art deco period in history

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    PR

    ESENTAT

    ION

    ON

    A

    R

    T

    D

    E

    C

    O

    STYLE

    SONAL SHARMA

    AAYOJAN SCHOOL OFARCHITECTURE,JAIPURBATCH 11

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    CONTENTS

    1. Meaning of Art Deco & Period 1

    2. Place of Origin 2

    3. Character tics 3-6

    4. Influence 7

    5.

    6.

    Famous Buildings of Art Decoa) EMPIRE STATE BUILDINGb) CHRYSLER BUILDING

    c)ROCKEFELLER CENTREd) FRIEDRICHSTRASSE SKYSCRAPERe) VILLA CAVROISf) CINCINNATI MUESUEM CENTRE

    Art Deco in Theatres

    8-31

    32-37

    7. Art Deco in Automobiles & Furniture 38-40

    8.

    9.

    Decline & resurgence

    Bibliography

    41

    42

    S.no TOPIC PageNo.

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    ART DECO

    ART DECO-MEANING

    Movement that engulfed its own unique artistry asit raced through interwar culture at exhilaratingspeed.

    It was coined in 1966.

    Term derives from 1stsyllables of French fordecorative arts(ARTS DECORATIFS).

    Unique for its short life span as an exotic influenceon Art Deco is Egyptian styling which emerged withdiscovery of Tutankhamuns tomb in 1922 but all

    disappeared by late 1920s.

    PERIOD

    Began in 1920s,flourished internationallythroughout the 1930s,into World War II era.

    1.

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    PLACE-

    Began

    inPARIS

    2

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    CHARACTERTICS-

    Represents elegance, glamour,functionality and modernity.

    Art Decos linear symmetry was a distinctdeparture from the following asymmetrical

    organic curves of its predecessor style ArtNouveau.

    It was purely decorative ornamental.Structure of Art Deco style is based onmathematical geometric shapes.

    Art Deco used machine age & streamlinetechnology such as electric lighting andskyscraper..

    3

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    Themes of Art Deco were trapezoidal, zig-

    zagged, jumbled shapes eg :FISHERBUILDING,GURDIAN BUILDING in Detroit,United States.

    4

    GURDIAN BUILDINGFISHER BUILDING

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    Use of stepped forms and geometric curves,chevron pattern, ziggural shapes ,sunburst motif.

    Art Deco is characterized by use of materials

    such as Aluminium, Stainless Steel, Bakelite,Chrome ,and inlaid Wood.

    Exotic material such as Sharkskin and Zebraskin were also evident.

    5ART DECO

    SUN BURST MOTIF

    CHEVRON PATTERN

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    Some of these motifs were ubiquitous for eg:sun burst motif were used in such varied

    context as women shoes, radiator grilles andclock faces.eg: AUDITORIUM OF RADIOCITY MUSIC HALL

    6ART DECO

    SUN BURST MOTIF

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    ART DECO.

    INFLUENCE-

    It embraced influence from many differentstyles of early 20thcentury, including

    NEOCLASSICAL,CONSTRUCTIVISM,CUBISM,MODERSINE,FUTURISM

    It drew inspiration from ancient Egyptian

    &Aztec farms.

    Art Deco is said to have represented the

    cultural policies of its time with eolecticismhave been one of its defining features.

    7

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    ART DECO

    FAMOUS BUILDINGS

    OF THIS PERIOD-

    8

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    A) EMPIRE STATE BUILDING

    B) CHRYSLER BUILDING

    C) ROCKEFELLER CENTRE

    D) FRIEDRICHSTRASSE SKYSCRAPER

    E) VILLA CAVROIS

    F) CINCINNATI MUESUEM CENTRE

    9

    ART DECO

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    Empire state building, NY (U.S)

    Type- office building

    Architect- william f.lamba

    Contractors: starret brothers

    Design/construction:

    It was designed from the top down.

    Excavation of site began on 21stjan,1930.Construction on building started on 17th

    march.(st.patricks day)Project involved 3,400 workers.

    Completion time-1year 45days.

    Total cost-$40,948,900

    10ART DECO

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    Architecture:

    Height at 102ndfloor-381m including 62m highpinnacle.

    Full height-443.09m

    Has 85 stories of commercial and office spacerepresenting 200,500sq.m.

    Indoor and outdoor observation deck on 86thfloor.

    Remaining 16stories represent art deco tower,

    capped by 102ndfloor observatory.

    11ART DECO

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    DETAILS OF PINNACLE

    12ART DECO

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    ART DECO.

    A top tower is 62m pinnacle which is covered by broadcastantennas,with lighting rod at very top.1stbuilding to have more than 100 floors.

