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association 5 th Internaonal Tourism Studies Associaon Conference Tourism, Cies and the Environment in the Asian Century Wednesday 26 th November to Friday 28 th November 2014 Department of Parks and Wildlife Perth, Western Australia Sponsorship and Exhibion Opportunies Supported by: *RYHUQPHQW RI :HVWHUQ $XVWUDOLD 'HSDUWPHQW RI 6WDWH 'HYHORSPHQW

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Page 1: association 5th International Tourism Studies Association ... › ITSA2014 › ITSA-Prospectus.pdf · • Tour guiding requirements in the Australian context • Tourist behaviour

association

5th International Tourism Studies Association Conference

Tourism, Cities and the Environment in the Asian Century

Wednesday 26th November to Friday 28th November 2014

Department of Parks and Wildlife Perth, Western Australia

Sponsorship and Exhibition Opportunities

Supported by:

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Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 2

Welcome MessageThe International Tourism Studies Association is a not-for-profit organisation with a mission to bridge the gaps in tourism studies and research, education, and training between developed and developing countries, particularly between China and the rest of the world.

China is Australia’s top trading partner and most valuable inbound tourism market. In 2010, Chinese tourism contributed $3.26 billion to the Australian economy, and is estimated to potentially contribute $7 to $9 billion annually by 2020. In recent years, Australia has experienced faster arrivals growth from China than any other market. While these strong numbers presents a great opportunity for the country, Western Australia faces fierce competition in both domestic and international markets.

The 5th Biennial ITSA conference aims to:

1. Educate and inform its audience about the burgeoning China outbound tourism market;

2. Encourage discussion about Australia’s and WA’s nature based tourism and its synergies with China’s tourism market, academia, and government; and

3. Encapsulate the quintessential qualities for a city to become globally recognised as a “World Tourism City”.

Why Perth and Western Australia?Western Australia is located in the same time zone as China, and Perth is of closest proximity to China than any other Australian capital city. In 2013, Perth was once again ranked by The Economist as one of the top 10 most liveable cities in the world. Yet WA only received 3.7 per cent of the total number of Chinese visitors to Australia in 2011.

The State has much to offer to the discerning Chinese traveller with its impressive natural wonders, pristine beaches, fresh seafood and premium wines, largest collection of wildflowers on the planet, and one of the few places in the world where one can swim with the ocean’s largest fish.

Aims of the ConferenceThis conference brings together China’s leading experts on the country’s outbound tourism market. In doing so, it facilitates discussions on how to raise the profile of Western Australia and to effectively position Perth in the China market.

It also provides a forum for international researchers to partner with Murdoch University, an outstanding research intensive university, to address environmental issues which both directly and indirectly impact tourism.

The conference covers a unique blend of topics which combine interests across government, academia, and the tourism industry.

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Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 3

Invitation to SponsorOn behalf of the Conference Organising Committee, you are cordially invited to sponsor the 5th International Tourism Studies Association (ITSA) Conference, to be held in Perth from Wednesday 26 November to Saturday 29 November 2014.

The Conference will provide a forum for key stakeholders from Asia and Australia to network, gain knowledge, and identify opportunities in the nature based tourism industry, and marketing special aspects of Perth as an international tourism city. This event brings together experts in various tourism disciplines including the China outbound tourism market, the nature based tourism industry in Western Australia, and city tourism in the Asian Century.

Conference participants will also have the unique opportunity to link in with representatives from China, Southeast Asia, Europe, and the Americans.

Reasons for sponsorship consideration:

1. Your organisation will be prominently engaging in the future of the Asian-Australian tourism relationship.

2. Opportunities to network with local and key Chinese and other Asian delegates in the tourism and tourism related industry, to update their knowledge and raise their awareness of your organisation.

3. Ability to reach a wide network of stakeholders via a single forum.

The conference organisers will conduct extensive promotional campaigns including advertisements, social media, email broadcasts, and website profiling in the lead up to the Conference. With an early commitment of sponsorship, your organisation will be widely promoted as a key supporter of the Conference well in advance of the event date.

