atmosphere® cpaas sales playbook...…any cloud-based platform that enables developers and...

Atmosphere® CPaaS Sales Playbook

Proprietary and confidential. © 2018 IntelePeer Cloud Communications, LLC. All rights reserved.

What is CPaaS?Product OverviewUnlock New OpportunitiesTarget Audiences & Use CasesPricing & Onboarding

Topics

What is CPaaS?


Communications Platform as a Service is…

…any cloud-based platform that enables developers and businesses of any size to programmatically embed voice, video, chat, and messaging services (SMS/MMS) within their business or consumer applications.

What is CPaaS?


Complete Omni-Channel Control

Atmosphere® CPaaS enables communication orchestration and analytics across every business process, application, and human interaction.


CPaaS 2.0: Built for the EnterpriseTraditional CPaaS companies are all about APIs…with IntelePeer, APIs are only the beginning

Solve business challenges with automation Develop applications without coding

Create a consistent customer experience Access analytics and artificial intelligence

Out-of-the-box solutions and integrations Solutions for all teams in your business

Integrated flows across channels and applications All of your customer interactions in one place

Product Overview


Atmosphere® Communications Platform CPaaS 2.0

Now the enterprise can quickly, easily and affordably design and deploy unforgettable omni-channel customer interactions

SmartFlowsBuild custom, integrated

omni-channel communication workflows

EngageEasily create and manage omni-channel campaigns with pre-built templates

InsightsMake better business

decisions with enriched customer interaction data

Voice/SMSVoice & SMS are a great

starting point to build out practical bundles


Atmosphere® SmartFlows

ANALYTICS & REPORTING

Atmosphere® SmartFlows is an intuitive graphical interface that can be used to create and manage multi-channel communication workflows, applications, and campaigns.

9

INTEGRATE WITH CURRENT PROCESSES

BUILD WORKFLOWS & APPLICATIONS

AUTOMATE INTERACTIONS


With no coding required, the intuitive interface with drag and drop features makes it easy to build, automate, and integrate communications any way your business needs it. Create a consistent customer experience across voice, messaging, social channels, and through third-party applications.

Atmosphere® SmartFlows: Control the user experience across channels


Atmosphere® Engage

ANALYTICS & REPORTING

Easily manage and execute multi-channel campaigns. With pre-built templates and flows, teams across the enterprise can build campaigns and manage communication processes in one central location.

11

PRE-BUILT TEMPLATES & FLOWS

SCHEDULINGMANAGE LISTS


Simply and effectively run omni-channel campaigns powered by SmartFlows. Send out company announcements, promotions, and more to connect with customers through their preferred communications method.

Atmosphere® Engage: Increase customer engagement with omni-channel campaigns


Atmosphere® Insights

AI & PREDICTIVE ANALYTICS

Analytics, reporting, artificial intelligence, and predictive decision-making tools to provide insights on business communications. Insights allows your business to leverage our proven expertise in communications to drive increased revenue, lower costs, and better customer experiences.

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EXPERTISE

DATA INTEGRATIONSINTUITIVE DASHBOARDS


Atmosphere® Insights

Capture all interactions across channels

Extensible data set

Real-time API integrations

Batch data integrations

Advanced capabilities: AI, sentiment analysis, tonality

Make data-informed decisions with actionable insights into all customer interactions.

Uncover New Opportunities


Every company is looking for ways to automate communications and save time and money

Expands beyond the IT department - every department has challenges which CPaaS can solve

Businesses with one or more use case(s) where Atmosphere® can be presented as a suite of offerings

No legacy solution under contract - every customer is a prospect

Businesses have ability to grow into the solution – start out small and layer on applications as they go

Great reason to get back in front of your customer base with an exciting new solution

CPaaS opens up new doors for our partners…


Target Customers

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Mid to large enterprises

Potential buyers: IT director, SVP Marketing, CMO, CFO, and department influencers

Existing IntelePeer voice customers – CPaaS applications can enhance their current

communications and business processes

Businesses that are looking to improve the customer experience

Customers looking for ways to connect existing applications through APIs

Have a need to automate business processes to save time and money

Want to layer in additional communication channels such as SMS messaging


Company information (background, location, # employees)What are the current business challenges (i.e. want to provide better customer experience, etc.)?What is the specific problem(s) they are trying to solve? What communication or business tools are currently in use (CRM, E-Commerce, Contact Center)?What integration touchpoints are they looking for with those tools? What additional communications solutions are in place today? (i.e. Inbound/ Outbound IVR, email, chat, social media)? Who are the customer contacts working on the solution—e.g., Marketing, Operations, Technical/Developers, Program Management? Do they have in-house development resources? Is there a need for outsourcing development or implementation to our professional services team?Do they currently have a voice or SMS supplier/carrier?

Questions to Ask…

Target Audience & Use Cases


Target Audiences & Use Cases

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Finance Customer ServiceSales & Marketing

Perfect for companies that want to control their customer communications experience and implement a multi-channel communications strategy.

