artificial intelligence at work - assist workshop 2016 - dave isbitski amazon
TRANSCRIPT
B U I L D I N G V O I C E E X P E R I E N C E SBe ready for your customers whenever they Ask for you
DAVE ISBITSKICHIEF EVANGELIST, ALEXA AND ECHO
@TheDaveDev
V O I C E W I L L B E E V E R Y W H E R E
The Internet of Things is emerging as the third wave in the life-cycle of the Internet. Its growth is enabling new and expanded businesses while also powering revenue generation, productivity and cost savings and consumer engagement.
‘11 ‘19‘15
OVER 60 MM CARSConnected Car Penetration
2020 Projections
Source: IDC Goldman Sachs Investment Research
45 MM HOMESConnected Home Install Base
2017 Projections driving over $12 BN in Revenue/Year
Source: Berg Insight
$20 BN/YEARWearable Market Revenue Generation
2017 ProjectionsSource: IDC Goldman Sachs
Investment ResearchSource: Gartner; Goldman Sachs
Investment Research
28 BILLION “THINGS” BY 2019
ENABLING THE FUTURE
The age of touch could soon come to an end. From smartphones and smartwatches, to
home devices, to in-‐‑car infotainment systems,touch is no longer the primary user interface.
Source: Design News
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I N T R O D U C I N GA L E X A
Alexa is everywhere, ready to receive, understand, process and reply in seconds to any request.
THE IMPACT OF AMAZON’SENTRY INTO VOICEMeet Alexa, the beauty and brains of voice, whose possibility is only limited by your imagination.
Amazon is committed to fostering a voice ecosystem.
She’s what makes the future possible...and she’s getting smarter with every interaction.
We also recently launched Fire TVwith Alexa integrated directly into the device.
Simplifying everyday actions with voice on new and familiar devices.
& FIRE TVMEET ECHO
The First AlexaEndpoints
The Echo is the first and best-‐‑known endpoint of the Alexa Ecosystem…The Echo was built to make lifeeasier and more enjoyable.
A F E W O F O U R A L E X A PA RT N E R S
We’ve received over 26,000 customer reviews in the first 6 months alone. Ratings clock in at 4.5 stars. And there has been no shortage of love…
“Amazon’s Echo might be the most important product in years”
“I admit, I may have said ‘I love you’ to Alexa on more than one occasion”
“The real genius of the Amazon Echo isn't simply what it can do now, but what it might lead to…”
Accoladesroll in…
A Perfect 10
WHAT ARE PEOPLE SAYING?
B U I L D I N G A N E C O S Y S T E M F O R A L E X A
Create Great Content: ASK is how you connect
to your consumer
THE ALEXA ECOSYSTEMSupported by two powerful frameworks
ALEXAVOIC E
SER VIC E
Unparalleled Distribution: AVS allows your content
to be everywhereLives In The Cloud
Automated Speech Recognition (ASR)
Natural Language Understanding (NLU)
Always Learning
ALEXASKILLS
KIT
Smart Home - Alexa App
http://alexa.amazon.com
B U I L D I N G Y O U RV O I C E E X P E R I E N C E
UNDER THE HOOD OF ASKA closer look at how the Alexa Skills Kit process a request and returns an appropriate response
You Pass Back a Textual or Audio Response
You Pass Back a Graphical Response
Alexa Converts Text-to-Speech (TTS) & Renders Graphical
Component
Respond to Intent through Text & Visual
Alexa sends Customer Intent to Your Service
Your ServiceprocessesRequest
User Makes a Request
Audio Stream issent up to Alexa Alexa Identifies Skill & Recognizes Intent
Through ASR & NLU
Building an Alexa SkillHOSTED SERVICE• You define interactions for your Alexa
Skill through Intent Schemas• Each intent consists of two fields. The
intent field gives the name of the intent. The slots field lists the slots associated with that intent.
• Slots can be any internal types such as AMAZON.LITERAL, AMAZON.NUMBER, AMAZON.DATE, AMAZON.US_CITY etc. or they can be ones you create.
Building an Alexa SkillHOSTED SERVICE• The mappings between intents and the
typical utterances that invoke those intents are provided in a tab-separated text document of sample utterances.
• Each possible phrase is assigned to one of the defined intents.
• GetHoroscope what is the horoscope for {pisces|Sign}
• GetHoroscope what will the horoscope for {leo|Sign} be {next tuesday|Date}
Customer Expectations forALEXA SKILLSUsers can speak to Alexa naturally and spontaneously.
She understands most requests.
She responds in an appropriate way, either by executing the command, or informing the user why she can’t.
As you look to create your own skills you should ensure all three of these core user experiences are met.
WHERE ARE WE TODAY?The Evolution of a Skill
Traffic Skill ExampleGive an estimated time of arrival from home to work.
Traffic Skill ExampleInclude accidents, construction
and closures on route.
Traffic Skill ExampleProactively alert user to delays and provide alternate routes.
R U NEvolve Over Time
C R A W LWhat’s Your Core Functionality?
ANALYZE USER FEEDBACK& OPTIMIZE SKILL
W A L KExpand Capabilities & Features
INNOVATE FORCUSTOMERS
B U I L D I N G V O I C E E X P E R I E N C E SBe ready for your customers whenever they Ask for you
DAVE ISBITSKICHIEF EVANGELIST, ALEXA AND ECHO
@TheDaveDev