Castle Rock, Western Australia

Aboriginal Art

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Themes

China outbound tourism market• Positioning Western Australia (and Perth) in the China market• Chinese backpacker market• Cruise and boating/sailing market from China• Impact of China Tourism Law (2013)• Independent travellers vs. group tourists from China• Marketing Australian nature to China• Profile of nature-based tourists in China• Self-drive tourism and the Chinese market• Shopping tourism• Site management/visitor facility needs in Australia • Slow tourism (including rural and small town tourism)• Tour guiding requirements in the Australian context• Tourist behaviour management

City tourism in the Asian Century • Australian cities as quality tourism destinations• Business events (MICE – meetings, incentives, conventions, exhibitions)• Chinese cities and the concept of the world tourism city• City parks and open spaces• Concept of nature in the city as a tourist attraction • Festivals and events• Food tourism• Green cities• Heritage and cultural tourism in Australian cities• Perth as a liveable and world tourism city• Smart tourism• Sports tourism• Value of Asia-Australia sister state and sister city relationships/partnerships

Nature based tourism in the Asian Century • Aboriginal tourism• Adventure tourism in Western Australia• Coastal/waterfront tourism • Monitoring visitor activity • Role of Australian protected areas and wildlife• Sustainable experiences• Sustainable wildlife tourism management in Australia• Visitor management in natural areas• Wine tourism

Bell Tower, Perth City

Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 4

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Platinum $9900 The platinum sponsorship allows great exposure of your company through a variety of means. These include sponsorship of advertisements, public acknowledgment by the convenor, a trade stand and satchel inserts.

• Your company promoted as ‘Platinum Sponsor’ in the Conference Program, Proceedings and on the Conference website.

• You will have the opportunity to deliver a 5 minute presentation to conference delegates during a peak session.

• Your logo and company description on the Conference Website (maximum of 250 words).

• Your company logo will be acknowledged on sponsor slides that will play during breaks at the conference.

• You will have the opportunity to place one promotional banner in the conference venue.

• Your company logo will be printed onto each name badge given to all delegates.

• Acknowledgement by the Convenor at the Opening and Closing of the conference.

• Up to two inserts for inclusion in delegate satchels (to be provided by sponsors).

• Two complimentary full conference registrations, which includes evening function ticket.

• ½ A4 colour advertisement placed in the final conference program (artwork to be supplied by sponsor in line with print deadlines).

• One exhibition display table.

• Two exhibition staff registrations.

• 3 tickets to Wednesday’s Sponsor evening. This event will allow sponsors to directly interact with the keynote speakers.

GST is included in the sponsorship package price

Sponsorship Opportunities

Crown Casino, Perth

Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 5

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Gold $4950 — Evening Social Event Sponsor• The evening social event promoted as ‘Sponsored by your company’.

• Opportunity for your company representative to welcome guests to the Conference Evening Social Event (content is subject for approval by committee).

• Exclusivity to market your company at the event (decisions and costs down to the sponsor).

• Your company promoted as a Gold Sponsor in the Conference Program, Proceedings and on the Conference Website.

• ¼ A4 colour advertisement place in the final conference program (artwork to be supplied by sponsor in line with print deadlines).

• Up to two inserts for inclusion in delegate satchels (to be provided by sponsors).

• One complimentary full conference registration, including evening function ticket.

• One exhibition display table.

• Two exhibition staff registrations.

• 1 extra complimentary ticket to the evening social event.

• 2 tickets to Wednesday’s Sponsor evening. This event will allow sponsors to directly interact with the keynote speakers.

GST is included in the sponsorship package price

Sponsorship Opportunities

Frasers, Kings Park

Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 6

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Gold $4950 — Professional Breakfast Sponsor• It will be attended by an important local keynote speaker and would be a fantastic time to promote your organisation.

• The professional breakfast event promoted as ‘Sponsored by your company’.

• Opportunity for your company representative to welcome guests to the Professional Breakfast (content is subject for approval by committee).

• Your company promoted as a Gold Sponsor in the Conference Program, Proceedings and on the Conference Website.

• ¼ A4 colour advertisement place in the final conference program (artwork to be supplied by sponsor in line with print deadlines).

• Up to two inserts for inclusion in delegate satchels (to be provided by sponsors).

• One complimentary full conference registration, including evening function and breakfast ticket.

• One exhibition display table.

• Two exhibition staff registrations.

• 2 tickets to Wednesday’s Sponsor evening. This event will allow sponsors to directly interact with the keynote speakers.

GST is included in the sponsorship package price

Sponsorship Opportunities

Canal Rocks, Yallingup WA

Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 7

Sponsorship Opportunities

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Gold $4950 — Conference Program• Company logo included in the program and full back page colour advertisement.

• Your company promoted as a Gold Sponsor in the Conference Program, Proceedings and on the Conference Website.

• Up to two inserts for inclusion in delegate satchels (to be provided by sponsors).

• One complimentary full conference registration, including evening function ticket.

• One exhibition display table.

• Two exhibition staff registrations.

• 2 tickets to Wednesday’s Sponsor evening. This event will allow sponsors to directly interact with the keynote speakers.

