TOURISM GRADE 10 TOPIC-ATTRACTIONS BY KABELO MANAMELA REFERENCE Kristel Laurenciano Pearce, 1991 Swarbrook 2002

Kristel Laurenciano

It is a named site with a specific human or natural feature which is the focus of visitor and management attention. Pearce, 1991

Visitor Attractions

Attractions are generally single units, individual sites or very small, easily delimited geographical areas based on a single key feature.

Destinations are larger areas that include a number of individual attractions together with the support services required by tourists.

Swarbrooke, 2002

A permanent established excursion destination

A primary purpose of which is to allow access for entertainment, interest or education

It must be open to the public, without prior booking, for published periods each year.

It should be capable of attracting day visitors or tourists as well as local residents

It must be a single business, under a single management, so that it is capable of answering the economic questions on revenue, employment

- Definition of NTO, UK

TYPEHistoric houses, Museums and

galleries, Wildlife attractions, Castles, Gardens, Leisure parks

PHYSICAL ENVIRONMENTNatural (forest, mountains) Built Environment (leisure park,

historic houses)

OWNERSHIPManaged by wide range of

organizations, trusts and individuals working in the public, private and not for profit sectors.

PERCEPTIONDark TourismMemorial Day Commemoration

ADMISSION POLICYAdmission fees, Open freely to the public,Operated by membership, Voluntary donations

APPEALGeographic levelMarket segments

SIZE AND CAPACITYVary in land

coverage, designed for mass coverage, range of services and facilities

COMPOSITIONLocated around a specific

point or featureMay occur at a variety of

locations

DEGREE OF PERMANENCE

Event are short duration expected in temporary sites

VOLUME OF VISITORSVisitor numbers received over a given

period of time

ORGANIZATIONAL COMPLEXITY AND RISKDegree of organization needed to

coordinate Unpredictable nature of visitor markets

and individuals

Professional management skills and the operator’s available resources

The type of attraction or ‘product offering’

Market demand for the productEase of access from major routes

and centers of tourist and resident populations

Appropriate hours of openingProvision and quality of on-site

amenities (parking, visitor centre, signs and labels, shops, guides, refreshments, toilets etc.)

Proximity to and quality of near site amenities (sign posts, local accommodation, local services)

Quality of service (staff appearance, attitude, behavior, local services)

The mood, expectation, behavior and attitude of visitors

Value for money