrating/retiring. Building also forsale, £399,995.00. 3 bedroom duplexapartment with current tenants – providing£660 PCM. Sale of business and machinery£75K, stock at valuation approx £30K.Discount possible for full purchase. For premises, contact estate [email protected] +44 (0)1204 381281 For the business,contact Mr [email protected]+44 (0)1204 397707For sale in SW London. Well established,exceptional small picture framing businessbased in Battersea for sale due to ownerretiring. Turnover £58K (y/ended 30.9.11) hasbeen growing steadily throughout therecession with huge potential for furtherexpansion. Good mixture of domestic andcorporate clients with complete database ofall customers. Excellent return due to lowoverheads, no staff and premises onmonthly licence. £49,950 ono, includingstock and equipment.Please call 020-7223 9334Framing business for sale. Completepackage of all machinery, equipment, handtools, materials and paperwork required fora commercial framing business. Pleasecontact for details. (Hertfordshire) 01763 848685 or [email protected]
SERVICES
Affordable giclée printing for galleries,framers and artists. Easy upload, tradediscounts and great prices. Specialists inaffordable canvas prints. Visit point101.comfor more information and full price lists orcall +44 (0)20 7241 1113Bespoke and commercial picture framing.Mouldings too large? Frames too big? Noworkshops or framing staff? Exhibitionpending? Picture Perfect offer everything from their'rim only' frames for you to fit your ownmounts and glass etc, to a completeframing service to artists, photographersand art galleries. Guild CommendedFramers. 6 Harborough Road, Kingsthorpe,Northampton, NN2 7AZ, 01604 715989,[email protected],www.pictureperfect.org.ukDigital artwork suppliers. High volumephotographic restoration and enhancementservices. Range of photo-to-art productsavailable includes caricatures, Pop Art, andfantasy templates. Free to register. 0208 1442472 or [email protected] format flat bed Cruse scanningservice, also printing. Over 30 years fine artexperience. Sally Mitchell Fine Arts Ltd. Tel +44 (0)1777 838234 or www.dogart.comfor detailsMac-Royall / PC-Royall - Frame pricingsoftware available for both Macs and PCs.and in imperial or metric measurements.Powerful yet simple to use and easilyadapted to suit all businesses. Anindispensable tool for the modern framingbusiness. Visit www.royallframing.co.uk or call MikeRoyall GCF on +44 (0) 1454 617022National Acrylic Painters’ Association(1985) promotes through exhibitions theexcellence and innovation of acrylic paint.Contact NAPA for membership details: 134Rake Lane, Wallasey CH45 1JW,0151 639 2980, www.napauk.org,[email protected], winner of the 2009 Innovation Awardat the Art & Framing Industry Awards.Picture framers and galleries’ number onepricing tool. 90 days free full version,including 30 minutes free training.Download now:www.aditxyz.no/Main/Download/PFP/Demo/ADIT_PFP_DEMO.exeRichard C O Lovesey Fine Art & DesktopPublishing. Personalised stationery, businesscards, all in full colour. Products for artists:greeting cards, keyrings, notelets. Gicléeprinting. Mountcutting service. +44 (0)1507600836 www.loveseyfineart.com
REPLYING TO A BOX AD? Email yourcontact details to [email protected] or fax 020 7381 2596. We will forwardyour details to the advertiser
Scanning service: Cruse synchron systemwhich captures up to 500Mb from originalsup to 225x150cm with incredible detail andclarity. Tel: +44 (0)116 2843657www.artgroup.com
MATERIALS & EQUIPMENT
Hardwood wedges for stretched canvases.Over 50% of 19th and 20th centurystretched canavases have broken or missingwedges. We manufacture eight differentsize/thickness combinations of replacementhardwood wedges, £5.50 per set of ten plus£3.50 p & p per order. Try the StudioSelection:10 each, 4 useful sizes, £23.50 postpaid and save £2. Tel 01603 743374 withcredit/debit card details. Leveton Studio,Orman House, 17a Grove Avenue, NewCostessey, Norwich, NR5 0JDKleencut Arrow 76 mount/mat cutter plusblades. In excellent condition surplus torequirements. Price in the region of £200.Collection from Alton Hampshire.Contact 01420 22834Mounts4You. Online web based mountcutting service. www.mounts4you.co.ukRetirement sale. C & H Advantage Pro 48"mountcutter. Logan 3-step oval & circlemountcutter. Stretch-n-square needleworkstretcher. Print browser. 36" Bench-Endguillotine. Excellent condition. Great value.0117 9698735 (Bristol)[email protected]
Daler Rowney – inspiring creativity since1783. For all mountboard requirements,please contact: Tom Hopper – Key AccountManager - [email protected]
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Sports Framing offer training from basicsup to GCF standard. I day engineeringcourses on the Morsø. Oldham, Lancs.www.sportsframing.co.ukTextile framing workshops available fromMal Reynolds GCF Adv, Harlequin Frames,Lincolnshire. Individually tailored. Call 01673860249 or email [email protected] discuss detailsUK School of Framing. A range of coursesavailable at a pace to suit each level to allowstudents to enjoy and absorb what is taught.Courses take place at venues all over the UKand are accredited by the Fine Art TradeGuild. www.ukschoolofframing.com,01494 459545Wessex Pictures Framing School (est 1987)offers training to novices and experiencedframers. It is recognised by the Fine Art TradeGuild. The 5-day course in Leatherhead is£395 + VAT. Phone Garry White GCF, 0845 456 9970
Stretcher bars and canvases made tomeasure in the UK. Fast turnaround.Softwood and hardwood bars. Any size from200mm to 3000mm. Print stretching service.Made by the UK’s leading manufacturer.For a catalogue call us now on +44 (0)1212480030. www.harrismoorecanvases.co.uk
TRAINING
Applegarth Framing, Derbyshire. Individualframing training, beginners to advanced,courses tailored to suit students’requirements. Contact Mary Evans GCF Advon 01283 703403 [email protected] of Framing Training School.www.fringearts.co.uk or call Lyn Hall GCFAdv to request prospectus. Flexible trainingto suit your needs. Accommodationavailable. Based outside Guildford/Farnham. Call (01483) 810555 Down School of Picture Framing. ALLcourses accredited by the Fine Art TradeGuild. Call Steven McKee GCF Adv 028 92693807 / 07834 787487downschoolofpictureframing.co.ukHarlequin Frames. Framing tuition tailoredto individual needs. Courses fully accreditedby the Fine Art Trade Guild. Contact MalReynolds GCF Adv. on 01673 860 249 [email protected] Art & Framing is a Fine Art TradeGuild accredited trainer. Basics to advanced,worldwide training on your premises. Over500 students to date. Roy Rowlands GCF01527 876293, [email protected] a Frame - Individual framing training by aqualified GCF (Hertfordshire/Essex borders).Courses fully accredited by the Fine ArtTrade Guild. Call Richard Williams GCF on01279 260069, www.inaframe.co.ukNorthern Framing School, Sheffield. Run bytrainer and author Pete Bingham GCF. Allaspects of framing, including GCF refreshercourses and 4-day beginner course. 0114245 1547 or [email protected] Framing (Bristol) – Individual or jointtuition is offered by Mike Royall who’s been aGCF since 1994 and is the only framingtrainer in the UK who’s also a qualified adulteducation teacher. All courses are fullyaccredited by the Fine Art Trade Guild. Formore information visitwww.royallframing.co.uk or call Mike on+44 (0) 1454 617022Sophie Brown Conservation Framing.Registered GCF tester in Australia. Individualtuition from basic to advanced framing. Theemphasis is on conservation.www.conservationframing.com.au+61 2 9518 0624
June 2012 65ART BUSINESS TODAY
AUGUST 2012 DEADLINEPlease send coupon and payment by 12 July to: Debra Doherty,Art Business Today, 16-18 Empress Place,London SW6 1TT, UK
�� CLASSIFIED (TEXT ONLY)30 words: £35 + VAT (FREE to Guild members). 50p per word thereafter. Box number £10 + VAT, Guild members£5 + VAT
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Guild Commended FramerStudy Guide
Published by the Fine Art Trade Guild
Researched, edited and compiled byAnnabelle Ruston and Fiona Ryan GCF
The GCF Study Guide The indispensable part of
every framer’s trainingCall Moira on 020 7381 6616 to order
GILDING COURSESA practical introduction to water andoil gilding in an intensive 3-daycourse with an optional 4th daycovering antique frame restoration.Courses held in London, Oxford,Salisbury, Newark, Hastings andScotland.
www.gildingcourses or call Jan Pike on 01424 754104 or07973 732184
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How did you start?�$�*'��$.���/-�$) ���-/$./��)���- 1*-�2�.�)� )"$) -�2#*��*'' �/ ���/#�� )/0-4�-/���# )�2 �( /�2 �,0$�&'4�� �$� �/*�*+ )���"�'' -4��)���#*. ��0)�-$�" � ''.�� ��0. �/# ���)/$' .�#�.���#$./*-$�.+��/*2)�! '�/#�/�. ( ��-$"#/�!*-��"�'' -4���# ��- ��2�.���'$//' �-0)��*2)���&�/# )��)��/# - �2�.�*)'4�*) �*/# -"�'' -4��2# - �.�)*2�/# - ��- �.$3�2$/#$).+$//$)"��$./�)� ��2#$�#�$.�� !$)$/ '4��"**��� 1 '*+( )/�
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66 June 2012 ART BUSINESS TODAY
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TREVOR AND NICOLA ROYALLopened Royall Fine Art inTunbridge Wells in 1983 with theaim of selling original work bysome of Britain’s best painters,sculptors and artisans, a formulathat still works for them today
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