GST is included in the sponsorship package price

Tree Top Walk, Kings Park

Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 8

Sponsorship Opportunities

Page 9: association 5th International Tourism Studies Association ... › ITSA2014 › ITSA-Prospectus.pdf · • Tour guiding requirements in the Australian context • Tourist behaviour

Gold $4950 — Conference Satchels• Your company logo printed on every conference satchel.

• Your company promoted as a Gold Sponsor in the Conference Program, Proceedings and on the Conference Website.

• ¼ A4 colour advertisement place in the final conference program (artwork to be supplied by sponsor in line with print deadlines).

• Up to two inserts for inclusion in delegate satchels (to be provided by sponsors).

• One complimentary full conference registration, including evening function ticket.

• One exhibition display table.

• Two exhibition staff registrations.

• 2 tickets to Wednesday’s Sponsor evening. This event will allow sponsors to directly interact with the keynote speakers.

GST is included in the sponsorship package price

Busselton Jetty

Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 9

Sponsorship Opportunities

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Gold $4950 — Keynote speaker sponsorship• Keynote Session promoted as ‘Sponsored by your company’.

• Company logo displayed on the screen in the session venue during the keynote speaker’s introduction.

• Acknowledgement by the session chairperson to the keynote speaker’s presentation(s).

• Your company promoted as a Gold Sponsor in the Conference Program, Proceedings and on the Conference Website.

• Opportunity to provide promotional signage for the venue during sponsored conference session (subject to organising committee approval).

• ¼ A4 colour advertisement place in the final conference program (artwork to be supplied by sponsor in line with print deadlines).

• One insert for inclusion in delegate satchels (to be provided by sponsors).

• One complimentary full conference registration, including evening function ticket.

• One exhibition display table.

• Two exhibition staff registrations.

• 2 tickets to Wednesday’s Sponsor evening. This event will allow sponsors to directly interact with the keynote speakers.

GST is included in the sponsorship package price

Cable Beach, Broome

Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 10

Sponsorship Opportunities

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Silver $3300

Session sponsor• Conference Session promoted as ‘Sponsored by your company’.

• Company logo displayed on the screen at the start of the session.

• Acknowledgement by the session chairperson at the start of the session.

• Your company promoted as a Silver Sponsor in the Conference Program, Proceedings and on the Conference Website.

• Opportunity to provide promotional signage for the venue during sponsored conference session (subject to organising committee approval).

• One insert for inclusion in delegate satchels (to be provided by sponsors).

• 1 ticket to Wednesday’s Sponsor evening. This event will allow sponsors to directly interact with the keynote speakers.

Signage• Your company logo will be printed onto all signage used around the venue.

• Your company promoted as a Silver Sponsor in the Conference Program, Proceedings and on the Conference Website.

• One insert for inclusion in delegate satchels (to be provided by sponsors).

• 1 ticket to Wednesday’s Sponsor evening. This event will allow sponsors to directly interact with the keynote speakers.

GST is included in the sponsorship package price

Kalbarri National Park

Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 11

Sponsorship Opportunities

Page 12: association 5th International Tourism Studies Association ... › ITSA2014 › ITSA-Prospectus.pdf · • Tour guiding requirements in the Australian context • Tourist behaviour

Silver $3300

Lunch / morning / afternoon tea sponsor• Lunch or tea session promoted as ‘Sponsored by your company’.

• Acknowledgment as a Silver sponsor in the Conference Program, Proceedings and on the Conference Website.

• Allocated area to display your pop-up banner during the allocated slot (provided by sponsor).

• One insert for inclusion in delegate satchels (to be provided by sponsors).

• 1 ticket to Wednesday’s Sponsor evening. This event will allow sponsors to directly interact with the keynote speakers.

Bronze – $1100 • Your company logo will be included in the conference program and website as a ‘Bronze Sponsor’.

• You will have the opportunity to place one promotional banner in the conference venue.

• One insert for inclusion in delegate satchels (to be provided by sponsors).

• 1 ticket to Wednesday’s Sponsor evening. This event will allow sponsors to directly interact with the keynote speakers.

GST is included in the sponsorship package price

Dolphin Watching, Safety Bay

Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 12

Sponsorship Opportunities

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Other SponsorshipsConference Note Pads and Pens – $770 per itemA complimentary duo used extensively during and after the Conference. Your company logo/name can be printed on the pads and, in most cases, can be printed on attractive pens. Alternatively you can provide your own branded pads and pens for the conferences.

Program Advertising$660 – Full Page (black and white).$330 – Half Page (black and white).$220 – Quarter Page (black and white).One colour, 2 colour and full colour options will be listed. (finished artwork to be supplied by sponsor).