Promotions

E-commerce

Loyalty programs Bill payment & collections

Prescription refills

Alerts & notifications

Customer communications

Alerts & notifications


IT Use Case

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Kevin manages IT for a mid-sized company with multiple locations and remote workers. He needs a more efficient way to manage notifications and trouble tickets.

Kevin can use Atmosphere® to:

Easily send out company-wide notifications about system maintenance/outages

Create flows in SmartFlows that are integrated with ZenDesk and send out trouble ticket notifications (received, in progress, completed, etc.)


Marketing Use Case

22

Claire can use Atmosphere® to:

Send out discounts with Engage

Create a survey flow in SmartFlows that collects feedback and uses sentiment/tonality to respond accordingly

Measure campaign effectiveness and make adjustments as needed with Insights

Claire needs to bring a new product to market and incentivize current customers to buy it. She also wants a more effective way to gather and respond to feedback about the product and company.

Demo video and script

https://intelepeer-my.sharepoint.com/:v:/p/lwolpa/EbIXxVZcvnlLuIKkF-X_XtoB3QbVgDXqEkry0N567BARHQ?e=ToxQtm

https://intelepeer-my.sharepoint.com/:w:/p/lwolpa/EatxK3iWCKlMiB3MyhqcGtEB6kPDo7yqw7de0Vd5_q5JbQ?e=6PYNPA


Finance Use Case

23

Angela needs to automate billing processes to maintain a steadier cash flow and remove the heavy-lifting that her team is doing to collect funds.

Angela can use Atmosphere® to:

Create a flow in SmartFlows that notifies customers of overdue payments and provides payment options

Easily send out the notifications through Engage

See results and effectiveness in Insights


https://intelepeer-my.sharepoint.com/:v:/p/lwolpa/EVYOCzp3b0VCmrrHm2LaGPwBcxgEBO181av44scdq4OClA?e=ozY1yN

https://intelepeer-my.sharepoint.com/:w:/p/lwolpa/EWS2hzjoWdNNtZl5o7HqEmsBp6TBiQjiI1Jbna4yLNS6gQ?e=akxgoZ


Customer Service Use Case

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Maya manages a team of 30 customer services reps and is looking for a way to better manage administration of tracking sick and vacation time and sharing company information.

Maya can use Atmosphere® to:

Create a resource center for employees to call into and record sick/vacation time, and hear company information with SmartFlows

Send SMS for quick updates and notifications with Engage


https://intelepeer-my.sharepoint.com/:v:/p/lwolpa/EWo3qqZkPpFNqa_YgdhEW58BXSmQkTeoG0RNDNZCQr5Nzw?e=ezM5nJ

https://intelepeer-my.sharepoint.com/:w:/p/lwolpa/Edk6oXexHkxAilrxyMCV6dwB0xYYkzK4cE-CwPOFYGAKLw?e=TvtRnU

Pricing & Onboarding


CPaaS PackagesFree Forever

$0.00 per monthProfessional

$3,000 per month

Atmosphere® Engage Voice & SMS Campaigns Voice & SMS Campaigns + SmartFlows

Atmosphere® Insights Basic Dashboards Advanced Dashboards

Atmosphere® Messaging API Pay Per Use Pay Per Use

Atmosphere® Programmable Voice Pay Per Use Pay Per Use

Atmosphere® SmartFlows Not Included Unlimited Flows & Unlimited Users

Atmosphere® SmartFlows API Not Included Included

AI Plug-Ins Not Included Available

Premium SmartFlows ActionsIntegrate sophisticated API capabilities: Speech Recognition, Sentiment, Tonality, Detect Language, Translate, Watson Assistant

Not Included $500 / month (unlimited usage)

Free Trial Not applicable A free trial of software is included at no cost. Voice and SMS usage charges will be

incurred.

Onboarding and Training Full access to documentation and training guides

Full access to documentation and training guides. Access to live support with our

customer success team.


Submit a quote request on the Partner PortalSales and Marketing tools available on Partner Portal Datasheets Video Use Cases Battlecards

Work with your Channel Manger to execute contracts and Solution Summary MSA required if new customer, CPaaS attachment covers all CPaaS applications for existing IntelePeer

customers Solution Summary includes detail applications and services and the corresponding pricing (SmartFlows,

Engage, voice or SMS services)

Onboarding Customer web portal access will be provided Portal training available for customer if requested Quick start guides available

Sales Onboarding

http://partners.intelepeer.com/


Customer Web Portal

Order, Manage, and Track Your Services

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Manage numbersAccess applications and integrationsManage connectivity

Manage automation and integrationsTrack usage Manage invoices

www.IntelePeer.com

155 Bovet Rd, Suite 405San Mateo, CA 94402

(650) 525-9200

Questions? Email us [email protected]

https://www.linkedin.com/company/intelepeer/

https://www.facebook.com/IntelePeer/

https://twitter.com/IntelePeer

mailto:[email protected]

atmosphere® cpaas sales playbook...…any cloud-based platform that enables developers and...

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