    Has 6,500 windows and 73 elevators.

    Steps from street level to 102ndfloor-1860.

    Total floor are of 257,211sqm

    Base of building is 8,094sqm

    Building houses 1,000 businesses.

    It is 2ndlargest single office complex in America after the

    Pentagon.

    Its original 64 elevators are located in central core..

    13

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    Building has 113km of pipe,760,000m of electricalwire:29000faucets.

    Building is heated by low pressure steam, despite its

    height.

    Building approximately weighs 340,000tons.

    Exterior of building was built using indiana limestonepanels.

    The modernistic stainless steel canopies of the

    entrances on 33rdand 34thstreets lead to two storey highcorridors around the elevator care, crossed by stainlesssteel and glass enclosed bridges at the second floor

    level.

    Lobby is three stories high and features an aluminiumrelief of the skyscraper.

    14ART DECO

    North corridor contains eight illuminated panels,

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    g p ,depicting the building as eighth wonder of the world,

    alongside traditional seven.

    15ART DECO

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    PLAN

    16ART DECO

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    ISOMETRIC VIEW

    SECTION

    17

    ART DECO

    Y

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    ART DECO

    Type: Office building(car manufacturer)

    Construction started: 1928

    Construction completed:1930

    Architect-William van alen

    Total height till antenna-319.9m

    Roof-282.0m

    Top floor-274.0m

    18

    CHRYSLER BUILDING ,Manhattan(New York)

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    ART DECO

    Was the worlds tallest building for 11months before it was

    surpassed by empire state building.

    It was built at an average rate of 4 floors per wt.

    Its original design resembled a jewel like glass crow.

    It featured a base in which the showroom windows were

    tripled in height and topped by 12 stories with glass-wrapped

    corners, creating an impression that tower floating in mid-air.

    Earlier building was designed to be 246m but it proved to be

    too advanced and costly.

    In total 400,000 rivets were used.

    19

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    Approx. 3,826,000 bricks were manually laid .

    Building had non-load bearing walls.

    38m long pier was secretly constructed inside the frame of

    the building.

    It was delivered to site in four different sections.

    Bottom section of spire was hoisted onto top of buildingsdome and lowered into 66thfloor of the building.

    Added height of spire allowed Chrysler building to be the

    tallest building in the world after Eiffel tower.

    1stman made structure to stand taller than 305m.

    Worlds tallest steel-supported brick building.

    Distinctive ornamentation of building is based on features

    that were then being used on Chrysler automobiles.

    20ART DECO

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    ART DECO

    Corners of 61stfloor are graced with eagles ,replicas of

    1929 Chrysler hood ornaments.

    On 31stfloor, corner ornamentation are replicas of 1929

    Chrysler radiator caps.

    Building is constructed of masonry, with steel frame and

    metal cladding.

    Building contains 3,862 windows on its faade and 4

    banks of 8 elevators designed by Otis.

    It was declared a national historic landmark in 1976.

    21

    Crown ornamentation and usage

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    Crown ornamentation and usage

    It has terraced crown,composed of seven radiating

    terraced arches.Stainless-steel cladding is ribbed and riveted in a

    radiating sunburst pattern with many triangular vaulted

    windows.

    Entire crown is clad with silvery enduro KA-2metal.71stfloor is the height occupied floor of this building

    occupied by office space management form.

    Above 71stfloor,stories of building are designed mostly

    for exterior appearance,functioning mainly as landingsfor stairway to spire.

    Top stories are very narrow with low sloped

    ceiling,useful for only holding radio-broadcasting and

    other electrical eqipments.Earlier these stories were used for commercial

    broadcast stations.

    V-shaped lighting is inserted in steel of building.

    Later floodlights were added on most arms directed

    back at buiding,which allows top of building to be lit in

    many different colours for special occassions.

    22

    ART DECO

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    PLAN

    23

    ART DECO

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    ART DECO

    Rockefeller Centre/ Plaza, New

    York, U.S

    Architect: Raymond HoodConstruction started: 1930Construction completed: 1933

    It is a complex of 19 commercial buildings,covering 22 acres between 48thand 51stststreet.Built by Rockefeller family.Was declared a National Historic landmarkin 1981.

    It was the largest private building projectever undertaken in modern times.This center is a combination of 2 building

    complexes older and original 14 Art Decooffice building from 1930s.

    24

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    ART DECO

    FRIEDRICHSTRASSE SKYSCRAPER ,BERLIN,

    GERMANY)

    ArchitectMiesConstruction started -1921

    Was on triangular site.

    It had wire panels shaped cantilever .

    This took the structure with a glass skin ,thusrenouncing the maniposteria song built in , as

    was customary in America skyscrapers .

    25

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    The angularity of floor of a building was atleast partly a result of the original form of thesite .

    It seems as if the building is divided into slotgame because of its many reflection in brightvertical surface.

    This opacity transparency gave desiredbalance.

    At bottom of the original design , there aresmall drawings of f lowers.

    18

    26ART DECO

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    ART DECO

    VILLA CAVROIS, CROIX FRANCE)

    TypeMansionConstruction started -1929Construction finished -1932

    ArchitectRobert Mallet Stevens

    It was designed to offer best life style to thefamily daily work of house hold staff.

    Its style was a total break from that of otherneighboring houses of same era .

    27

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    A Choice of material and furniture insideechoes the hierarchy of spaces .

    Simplicity and functionality of furnitureprevail in all parts .

    Marble and wood are used .

    Each room has a radio loud speaker andelectric clock and bathrobe .

    The house dining hall and children dininghall linked to pare by an external staircase.

    Around the entry hall which welcomes the

    visitors domain of parents isdeveloping in east wing and that of kids ,inwest wing.

    28

    ART DECO

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    PLAN

    29ART DECO

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    ART DECO

    CINCINNATI MUESUEM CENTRE/ UNION

    TERMINAL, OHIO U.S)

    TypeRailway Terminal

    Constructed started -1931

    ArchitectPaul Philippe Cret

    Rotunda features largest semi dome inwestern hemisphere measuring 180ft

    wide 106ft high.

    Mortar and stone was used .

    Construction finished ahead of schedule

    30

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    31

    ART DECO

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    ART DECO

    ART DECO IN THEATRES

    32

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    ART DECO.

    EROS CINEMA ,MUMBAI

    Architect: Shorabji BhedwarConstruction started:1935Opened in:1938

    Marked the beginning of Back Bayreclamation in early 1938.Took two and a half years to complete.

    Partially faced with red Agra sandstone, thisbuilding is painted cream.Two wings of this building meet up in centralblock.

    Foyer is in black and white marble withtouches of gold.Marble staircases with cromium handrailslead up to the upper f loor.

    Murals are in muted colors depicting Indianarchitecture.

    33

    http://en.wikipedia.org/wiki/File:ErosTheater.jpg
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    34

    ART DECO

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    ART DECO

    RAJMANDIR,JAIPUR

    Architect :W .M. NamjoshiOpened in:1976

    Meringue shaped auditorium.

    Capacity of 1200.

    35

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    36ART DECO

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    37ART DECO

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    ART DECO

    ART DECO IN

    AUTOMOBILES &

    FURNITURE-

    38

    AUTOMOBILES-

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    ART DECO

    Streamline moderne style developed which was

    influenced by modern aerodynamic designs.

    Aerodynamic principles were adopted for ArtDeco applying streamline techniques to cars .

    Streamlining influenced American &Europeanautomobile design and changed appearance fromrectangular:horseless carriages into sleek

    vehicles with sweeping lines ,symmetry-shapeswhich added to speed and efficiency.

    Vehicles had Art Deco :speed-lines for chrome

    grilles.

    These streamlined forms began to be used fordesign of mundane and static objects such as

    pencil sharpeners ,refrigerators, gas pumps,furniture, lamps, jewellery ,watches, etc.

    39

    http://en.wikipedia.org/wiki/File:Nash_Ambassador_Slipstream_4-door_sedan.jpg
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    ART DECO

    FURNITURES-

    40

    http://en.wikipedia.org/wiki/File:1934ChryslerAirflow.jpghttp://en.wikipedia.org/wiki/File:Nash_Ambassador_Slipstream_4-door_sedan.jpghttp://en.wikipedia.org/wiki/File:Old_timer_structural_worker2.jpg
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    ART DECO.

    DECLINE & RESURGENCE-

    oArt Deco slowly lost patronage in the Westafter becoming mass-produced, when it

    began to be derided as gaudy& presenting afalse image of luxury.

    oThis designs style ended by austerities of

    World War II.

    oBefore destruction during World War II

    ,Manila possessed many Art Deco buildings,a legacy of American colonial past.

    oA resurgence of interest in Art Deco beganduring 1960s and then again during 1980swith increasing interest in graphic design.

    41

    http://en.wikipedia.org/wiki/File:Old_timer_structural_worker2.jpg
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    ART DECO

    BIBLIOGRAPHY

    42

    A World Of History Architecture-Marian Moffet

    www.google.com

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    ART DECO

    THANK YOU