Satchel Inserts $500A limited number of satchel inserts will be accepted for the conference, so be quick, first come first served.A maximum of 5 x A4 pages per insert will be accepted. Minimum of 160 items must be provided.

GST is included in the sponsorship package price

Pinnacles Desert

Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 13

Sponsorship Opportunities

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Exhibition display table $1485All exhibition display tables will be located in a high traffic area and will be highly visible to all delegates.

The purchase of a display table includes 2 exhibitor registrations. These registrations cover day catering for the conference and does not include entrance to the conference or social events.

All exhibitors will be recognised in the Conference Program and the Conference Webpage.

1 ticket to Wednesday’s Sponsor evening. This event will allow sponsors to directly interact with the keynote speakers.

Other OptionsDo you have another creative idea for sponsorship or have a set budget? The Sponsorship Committee would be delighted to tailor a package to suit your requirements and ensure your marketing objectives are achieved. Please contact [email protected] to discuss further.

Cottesloe Beach

Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 14

Sponsorship Opportunities

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Summary of Sponsorship Packages

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PLATINUM –$9900 X X X X X X X X X X X X

GOLD – $4950

Evening Social Event X X X X X X X X

Professional Breakfast X X X X X X X X

Conference Program X X X X X X

Conference Satchels X X X X X X

Keynote Speaker X X X X X X X X X

SILVER – $3300

Session Sponsor X X X X X

Signage X X X

Lunch / break sponsor X X X

BRONZE $1100 X X X

PADS & PENS$770 X

PROGRAM ADVERTISING$660-$220

X

SATCHEL INSERTS$500 X

DISPLAY TABLE$1485 X X X

Tourism, Cities and the Environment in the Asian Century

5th International Tourism Studies Association Conference 15

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Sponsorship Form

Postcode:

Website:

Contact Details (Please print clearly in block capitals)

Name:

Position:

Company Name:

Address:

State:

Please post, email or fax this form to:

(This pdf form can be typed straight into and then printed off.)

Promaco ConventionsPO Box 890Canning Bridge WA 6153Email: [email protected]: +61 (0) 8 9332 2900, Fax: +61 (0) 8 9332 2911

Sponsorship PackagePlease confirm our sponsorship as follows:

 Platinum Sponsor .........................................$9900

 Gold Evening Social Event Sponsor ..............$4950

 Gold Professional Breakfast Sponsor............$4950

 Gold Conference Program Sponsor ..............$4950

 Gold Conference Satchels Sponsor...............$4950

 Gold Keynote Speaker Sponsor ....................$4950

 Silver Session Sponsor ..................................$3300

 Silver Signage Sponsor .................................$3300

 Silver Lunch/Morning/Afternoon Tea Sponsor ..$3300

 Bronze Sponsor ............................................$1100

 Pads & pens (per item) .................................$770

 Full page advertisement ...............................$660

 ½ page advertisement ..................................$330

 ¼ page advertisement ..................................$220

 Satchel Inserts ..............................................$500

 Display table .................................................$1485

 *Other Option

*For other options please contact Promaco Conventions

All prices incl. GST

Payment Method (tick appropriate box) Please send me a Tax Invoice to make payment.

 I enclose a cheque for the amount of: A$

Cheques made payable to: “Promaco Conventions”

 *Please charge my credit card: A$

 VISA     MasterCard

Cardholder Name:

Card Number:

Signature:

Expiry Date:

 Payment by EFT (Electronic Bank Transfer)

Bank: WestpacName of Account: ITSA 2014BSB: 036077 Account Number: 408287Sponsorship agreement and a tax invoice will be sent upon receipt of your application form. *Credit card payment has a 3% surcharge.

For further information please contact the ITSA Conference Secretariat Promaco Conventions:

Promaco ConventionsPO Box 890Canning Bridge WA 6153Email: [email protected]: +61 (0) 8 9332 2900Fax: +61 (0) 8 9332 2911

Terms, Conditions and Cancellation PolicyPlease note to secure your booking at the ITSA Conference 2014 payment for your participation must be settled prior to the conference. Cancellations will only be accepted in writing, mailed or faxed and must be signed by the person whose signature appears on this form (or their nominee). Cancellations received prior to 31st May 2014 will have payments returned less a $110 administration fee. Cancellations after that date will receive no refund and will be liable for payment of the balance should it not have been received by the cancellation date.

I have read the cancellation policy of this brochure and accept all of its conditions.

Name:

Signature:

Position:

Date:

Telephone:

Mobile:

Facsimile:

Email: